Event Industry News

MARCH 9, 2021

Following nearly a year of canceled trade shows, Go LIVE Together is working closely with major convention and exhibitions-oriented cities around the United States to helppromote safereopening plans and accelerate recovery for the business events industry’s nearly 7 million employees, as well as the markets they support.

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EventMB

MAY 17, 2022

The Arabian Travel Market (ATM) that concluded in Dubai on May 12 is testament to the fact that live events are irreplaceable and no virtual extravaganza can replace the human element of in-person events. This show has opted for an asynchronous approach, thus running the in-person and then online components at different times.

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Socio Events

NOVEMBER 16, 2022

As we continue to ride the virtual wave that began in 2020, virtual trade shows are more popular than ever. But how do you host a successful virtual trade show? An introduction to virtual trade shows. The benefits of hosting a virtual trade show. Download the guide. The sky’s the limit.

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Ins'Tent

OCTOBER 22, 2019

Trade shows are one of the most lucrative ways to launch new products, increase brand visibility, and move customers through your marketing and sales funnels. However, the costs of organizing a trade show exhibit adds up quickly. These are the fees trade show organizers charge to register space at a venue.

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Smart Meetings

JUNE 9, 2021

The Comeback of Jewelry Trade Shows. Chief Operating Officer Joe Murphy and President Andie Weinman of Continental Buying Group (CBG) just finished off the first live show since the pandemic began, at Caesars Palace. million-square-foot West Hall expansion with Informa Markets’ annual World of Concrete (WOC) convention.

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Maritz Global Events

JANUARY 8, 2020

Post authored by Rachel Stephan, Event Marketing Strategist, sensov/ event marketing. When it comes to trade show lead retrieval, lots of exhibitors have decided to exercise an abundance of caution and not initiate a strategy. For many trade show exhibitors, GDPR stands for “gosh-darned problematic regulation.”

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Endless Events

JUNE 22, 2018

Running out of trade show ideas for improving your B2B events? If you want to see your trade show attendance and exhibitor count to grow, you need to focus on the experience of the show. Of course, your event has to run smoothly so as not to distract attendees from why they are in the trade show in the first place.

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Event Industry News

JULY 20, 2022

Cvent , a market-leading meetings, events, travel and hospitality technology provider, published the latest instalment of the Cvent Travel Managers Report: Europe Edition , which provides in-depth insights into current corporate travel trends and activity. Graham Pope.

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PCMA Convene

FEBRUARY 1, 2021

Trade shows are the lifeline of many associations but their nature makes them challenging to virtualize — and then monetize. The exhibitions industry watched as the Consumer Technology Association (CTA), which hosts CES, the largest annual trade show in the U.S. It’s up to trade-show organizers to keep that spark alive.

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EventMB

JULY 31, 2019

Events, conferences, and trade shows are huge investments for businesses that can have a significant impact on business opportunities and revenue growth. However, with the expense of sponsorship, travel, setup, sales resources, and dynamic/engaging booths, it’s imperative that […].

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Bizzabo

MAY 15, 2019

Have you considered exhibiting at a trade show? This list of 30 trade show ideas from brands like GE, Amazon, and more will help your company successfully attract visitors. Trade shows have been around for quite a long while and just about every industry has at least one worth attending. 30 Trade Show Ideas.

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SmartMeetings

FEBRUARY 13, 2017

Here are key takeaways that could impact the travel, trade show and hospitality industries. Is 2017 a buyer’s or a seller’s market for hotel supply growth? Trade shows to grow 3 percent through 2019. While that expansion is welcome news, attendees’ expectations will also grow. Meeting planners do, too.

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PCMA Convene

FEBRUARY 19, 2021

SISO (Society of Independent Show Organizers) and UFI, the Global Association of the Exhibition Industry, released a case study to share the challenges faced by Emerald in producing Surf Expo in early January in Orlando. When Surf Expo — the first major B2B trade show in the U.S. Marketing an in-Person Event During COVID.

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Event Industry News

FEBRUARY 3, 2020

Reed Travel Exhibitions (RTE) today announced the launch of Exceptional Experiences, a two-day conference and ideas showcase dedicated to experiential marketing and live events. December, alongside its market-leading business events trade show, IBTM World which takes place from 1 st -3 rd.

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Techsytalk

APRIL 18, 2017

A trade show is an opportunity to boost your brand awareness, capture leads, and even launch a new product to a receptive and targeted audience. The goals you set before the show will help you streamline your efforts and maximize your ROI on the money you spend to get there and exhibit. Market Research. Meet the Media.

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Ins'Tent

JANUARY 13, 2020

Trade shows! . We’ve gathered the top expos in the country from all fields, so get your calendar out and get ready to start planning your trade show calendar. . With over 2,300 vendors, 23,000 individual retailers, and 9,400 retail stores, if jewelry is your market, you definitely want to be a part of this.

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Event Industry News

JUNE 19, 2019

IBTM, part of Reed Travel Exhibitions, has announced the launch of a new business event, IBTM Asia Pacific. It’s a market we know very well, and our research has shown that there’s genuine demand for a regionally-focused event, both from our existing customer base, but also from the industry in general.

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Event Industry News

MAY 5, 2020

With shows postponed until the end of the year, it’s looking like a hugely busy final quarter for many businesses involved in the events supply chain. That being said, it will likely go through a period of adjustment before the trade show floor looks anything like we remember. But that won’t necessarily be the case.

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Trade Shows Retail Government Travel 107

Ins'Tent

SEPTEMBER 23, 2019

Savvy marketers know that trade shows are a powerful way to increase brand awareness and boost sales. It can be a profitable strategy too, as trade shows generate more than $13 billion in revenue on average in the United States. Consider purchasing your own booth and bringing it to the trade show.

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Techsytalk

APRIL 25, 2017

Consider the trade show to be your stage – and you need to be performing from the moment you leave your hotel room until the moment you return. When everyone in your industry is traveling to the show, you have a great chance to make appointments for in person meetings. Be on your Best Behavior. Follow Up Right Away.

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EventMB

JULY 13, 2021

Could successful vaccine rollouts in countries with strong domestic markets for trade shows and other events put a damper on resuming international events? While event executives are optimistic about a rebound in international travel, they also see factors favoring a greater shift toward local and regional events.

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Event Marketer

MARCH 18, 2024

Along our journey through the trade show floor, we spotted some big brand names with tech-driven exhibits and some smaller booth footprints with noteworthy, original ideas. Plushies were a premium giveaway item that attendees scoured the show floor for. The marketing team behind Stoltenberg Consulting Inc.

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Velvet Chainsaw

FEBRUARY 27, 2023

Travel costs are rising due to strong demand (led by the leisure sector). Following are considerations gathered from industry media, meetings market surveys and anecdotal reports from Velvet Chainsaw Consulting clients. A quarterly survey of 200 meeting professionals by GDP shows higher costs are the #1 challenge for planners.

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SmartMeetings

OCTOBER 23, 2019

As an event professional, you may understand the science of producing a trade show—ordering pipe and drape and carpet, selling booth space and scanning badges—but are you a master of the art of the trade show? Related : Las Vegas Ranked Top Trade-Show City. Related : Las Vegas Ranked Top Trade-Show City.

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Techsytalk

APRIL 11, 2017

Planning to attend a trade show can be overwhelming; having a clearly defined set of goals and a timeline can help you spread things out and ensure you have a successful show. From the initial strategizing and planning to the actual day of the event, here’s how to prepare for a successful show. 6 Months Before the Show.

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Event Industry News

MARCH 15, 2017

Virtual Trade Shows are quickly gaining popularity among exhibitors and event marketing professionals due to their relatively low cost and high rate of return. The post Guest blog: Why organisations are increasingly moving to virtual trade shows appeared first on Event Industry News.

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Event Industry News

APRIL 9, 2021

As global economies look for opportunities to rebuild business in the wake of the COVID-19 pandemic, exhibition organisers and associations from around the world are joining together to form a coalition dedicated to bringing critical live event platforms back to market, with safety at the foundation of the collaborators’ approach.

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SpotMe Blog

JUNE 29, 2022

With the right virtual event software , you can turn conferences, trade shows, company-wide events, sales events, and product launches into successful hybrid experiences. . Enabling participants with no travel budget to still attend the event remotely. Why should enterprise companies host a hybrid event?

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Eventmobi

OCTOBER 10, 2023

According to the 2023 Membership Marketing Benchmarking Report, 64% of associations believe members join to network with others in the field. Trade shows Trade shows are industry-specific events where companies showcase their products and services. When are they most likely to be available for an event?

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MeetingsNet

APRIL 12, 2024

Held this year on Thursday, April 11, Global Meetings Industry Day is “an international day of advocacy showcasing the undeniable value that business meetings, trade shows, incentive travel, exhibitions, conferences, and conventions bring to people, businesses, and communities,” according to the U.S.

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Planning Pod

JULY 19, 2020

Social media marketing has quickly become one the most affordable, accessible and effective ways to market products, services and (yup, you guessed it) upcoming events. And it has become an essential component among all the tools and tactics used in event marketing. Choosing a social media platform.

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Unique Venues

SEPTEMBER 22, 2023

a Chicago, IL – When planning a gathering with hundreds of attendees like a conference, corporate retreat, trade show, expo, or concert, selecting a venue is equally as important as selecting the destination. One museum in particular has planner’s attention and we couldn’t agree more! appeared first on Unique Venues.

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Marketing Trade Shows Education 2022 36

Bizzabo

NOVEMBER 13, 2018

Get inspired by these 10 corporate event marketing ideas that go beyond the typical trade show booth. It’s no secret that live events are valuable marketing channels. According to the 2018 Event Marketing Benchmarks and Trends , that’s exactly the case. When’s the last time you talked to your trade show booth?

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TicketBud

SEPTEMBER 19, 2023

With school events, holidays and travel, it can be easy to lose touch with communities and audiences. According to Bizzabo, most marketing professionals (95%) recognize the value events hold for creating in-person connections. Fall is one of the busiest times of year. Hosting a day-long or multi-day event?

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Master the Event

DECEMBER 10, 2023

A pop up banner adds a professional touch to a trade show booth and it travels well (most will fit in the overhead compartment on an airplane). Retractable banners also don’t take a lot of setup time – an added bonus when there’s only one or two exhibitors traveling.

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Event Industry News

JANUARY 6, 2022

The change allows the team to stage the 20th anniversary of its market-leading trade show from Tuesday 31 May – Thursday 02 June, giving the global meetings, incentive travel and events industry an additional five weeks to prepare.

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Prestige Events Magazine

JUNE 26, 2023

Davies Tanner , the leading communications consultancy for the business events and travel sectors, has unveiled a new brand as it looks to build on its recent growth with the launch of a significant global marketing campaign.

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