A Future Vision for Trade Shows
EventMB
FEBRUARY 9, 2023
As organizers look to adapt to a new reality, industry leaders share their thoughts on the trade shows of the future. Miguel Neves Read the Complete Story On Skift Meetings
You’re right! (About trade show appointments.)
Conferences that Work
MARCH 27, 2023
Reading two recent MeetingsNet articles about the value of trade show appointments reminds me of a story attributed to the wry 13th-century Sufi philosopher Nasreddin. About trade show appointments.) American Sign Language for “You’re right!” appeared first on Conferences That Work.
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Trending Sources
Trade Show Organizer Invests in Emerging Industries
EventMB
MAY 24, 2022
And trade show organizer, Emerald , was listening and in May introduced its new accelerator division, Emerald Xcelerator. Now, it’s looking to expand into three fast-growing industries. “We Its goal is to curate year-round communities in these and other industries through face-to-face events and digital experiences.
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Circularity: The Biggest Shift for Trade Shows in 2024
Smart Meetings
DECEMBER 19, 2023
Trade shows have been a crucial aspect of the business world for centuries. However, the negative impact of waste generated at events on the environment has been an ongoing concern and challenge in the industry. Read More : Ditching the Dump Implementing circularity in trade shows is important for several reasons.
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What E3’s Cancellation Means for the Meetings Industry
EventMB
APRIL 4, 2023
Skift Take: 65,000 attendees, 4,000 jobs, and $88 million in revenue won't be coming to Los Angeles in June, with leading video-game-industry trade show E3 canceled for 2023. It was meant to be the first in-person show since 2019. Miguel Neves Read the Complete Story On Skift Meetings
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The Meetings Industry Association exhibits at IMEX for first time
Prestige Events Magazine
MAY 3, 2024
The Meetings Industry Association (mia) is exhibiting at IMEX Frankfurt for the first time in its history when it returns 14-16 May. The trade association will be using Europe’s largest trade show for the global business meetings and events sector to raise the profile of its AIM accreditation to international buyers and industry peers.
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Trade Show Booths: 100 Best Ideas for 2022
EventMB
MAY 22, 2022
In this extensive guide to trade show booths, we provide ten creative examples in each of the following categories: 1 Trade show booth ideas for small budgets. Trade show booth ideas that attract visitors. Creative trade show booth ideas. Trade show booth ideas: 10×10.
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Outdoor Retailer Teases New Trade Show Format and Events Coming in 2024
Event Marketer
SEPTEMBER 12, 2023
“In this industry, everybody’s a participant. You have to meet the consumer where they’re at and let them be part of that process.” Sean Smith, Show Director, Outdoor Retailer OR’s 2024 format will include a Hosted Buyer program, Design + Innovation Show and Outdoor Adventure X festival.
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The Evolution of the Exhibition Industry
EventMB
JANUARY 13, 2023
Skift Take: UFI CEO Kai Hattendorf shares key trends impacting the exhibition industry and paints a picture of what trade shows will look like in the future. Skift Meetings Studio Team Read the Complete Story On Skift Meetings.
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3 Lessons for Planners from Global Meetings Industry Day
MeetingsNet
APRIL 12, 2024
For an industry that often seems invisible, GMID is its annual coming-out party. Travel Association, which runs the Meetings Mean Business Coalition. Industry-wide conferences, local industry meet-ups, and online professional forums are good places to look.
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CES Gets Meetings Industry Going for 2023
EventMB
JANUARY 3, 2023
Skift Take: With attendee and exhibitor numbers getting closer to pre-Covid figures, the entire meetings industry is hopeful for a strong CES that sets the tone for the rest of 2023. Miguel Neves Read the Complete Story On Skift Meetings.
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How To Choose A Trade Show Platform For Your On-Site Event
Event Age by Swapcard
OCTOBER 5, 2023
and "Nice to e-meet you," in-person events have made a triumphant return. With their fingers on the pulse of industry evolution, event organizers understand the need for innovative ways to enhance the on-site attendee experience. After years of "Can you see my screen?" Let's jump right into it! ?
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Trade Show Display Ideas to Attract Crowds in 2024
Nunify
JANUARY 30, 2024
Ditch the boring old trade show routines and get ready for something totally different! With an eye-catching and engaging trade show booth ideas and designs, you’re not just setting up a space, you’re opening a world of opportunities. Creative Trade Show Booth Ideas 1.
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Selecting a premier trade show venue
Event Industry News
JANUARY 30, 2020
Trade shows provide a place for industry leaders and businesses to share ideas as well as view the latest technology, products, and services. Planning a trade show and ensuring the selection of a premier venue , however, can be a daunting task. Trade Show Activities. Audience Considerations.
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How to Improve Your Trade Show ROI
Stova
APRIL 6, 2023
That’s why focusing on trade show ROI is incredibly important. Here’s how to maximize the impact of a trade show booth and improve your trade show ROI. What Is a Trade Show? Think through your pre-show strategy.
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Why people continue to speak for free at meeting industry conferences
Conferences that Work
JANUARY 18, 2021
Why people continue to speak for free at meeting industry conferences : Another issue of an occasional series— Dear Adrian — in which I answer questions about event design, elementary particle physics , solar hot water systems, and anything else I might conceivably know something about. Industry providers of goods and services.
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Tailgate Trade Show Goes Off Without a Hitch
PCMA Convene
JULY 19, 2021
Planners and exhibitors connect during the PCMA’s Greater Philadelphia chapter’s “Trunk and Meet” Tailgate Trade Show, held in a parking lot in June. Finally, the rules for meeting during COVID-19 were fluctuating almost on a daily basis. All photos by Mario Oliveto Photography).
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Tips for Returning to Live Trade Shows
PCMA Convene
NOVEMBER 29, 2021
An increasing number of organizations are planning for in-person events and trade shows in a living-with-COVID environment. Our world has changed, and meeting with show managers and others — kind of doing that strategy up front — I feel that they will be more prepared to hit the ground running,” she said.
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Orlando trade show demonstrates ability for live events to return safely
Event Industry News
MARCH 9, 2021
Following nearly a year of canceled trade shows, Go LIVE Together is working closely with major convention and exhibitions-oriented cities around the United States to helppromote safereopening plans and accelerate recovery for the business events industry’s nearly 7 million employees, as well as the markets they support.
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Tales from Las Vegas: Jewelry Trade Shows and LVCC’s Comeback Convention
Smart Meetings
JUNE 9, 2021
At 100 percent capacity and masks off, Las Vegas is back in the business of meetings—and it’s a beautiful sight. No time has been wasted between the announcement that all restrictions have been lifted and the hosting of meetings in the city. The Comeback of Jewelry Trade Shows. Yeah, it’s kind of like that.
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Must-Haves for 2022 Trade Shows: Trending Canopy Tents
Ins'Tent
OCTOBER 17, 2022
Because trade shows bring so many people together with common interests, they are an amazing way to get exposure for your business and meet a variety of potential new customers.
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Exhibition Industry Expects Further Growth in 2024
EventMB
FEBRUARY 8, 2024
Skift Take: The latest UFI report clearly shows that the exhibition industry has not just survived; it's thriving. Miguel Neves Read the Complete Story On Skift Meetings But what must be done to secure sustainable growth?
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Asia Pacific’s biggest meetings and events trade show returns to MCEC
Event Industry News
FEBRUARY 23, 2023
Melbourne Convention and Exhibition Centre (MCEC) hosted over 3,000 people ready to connect and do business last week at the 2023 Asia Pacific Incentive and Meetings Event (AIME). AIME brings the business events industry together, connecting event planners with exhibitors, building knowledge and inspiring events of the future.
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6 Trade Show Marketing Strategies to Skyrocket Leads and Conversions
Stova
MAY 11, 2023
Trade shows are back and better than ever. Today’s shows mix in-person and virtual formats, creating exciting opportunities to win over new customers. This article explains how to create a trade show marketing plan that drives traffic, leads, and conversions sky-high in 2023. Step 1: Set goals.
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Marriott’s ‘Meet with Momentum’ Creates Community Like None Other
Smart Meetings
FEBRUARY 8, 2024
Meet with Momentum Panel State at Meet with Momentum Bob Pfeffer, senior director at Marriott CRN, says, “We know that gaining knowledge is important. Meet with Momentum Panel State at Meet with Momentum Bob Pfeffer, senior director at Marriott CRN, says, “We know that gaining knowledge is important.
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Shaping the Events Industry in 2024: Event Professionals Share Their Predictions
ePly
JANUARY 9, 2024
As we enter 2024, the events industry is evolving at an unparalleled pace, heralding new challenges and opportunities for event professionals. From COVID-19’s impacts to the ever-changing expectations of attendees and technology, our industry is set to see dramatic shifts in the coming years.
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Our First Post-COVID Trade Show
StraussCA
NOVEMBER 4, 2021
Flashback to February 2020, for one of our clients’ TRAVELING trade show tour. Our team is moving from Vancouver, to Calgary, then Montreal to Toronto, meeting with hundreds of association members across the country! We only start hearing COVID-19 on the news towards our last show dates. The Main Event.
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The Challenge of Virtualizing Trade Shows and Exhibit Halls
PCMA Convene
FEBRUARY 1, 2021
Trade shows are the lifeline of many associations but their nature makes them challenging to virtualize — and then monetize. On top of that, 63 percent of exhibitors said virtual events do not meet their goals,” she said. “We COVID-19 And How It’s Changing the Event Industry , a white paper published by Reed Exhibitions.
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Global Meetings Industry Day 2022 Announced
MeetingsNet
NOVEMBER 5, 2021
Mark your calendars for the seventh annual day of awareness and advocacy for the meeting and event business. GMID allows planners and suppliers to demonstrate to corporate and political leaders the educational and financial impacts that conferences, conventions, and trade shows have on people, businesses, and overall economic health. “The
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Massive Trade Shows Struggle With Engagement
PCMA Convene
MARCH 22, 2019
Not necessarily when it comes to trade shows. The Center for Exhibition Industry Research (CEIR) analyzed attendee data from 21 exhibition organizers to gauge the differences in attendee objectives and satisfaction levels at small and large events. How Meetings and Events Can Leverage Personalization.
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Upcoming 11 Top 2022 Trade Shows Across the US
Ins'Tent
APRIL 4, 2022
After two years of dreadful virtual business meetings and events, we can finally resume normalcy and attend face-to-face events. One that all businesses look forward to are trade shows, which are a fun and a great way to promote quality products and services to the public and other businesses. . Automotive . Entertainment .
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Ravi Chalaka’s Guide to Calculating Trade Show ROI
Connect Your Meetings
JUNE 18, 2019
Trade shows are an important spend in any marketer’s budget. The Center for Exhibition Industry Research found the average company puts more than 30% of their total marketing budget into events and exhibiting. This results in more than $24 billion in spending on trade shows each year in the U.S.
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Q&A: U.S. Travel Association’s New Meetings Executive
MeetingsNet
MARCH 18, 2024
“This new position will play a key role in shaping and transforming our signature events—including IPW, ESTO, Summer Summit, and Future of Travel Mobility—and also deliver new offerings aligned with our strategic priorities,” says Ellen Davis, the group’s executive vice president of business strategy & industry engagement.
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The Future of Trade Show Tech: AR is Coming
Core-apps
DECEMBER 5, 2018
If you’re in the know, you already heard a bit of buzz on augmented reality or AR as a new tool in trade show exhibits. To help you stay on the up and up, it’s important to know a few ways you might encourage your trade show exhibitors to leverage AR to attract their target audience and elevate the overall quality of your event.
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Cvent acquires Jifflenow and iCapture to expand its trade show and conference offerings
Event Industry News
JANUARY 15, 2024
Cvent, an industry-leading meetings, events, and hospitality technology provider, has announced that it has acquired Jifflenow, a leading B2B 1:1 and group appointments scheduling solution and iCapture, an award-winning lead capture solution.
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30 Trade Show Ideas for Attracting Visitors
Bizzabo
MAY 15, 2019
Have you considered exhibiting at a trade show? This list of 30 trade show ideas from brands like GE, Amazon, and more will help your company successfully attract visitors. Trade shows have been around for quite a long while and just about every industry has at least one worth attending. Sound good?
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Temporary Fix or Permanent Change? An AV Perspective on the Evolution of Trade Shows
PCMA Convene
APRIL 19, 2021
” The name AVIXA may not ring a bell with you, but you’re likely familiar with InfoComm, the largest professional audiovisual trade show in North America. It got pushed to June and now is going to this localized, fragmented event instead of being in Barcelona with the normal trade-show presence.
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Tips from the Trenches: 10 (Mostly) Tried and True Exhibitor Booth Ideas
Eventmobi
APRIL 10, 2024
If you plan events for B2B companies, you know that exhibiting at industry events is critical to driving brand awareness, generating new leads for your sales team, and engaging with existing customers. In order to attract more foot traffic, book more meetings, and capture more leads, you need to find creative ways to stand out from the crowd.
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Something is rotten in the state of meeting industry education
Conferences that Work
APRIL 9, 2018
Over the last five years I’ve heard increasing concern from the meeting professionals community about the deterioration of the quality of our national industry conferences. I’ll illustrate with the area where I have most experience: providing education at these meetings.
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First Business Events Industry Week Celebrated Power of Meeting
Smart Meetings
MARCH 26, 2022
More than 2,000 meetings industry folks gathered at Gaylord National Resort and Convention Center for the launch of Business Events Industry Week , a concentration of events designed to illustrate the Power of Purpose exercised when people come together. Read about all the meeting options available at National Harbor. .
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Trade Shows vs. Conferences vs. Conventions
Social Tables
SEPTEMBER 23, 2016
My recent post on Events vs. Meetings got some good feedback but also opened the door to some other clarifying questions. One commenter asked to explain the difference between trade shows, conferences and conventions. Conference – A meeting for consultation, education, exchange of information, or discussion with a formal agenda.
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Try Out New Trade Show Booth Ideas
Endless Events
JULY 6, 2018
People get tired of the same old trade show booth ideas, especially if you’re in a somewhat sleepy industry. The exhibitors in these shows don’t just innovate in their products; they also introduce new concepts in their marketing via their booths. Give Your Meeting Audience a Pleasant Surprise.
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Germany’s Exhibition Industry at a Crossroads: Transparency or Status Quo?
EventMB
DECEMBER 8, 2023
Skift Take: Germany's exhibition industry might be on the brink of a transformative upheaval as it grapples with calls for transparency and potential regulatory disruption. Miguel Neves Read the Complete Story On Skift Meetings
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What do brands look for when exhibiting at a trade show?
Event Industry News
OCTOBER 20, 2021
Best practices when managing exhibitors in a trade show. Use the Eventscase platform to integrate the exhibitors’ product with the 1-2-1 meeting scheduler since this would make booking online meetings with exhibitors more intuitive. Remind exhibitors to upload downloadable files (brochures, presentations, etc.)
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