Expo Pass

JANUARY 23, 2024

We’re kicking off the year with a great topic that’ll set you up for a successful year of event marketing. Our recent webinar, Decoding Event Marketing: What Works & What Doesn’t , featured a pair of marketing gurus who graciously shared their wisdom. AI tools are best used as a brainstorming buddy.

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SpotMe Blog

JULY 25, 2021

Thus, hybrid experiences will become vastly more common and popular, as event organizers and attendees have first-hand experience with the benefits of attending a virtual and traditional event. Read on to learn more about hybrid events, examples to get you inspired, and tips to help you transition from virtual to hybrid. .

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Social Tables

JUNE 1, 2023

Professional event planners and marketers know that there is no one-size-fits all strategy for successful event marketing. Marketers are tasked with reaching members of their target audience, enticing them to register for an event, and continuing communications all the way up to the event to encourage attendance.

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Attendease

MAY 31, 2023

Before the arrival of modern event planning tools, planning great events was no easy feat. The development of today’s tools has allowed organizations and teams alike to unlock their creative potential, maximize resources, and deliver exceptional events with ease. Let’s get started!

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Expo Pass

JANUARY 9, 2024

This year saw new technologies and cultural values transform the marketing landscape. From AR to AI, it’s a whole new world for event planners. Regardless of your familiarity, these marketing trends will shape the event planning landscape for the coming year. Ethical marketing.

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GEVME

APRIL 23, 2019

Every event planner should know how to market an event planning business. For many small things and important details that accompany the organisation of an event, special attention must be paid to marketing and advertising. As you continue to develop your event business, you may face various challenges.

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Event Planning BluePrint

DECEMBER 8, 2021

Social media platforms are the wild animals of the internet. Is social media the ultimate necessary evil? Pete Knott, a digital consultant at reputation management consultancy Lansons, says, “Social media is the most immediate threat to your company’s reputation.”

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SpotMe Blog

AUGUST 25, 2022

New to hybrid event planning? A hybrid event can be a great investment for your company – in fact, 86% of B2B organizations that host one see a positive ROI within 7 months. But, to get to that ROI, you first have to know how to plan a hybrid event – and that’s where it gets tricky. What is a hybrid event?

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Attendease

OCTOBER 20, 2023

If only you had a tool that shows you exactly how visitors interact with your site—where they come from, which parts they love, and where they might lose interest—to aid you in your event planning journey. They tell real truths about your audience’s journey and your event’s reach. Does it truly echo your brand?

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ePly

JUNE 28, 2022

Experiential marketing (or branded experiences) is an engaging way for audiences to physically immerse themselves in a brand instead of simply purchasing the brand’s product or service. Getting organic shares on social media is essentially free advertising. Do you have their email for future engagement?

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Guidebook

SEPTEMBER 20, 2023

Plus, we include 3 examples of successful event apps built on the Guidebook platform. A Conference App for Event Coordination and Planning Event coordination and planning encompass a range of activities, including logistics, marketing, and attendee management.

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Event Planning BluePrint

FEBRUARY 19, 2024

Since starting my event career in 2004, I’ve learned a thing or two about the transformative power of effective event marketing and promotion. Today, I’m thrilled to share some strategic insights that can elevate your events, regardless of your audience.

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Event Marketing Marketing Social Media 2004 71

Attendease

FEBRUARY 20, 2019

And yet, according to a new survey conducted by Event Manager Blog Editor Julius Solaris and released during his "Event Trends for 2019” educational session at IMEX America in Las Vegas, 55.5% Event personalization extends beyond offering multiple sessions and tracks so that attendees can customize their own experiences.

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Event Planning BluePrint

FEBRUARY 3, 2024

Embarking on a career in event planning is filled with the promise of new challenges and the joy of creating moments that matter. This post walks you through the essential steps and skills you’ll need to become an event planner. Understanding the Spectrum of Events Event planning is not a one-size-fits-all career.

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Attendease

MAY 9, 2024

Marketing Insights Post-event surveys can provide valuable insights for marketing purposes. Having an email marketing tool will be key to providing you with scheduling capabilities so your emails are sent automatically at the time of your choice. The message may vary according to each audience you are messaging.

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Guidebook

MARCH 6, 2024

However, here’s something you must consider—the end of an event is just the beginning of a new marketing journey. Events are rarely a one-time done-and-dusted affair. Just like there’s a pre-event marketing campaign, there also has to be a post-event marketing campaign. What is Post-Event Marketing?

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GEVME

JULY 4, 2018

If no one heard about your event, it never really happened. Event marketing is your lifesaver when you need to explain to the world why you haven’t been getting a good night’s sleep for the last few months. But it’s obviously not the only reason you should fall in love with event marketing.

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Endless Events

MARCH 30, 2018

But while you use those services a lot, do you really know how to engage your audience on social media? Attendee engagement is our main focus this year and part of that is interacting with them way before the event starts. Below we have a few tips for engaging with people at all stages of your event. Click To Tweet.

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Attendease

MARCH 28, 2024

We recommend hosting a few virtual events annually to leverage these benefits for your organization. And what better purpose do those events serve than helping your organization raise more funds? Whether you need help with your virtual fundraising event’s marketing strategy or selecting the right technology, this guide is here to help.

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Eventtia

JANUARY 2, 2023

It’s very rare for an event, no matter how perfect it is, to just sell itself, which is why having a clear marketing and event promotion strategy is crucial to the success of your event. Get your event planning template and checklist. What Is Event Marketing? In B2B event marketing (i.e.

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Attendease

FEBRUARY 15, 2024

Outline the agenda and program so sponsors can get a feel for the event. Show how the audience for your event aligns with the sponsor’s target market. Convey why this event is a prime, one-of-a-kind sponsorship opportunity for maximum exposure. Plan your outreach schedule and follow-up activities.

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Endless Events

MAY 13, 2022

Being an event planner, event manager, or event marketer is a difficult job that demands a lot of energy and knowledge, but many of us are drawn to it because it is – above all else – rewarding. But how does one prepare for a career in event planning? Event planning is an umbrella term.

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Event Planning BluePrint

OCTOBER 24, 2022

As an event planner, you’re competing for business. So your event marketing strategies need to resonate with the right audience to effectively market your services to them. . However, event marketing isn’t just about filling the room with bodies, but rather ensuring the attendees are actually your target audience.

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Endless Events

OCTOBER 18, 2022

Every event professional understands that events are a form of marketing – especially in a B2B and B2C world. A Splash study shows that it might be the most powerful tool in the marketer’s arsenal! Like any other marketing effort, events need a comprehensive event marketing strategy to get the best results.

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Event Marketing Marketing B2B Social Media 139

Attendease

APRIL 16, 2024

GET THE FREE GUIDE : Leverage Effective Ticket Pricing Strategies & Sell Out Your Events 2. Incorporate Social Fundraising Social fundraising draws on the power of your supporter’s social networks to raise donations for your cause. These campaigns thrive on social media, where donors can help spread the word.

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Social Media Healthcare Events Management 195

EventPlanning

DECEMBER 28, 2019

If you’re new to event planning and social media marketing, this is the article for you to read. We’ll break down some advanced social media tactics for event planners, even if you have no experience ! An Event Planner’s Advantage. Ok let’s get into it!

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QC Event School

APRIL 12, 2022

So, you’re thinking of a career as an event planner. Now the question is: should you start an event planning business? More to the point – is event planning the right career for you in the first place? Is Event Planning Hard? What Does an Event Planner Do? That’s great!

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ePly

JANUARY 27, 2024

The world of event planning experiences success not just through having a great venue or a top-notch speaker line-up – it’s about getting the word out and drawing a crowd. An event marketing plan is integral for tying this all together into one magical experience. What Goes into an Event Marketing Plan?

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GEVME

APRIL 25, 2018

How do you manage your event team? Below, we’ve made a bold attempt to answer all of these questions and more in one comprehensive corporate event planning guide. Here’s what you’ll know after reading this post: What is a corporate event, and what are the main reasons for organising one?

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Endless Events

FEBRUARY 2, 2018

Do you know the saying that at the back of successful social media campaigns is an exhausted marketer? But to be honest, with all the work and heart we already pour into our events, adding social media to the mix can be a bit too much. Stats All Event Professionals Should Know This 2018.

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GEVME

OCTOBER 8, 2019

You are organising a special event and need to convey some specific instructions to the guests. . Your guests are depending on other people before deciding to attend the event, for example, sponsors, vendors, children, company employees, or company top managers. . Social media. Best event invitation email examples.

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Event Planning BluePrint

OCTOBER 24, 2022

As an event planner, you’re competing for business. So your event marketing strategies need to resonate with the right audience to effectively market your services to them. . However, event marketing isn’t just about filling the room with bodies, but rather ensuring the attendees are actually your target audience.

Event Marketing 71

Event Marketing Marketing Social Media Events 71

Eventmobi

JUNE 11, 2018

For example, main keynotes were exchanged for twice-daily “pep rallies,” complete with cheering MPI members welcoming attendees to the main hall. Keynotes also held more inspirational messages for event planners vs. traditional “how-to” formats. Read Now: 5 Surefire Gamification Strategies to Crush Your Event Goals.

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SpotMe Blog

AUGUST 30, 2021

Virtual events became the norm when people were no longer able to meet in person for conferences, trade shows, and other events. Event organizers realized that this broadened their market reach, giving them access to an audience and customer base that might not have been able to attend. Increased attendance. Captioning.

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Endless Events

JUNE 15, 2022

Events are one of the most powerful marketing tools because they center around an intentionally designed experience. According to Eventbrite’s research , 77% of millennials say some of their best memories are from an event or live experience they attended. It’s one of the most powerful forms of marketing.

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QC Event School

SEPTEMBER 29, 2022

If you’re looking for a career that’s always exciting and full of new challenges, corporate event planning might be the perfect choice for you! But what is corporate event planning? What Is Corporate Event Planning? External events. Internal Events. External Events.

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Eventtia

OCTOBER 9, 2023

Whether you’re on the brink of planning a first event or are a seasoned professional revising your event planning checklist, this guide aims to be your trusted roadmap. This article provides a comprehensive event planning checklist to help you manage every detail for a successful event, from start to finish.

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