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Yahoo Sports Scores at NBA Crossover with a High-tech Retrospective

Event Marketer

The high-tech projections featured historic NBA highlights from four decades across four cities. Yahoo Sports gathered basketball fans on the court for “The First Bounce” retrospective experience highlighting heroes over four decades, from the ’60s to the ’90s. Yahoo Sports (@YahooSports) February 20, 2022. 18-20, in Cleveland.

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Five Ways the Sports Sponsorship Landscape Will Evolve for Brands—and Fans—This Year

Event Marketer

sports for the better part of the last 16 months: fans. For sports sponsors, the shuttered stadiums and limited game-day opportunities triggered by the pandemic required new methods of engaging fans (and partners) without the benefit of connecting in a physical setting. Let’s play ball. Even properties are employing the tactic.

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EMS 2024: 12 Top Takeaways from the 22nd Annual Experiential Marketing Summit

Event Marketer

Indeed, events are everything , and it’s the mantra that guided the 2024 Experiential Marketing Summit in Las Vegas. Among insights, Aaron Conk, senior merchandising and trade show manager at Delta Faucet, explained why marketers need to hone in on the handful of KPIs that make sense for their particular exhibit strategy.

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EventUp Podcast | 2-Year Anniversary

IMG

On behalf of our entire team at EventUp podcast and Innovate Marketing Group, we want to thank the community for two years of shared stories and amazing conversations. Amanda Ma , CEO & Founder of Innovate Marketing Group, and Sara Rosas , BizzDev Manager at IMG.

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Extreme E takes top honours at this year’s Broadcast Tech Awards

Event Industry News

Sport for purpose motorsport series, Extreme E, along with its host broadcast agency, Aurora, have won Remote Production of the Year at this year’s prestigious Broadcast Tech Awards which took place at a glittering ceremony at the Brewery in London. We are immensely proud.

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Event Tech Spotlight: Service Robots

Event Industry News

Type of events served: Awards Brand activations Concerts Conferences Exhibitions Experiential Festivals Galas dinners Incentive programmes Meetings Parties / functions Sporting events Weddings. If you would like to be featured in one of our Event Tech spotlights, please see here. Event Tech. Sporting Events. Brand Events.

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New Year, New Ideas: Event Tech Predictions For 2022

Endless Events

And what better way to kick off a new year than with an event tech predictions episode? Will and Brandt are joined by a regular guest on the Event Tech Podcast: Endless’ very own Kyle Kocinski. Event Tech Predictions For 2022: A Note On The Pandemic. Event Tech Predictions For 2022: A Note On The Pandemic.

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