Stova

MAY 11, 2023

Trade shows are back and better than ever. Today’s shows mix in-person and virtual formats, creating exciting opportunities to win over new customers. This article explains how to create a trade show marketing plan that drives traffic, leads, and conversions sky-high in 2023. Zero in on the right shows.

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EventMB

AUGUST 26, 2017

Increase chances of attendees sharing enticing pictures and video from your exhibition across their social media channels by creating these photo opportunities. Creating visually appealing opportunities encourages attendees to capture the moment with pictures, video or even potentially live streaming the moment.

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Socio Events

APRIL 10, 2023

A trade show booth serves as a first impression of your brand, and a successful design gets people to stop to learn more. Start the 2023 trade show season off on the right foot with these trade show booth ideas. Good branding Finally, every exceptional trade show booth has good branding.

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EventMB

APRIL 4, 2023

Skift Take: 65,000 attendees, 4,000 jobs, and $88 million in revenue won't be coming to Los Angeles in June, with leading video-game-industry trade show E3 canceled for 2023. It was meant to be the first in-person show since 2019. Will other events follow suit?

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Socio Events

NOVEMBER 16, 2022

As we continue to ride the virtual wave that began in 2020, virtual trade shows are more popular than ever. Organizations of all sizes are opting for an online (or hybrid) option for their upcoming events. But how do you host a successful virtual trade show? An introduction to virtual trade shows.

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Socio Events

DECEMBER 17, 2019

Want a lead follow-up system that helps you quickly segment, prioritize, and reach out to your event leads? That sparked a cross-industry conversation on how to follow up with trade show and corporate event leads. How to Prioritize Event Lead Follow-Up in 3 Steps. How to Prioritize Event Lead Follow-Up in 3 Steps.

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PCMA Convene

FEBRUARY 1, 2021

Trade shows are the lifeline of many associations but their nature makes them challenging to virtualize — and then monetize. We need to make sure that we don’t simply transfer what we believe the physical event” to be, Witt said, “into a digital world.” Illustration by SHOUT). It’s nonsense. It does not exist.

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Planning Pod

MAY 12, 2020

Even before COVID-19, virtual events were a hot topic in the events industry because they offer the ability to reach a wider audience, save money on venue space and travel expenses and offer an overall logistically simpler experience. So let’s take a look at our picks for the best types of events for going virtual!

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Core-apps

DECEMBER 5, 2018

If you’re in the know, you already heard a bit of buzz on augmented reality or AR as a new tool in trade show exhibits. To help you stay on the up and up, it’s important to know a few ways you might encourage your trade show exhibitors to leverage AR to attract their target audience and elevate the overall quality of your event.

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PCMA Convene

APRIL 19, 2021

Sean Wargo, AVIXA’S senior director of market intelligence, says of events: “We need to move away from this idea that there’s this calendared moment … it doesn’t make any sense. How has life changed at AVIXA with events moving online over the last year? It should just exist as content that has long tail.”

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Eventmobi

FEBRUARY 18, 2021

2020 helped to accelerate the rapid development of enhanced virtual event technology, and adoption rates have never been higher. Despite this progress, many still aren’t taking full advantage of what may be event tech’s greatest asset — hard data, or the information behind informed decision making. The software does that for you.

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Bizzabo

MAY 15, 2019

Have you considered exhibiting at a trade show? This list of 30 trade show ideas from brands like GE, Amazon, and more will help your company successfully attract visitors. Trade shows have been around for quite a long while and just about every industry has at least one worth attending. 30 Trade Show Ideas.

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Ins'Tent

OCTOBER 22, 2019

Trade shows are one of the most lucrative ways to launch new products, increase brand visibility, and move customers through your marketing and sales funnels. However, the costs of organizing a trade show exhibit adds up quickly. These are the fees trade show organizers charge to register space at a venue.

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Eventmobi

JULY 26, 2022

The event is three days long and focuses primarily on educational topics that equip attendees with the skills to be leaders in the not-for-profit sector. The conference is a mix of speaker sessions, networking, exhibitor booths, and evening social events. CSAE holds their national conference in a different Canadian city every October.

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Endless Events

JULY 6, 2018

People get tired of the same old trade show booth ideas, especially if you’re in a somewhat sleepy industry. The exhibitors in these shows don’t just innovate in their products; they also introduce new concepts in their marketing via their booths. Getting Business Done in B2B Trade Shows.

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e2m.live

NOVEMBER 2, 2020

In the case of a virtual event, its success depends directly on the levels of participation just like a conventional in-person event. This aspect is particularly true while hosting a virtual expo or virtual trade shows. 8 Must-Haves for a Virtual Trade Show Platform. Event Registration Automation.

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Meeting Tomorrow

JULY 8, 2019

Exhibiting at trade shows is a fantastic way to connect with potential customers, try out new products, and network with industry leaders. Luckily, there are tons of event technology solutions that savvy event planners can use to help stand out from the crowd. Create a Game Show in Your Booth.

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SmartMeetings

SEPTEMBER 15, 2020

Virtual events can be exciting, engaging and fun. While her business has been impacted by the COVID-19 pandemic, she has taken this time to rethink virtual meeting , event, and tradeshow offerings and has some suggestions for putting the wow back in the agenda. Take an online trade show, for example. Remember fun?

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e2m.live

MAY 20, 2020

There’s a global pandemic that makes in-person events all but impossible in the near future. However, to give up on events altogether is clearly not an option. Event managers are looking for reliable, scalable solutions to host virtual events. Virtual Event Apps Scale Up.

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e2m.live

NOVEMBER 2, 2020

In the case of a virtual event, its success depends directly on the levels of participation just like a conventional in-person event. This aspect is particularly true while hosting a virtual expo or virtual trade shows. 8 Must-Haves for a Virtual Trade Show Platform. Event Registration Automation.

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MeetingsNet

FEBRUARY 23, 2024

Short-form video is wildly popular and not difficult to produce—provided the event host has a plan for content creation and a timely strategy for pushing it out. One reason for this: About half of viewers will tune in for the entirety of such a video.

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Meeting Tomorrow

SEPTEMBER 6, 2022

An LED Wall (sometimes called a video wall) is a large screen that displays graphics, slides, videos, or other visuals. It is constructed of smaller LED tiles that are connected to show one cohesive image. LED Walls are used for stage backdrops, decorative stage elements, trade show booths, and many other spaces.

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Ins'Tent

AUGUST 14, 2019

Every year, millions of people visit trade shows across the United States. Whether it’s a tech expo or comic book convention, the average trade show visitor spends 5.5 hours at one of these events. The most successful trade exhibits all incorporate the latest technology. Happy or Not.

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Attendease

FEBRUARY 7, 2022

Whether you’ve gawked at the lineups outside an Apple Store for the newest iPhone the week after an Apple Event, stumbled upon a unique pop-up during your lunch break, or waded through the crowds around your local convention centre after an auto show, one thing is for certain: experiential marketing is more popular and more effective than ever.

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Ins'Tent

JANUARY 13, 2020

Trade shows! . We’ve gathered the top expos in the country from all fields, so get your calendar out and get ready to start planning your trade show calendar. . The jewelry industry’s leading annual trade event brings together more than 30,000 industry professionals from all over the world.

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Attendease

AUGUST 7, 2020

The shift from in-person road shows and trade shows to online programming has presented several challenges for event management professionals: Finding the right technology to support digital event management. We’ve put together this list of ways to make your online event memorable. Encourage speaker debate.

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Socio Events

DECEMBER 17, 2019

Want a lead follow-up system that helps you quickly segment, prioritize, and reach out to your event leads? That sparked a cross-industry conversation on how to follow up with trade show and corporate event leads. How to Prioritize Event Lead Follow-Up in 3 Steps 1. Follow Up With Hot Event Leads ASAP ?

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Eventmobi

DECEMBER 14, 2023

Why is an event lead capture app the key to driving ROI from your upcoming events? Because in order to get the most value possible from your event, your exhibitors need a quick, reliable, and easy-to-use lead capture tool! Lead capture is the process of collecting contact information from event attendees.

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PCMA Convene

FEBRUARY 19, 2021

SISO (Society of Independent Show Organizers) and UFI, the Global Association of the Exhibition Industry, released a case study to share the challenges faced by Emerald in producing Surf Expo in early January in Orlando. When Surf Expo — the first major B2B trade show in the U.S. The show floor was 100,000 net square feet.

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Velvet Chainsaw

OCTOBER 14, 2020

Nearly every conference and trade show professional is searching for that perfect virtual platform or pricing model for replacing lost expo revenue. In the February 2019 issue of Convene, I wrote about Why the Sustainability of the Trade-Show Business Model is in Question. Virtual Expo Truths. I’ve got bad news for you.

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Ins'Tent

AUGUST 29, 2019

According to the Events Industry Council , global business events in 2018 generated $2.5 If you’re participating in trade shows, you have a major opportunity for increasing sales if you do it right. When it’s lunchtime, or there is a special event underway, the traffic in the trade show hall slows down.

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Event Farm

OCTOBER 8, 2021

The event experience for an attendee begins not at check-in or registration, but when they encounter your event for the first time, perhaps in an email or on your website. If your event branding conveys the right vibe, the first impression piques their interest, captures their attention, and dwells in their mind. Ryan Costello?

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Eventmobi

JULY 5, 2023

Ever need help generating event sponsorship ideas? And having strong sponsor support can mean the difference between a good event and a great one. So let’s explore 66 creative event sponsorship ideas that will help you secure sponsorships for events of all kinds. How Do You Ask a Company To Sponsor an Event?

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Event Marketer

DECEMBER 12, 2023

Sabrina Gonzales, Director of Events, Shutterstock A well-rounded perspective on the marketing and sales cycles of brands gives Sabrina Gonzales the leading edge as director of events for Shutterstock, a provider for stock images, audio and video. At Shutterstock, she oversees the execution of all the brand’s events in the U.S.

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Meeting Tomorrow

JULY 8, 2019

Exhibiting at trade shows is a fantastic way to connect with potential customers, try out new products, and network with industry leaders. Luckily, there are tons of event technology solutions that savvy event planners can use to help stand out from the crowd. Create a Game Show in Your Booth.

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Techsytalk

APRIL 25, 2017

Make sure you consider the following items, from the way you approach the show to the swag you bring and even your behavior on site before your next big event: Make Sure the Event is Worth it. Every event has to generate enough ROI to pay for your team to attend. The leads you capture are what makes the event worthwhile.

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GEVME

NOVEMBER 25, 2021

Virtual events are great avenues for making connections, strengthening the brand, increasing company revenue or generating leads when it’s not always feasible to bring people together in the same space. Virtual Events Best Practices FAQs. What is a virtual event? What are the benefits of virtual events?

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