Event Marketer

APRIL 18, 2024

But beyond the music is a swell of brand activity that may serve as a barometer for festival trends to come, so we rounded up some of the top Coachella 2024 experiential marketing ideas. Agencies: Inspira Marketing, strategy and activation; Hunter, p.r.) –R.B. More on Festival Sponsorship: How American Weed Co.’s

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The Castle Group

NOVEMBER 1, 2023

If social media and marketing are a part of your job, chances are you’ve worked with influencers at some point to promote a product or service for your company or client. If working with influencers is new territory, we’ve outlined its importance and highlighted the benefits of influencer marketing below!

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EventMB

JUNE 22, 2022

They can meet in the main dining room, the main lounge, or the sky deck. The post European River Cruises Set Sail in Meetings and Events Market appeared first on Skift Meetings. Plus, attendees only have to unpack once. A group can gather in three locations on board a river cruise ship — a huge selling point, said Devine.

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Endless Events

SEPTEMBER 9, 2022

Marketing has changed significantly over the last 10 to 15 years. Content marketing has seen a boom in activity. Twenty years ago, content marketing was what people wanted to be doing. What’s next for the future of event marketing? on the horizon, the internet is changing, and marketing for events must keep up.

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SpotMe Blog

SEPTEMBER 15, 2022

How long does content marketing for events take you? And how much of your marketing budget do you spend? If you’re like most other enterprise event marketers, probably a long time and a ton of money. It’s all well and good doing content marketing for events before an event takes place, but what about after?

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Endless Events

JUNE 15, 2022

Events are one of the most powerful marketing tools because they center around an intentionally designed experience. This is great news for event marketers and planners who can plan experiential events – events that aim to evoke positive emotions in attendees and resonate with their values. What Is Experiential Marketing? .

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Meeting Application

OCTOBER 25, 2018

You can face it with strong marketing and solid promotion, making the venue full of enthusiastic and engaged attendees. 1 Social Media: Be sure who are you talking to Define your attendee persona profile and make your marketing stronger. The post 3 Best Ways of Using Online Marketing to Attract Event-Goers appeared first on Blog.

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Event Marketer

AUGUST 2, 2021

Maine-based frozen fruit brand Wyman’s is on a mission to change that with help from two alumni of the Oscar Mayer Hotdogger and Planters PeaNutter brand ambassador programs. Before officially hitting the road, the Bee Wild truck was “released to the wild” by Maine governor Janet Mills at a major press event.

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ePly

JANUARY 27, 2024

An event marketing plan is integral for tying this all together into one magical experience. Throughout this comprehensive guide, we’ll explore in detail the fundamentals of crafting an effective event marketing strategy that maximizes attendance and engagement while also making sure that the content is a hit.

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Eventtia

JANUARY 2, 2023

It’s very rare for an event, no matter how perfect it is, to just sell itself, which is why having a clear marketing and event promotion strategy is crucial to the success of your event. What Is Event Marketing? Event marketing can be B2C or B2B in nature. In B2B event marketing (i.e. In B2B event marketing (i.e.

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MeetingsNet

JANUARY 13, 2023

Planners are in a hotel-market mess, with limited availability, high food costs, and short-staffed properties, many of which are still trying to pull their bottom line back from the trash after being closed for months in 2020. Be prepared with a response, providing specifics on the current market or the properties you’re considering.

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GEVME

APRIL 23, 2019

Every event planner should know how to market an event planning business. For many small things and important details that accompany the organisation of an event, special attention must be paid to marketing and advertising. You are working in a highly competitive market and need to stay abreast of all the newest event trends.

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SpotMe Blog

MAY 11, 2023

They can provide everything from healthcare marketing services to digital media strategies, brand positioning plans to content development projects. They will also handle the marketing of your medical event, such as developing a website or managing social media campaigns.

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Eventmobi

AUGUST 15, 2019

Implementing live video into your event marketing strategy is game-changing and is the key to an overall successful event in this day and age. . There are many live stream software options on the market to choose from that will allow you to go live at your event, and many of them are free of charge. . Streaming software.

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Eventory

JANUARY 29, 2019

2019 is here with its event calendar full of the best marketing conferences waiting for you to attend them. The marketing industry changes at a very fast pace. To keep track of emerging progress and novelties marketing specialists need to stay in the center of ongoing changes. Top 25 best marketing conferences in 2019.

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EventMB

MAY 17, 2022

Buenos Aires is gearing up to reclaim its position as a top destination for meetings, incentives, conferences, and exhibitions – the MICE market – in South America. Neighboring Brazil is one of the main source markets along with the East Coast of the U.S.

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Smart Meetings

MAY 17, 2021

For example, marketers, human resources professionals and event planners will continue to leverage the advantages of virtual communications, including massive logistical efficiencies, the ability to extend the lifecycle of an event and the use of advanced analytics to maximize ROI. Consider speakers for your hybrid event.

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Attendease

AUGUST 30, 2023

To increase awareness of your events and boost ticket sales , businesses should consider investing their time and effort into social media event promotion and marketing. When you plan ahead and develop a cohesive strategy, you can really unlock the full marketing potential of social media. Post related user-generated content.

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InGo

FEBRUARY 8, 2024

Are you maximizing the potential of your event marketing email efforts? Subject Line: Your subject line is the main entry point to your email. The post Maximize Your Event Marketing Efforts with InGo’s Email Scheduling Feature appeared first on InGo. You’re already harnessing the power of InGo’s referrals to drive growth.

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PCMA Convene

AUGUST 13, 2021

In July, Evolio Marketing and Lippman Connects published “Attendee Acquisition and Event Marketing Survey Report,” offering a glimpse into what 89 event marketers have on their minds and on their drawing boards as the pandemic wears on. Future Readiness. Biggest Takeaways.

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Endless Events

JULY 6, 2020

But today, we’ll be jumping into the realm of marketing. And most importantly, virtual event marketing ideas. This means that your marketing efforts can make or break the success of your event. But what are the virtual event marketing ideas that you should look at, specifically? Grab the popcorn and keep on reading!

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Bizzabo

MARCH 7, 2019

See how leading brands are using guerrilla marketing campaigns to make a big splash without busting their wallet. Guerrilla marketing campaigns (not to be confused with gorilla marketing campaigns ) are one of the more unique event types. These examples of effective live guerrilla marketing events will inspire some of your own.

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PCMA Convene

FEBRUARY 14, 2022

Convening Leaders 2022 attendees, go behind-the-scenes in our MashUp Studios and re-watch the Main Stage and other sessions for education credits in JUNO’s CL22 Library. Marketing personas have their place — they can be used to help communicate messages about the value of an event to different target audiences, he said.

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EventBank Insights

NOVEMBER 4, 2019

At EventBank we’ve been engaging with events in the Philippines for years, and we’ve collected some great tips and tricks for marketing your event in the Philippines by speaking with the local professionals themselves. Let’s hear from local Filipino events professionals what they have to say about marketing their events in the Philippines. “

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Event Farm

JULY 5, 2017

This is a guest post by Amelia Ibarra , Demand Generation and Customer Marketing Manager at BrightFunnel. Earlier this year, MarketingProfs and the Content Marketing Institute published their 2017 B2B Content Marketing report that said 68% of B2B Marketers will use event marketing as a tactic this year.

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EventMB

MAY 17, 2022

Buenos Aires is gearing up to reclaim its position as a top destination for meetings, incentives, conferences, and exhibitions – the MICE market – in South America. Neighboring Brazil is one of the main source markets along with the East Coast of the U.S.

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Event Industry News

SEPTEMBER 24, 2018

For 30+ years DCRS have been hiring Motorola Solutions voice and data two-way radio communication system , a tool which has proven to be invaluable for a multitude of market sectors. 64 – In the main exhibition hall at The Showman’s Show appeared first on Event Industry News. HIRE TWO WAY RADIOS.

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Skiddle

DECEMBER 7, 2023

But how is our marketing department helping to put events like yours at the forefront of people’s minds? Our Senior Marketing Manager, Lisa, kindly spent some time diving into what the team will be up to over the festive period. ” How does the marketing department track improvement from one festive campaign to the next?

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Skiddle

DECEMBER 7, 2023

But how is our marketing department helping to put events like yours at the forefront of people’s minds? Our Senior Marketing Manager, Lisa, kindly spent some time diving into what the team will be up to over the festive period. ” How does the marketing department track improvement from one festive campaign to the next?

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Ins'Tent

APRIL 25, 2023

” This is a question that will come up from small businesses and market vendors who are looking at a custom printed canopy tent to to use at an outdoor event or farmers market. “Why does a custom commercial-grade pop-up tent typically cost much more than a recreational grade canopy tent?”

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Velvet Chainsaw

SEPTEMBER 22, 2020

How smart marketing increased registration dramatically within the last two weeks of the event. How positioning a virtual job fair helped connect attendees without competing with the main event. The strategy behind not offering a virtual expo, but leveraging sponsorships for virtual engagement that can be extended to year-round.

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Event Marketer

JUNE 14, 2021

Over the years, event marketers have relied on traditional tactics to sustain event engagement, like wrapping the event with a concert by a Grammy Award-winning artist or offering major incentives like free travel. Six Tips and Ideas for Creating an Impactful Main Stage Experience. Build in pockets of escape.

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Event Marketer

FEBRUARY 5, 2024

More cold-weather strategies: Sundance 2024: How Nine Brands Brought Experiential Marketing to the Mountains Five Steal-worthy Ideas for Cold Weather Outdoor Activations Subaru Carves Out Micro-events, Adventure for its 2022 WinterFest Tour The village features multiple branded trailers. Agency: In-house by POWDR, Park City, UT.

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Endless Events

APRIL 20, 2018

This week, we’ve selected a few content marketing tip. These will help you navigate the fast-paced world of digital marketing. This is especially true if your main audience online are based in Europe. There are also a few new rules back home since the FTC released their guidelines for influencer marketing.

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Eventory

OCTOBER 9, 2018

Conferences, summits, meetups – marketing managers’ calendars are bursting at the seams with the mass of industry events. However, it’s hard to miss the impression that more and more often, marketing conferences are like a sad duty for the marketing managers. Marketing conferences aren’t substantive for marketing managers.

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EventMB

APRIL 18, 2022

In this episode we talk with Alon Alroy, co-founder and chief marketing officer of Bizzabo. The main topic of our conversation is the recently launched book, Event Success - Maximizing the Business Impact of In-person, Virtual, and Hybrid Experiences written by Alon along with fellow Bizzabo co-founders Eran Ben-Shushan and Boaz Katz.

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EventBank Insights

FEBRUARY 22, 2019

Event Email Marketing is the best way as we see it.You've got your own contacts likely, and you know them best. Event Email Marketing is not much different from regular email marketing, except there is a timeline involved with a Call-To-Action that needs to give snappy, instant results like providing tickets and so on.

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