Event Marketer

SEPTEMBER 27, 2021

The beverage has become nearly as symbolic of the tennis tournament as the matches themselves, and this year marked the 15th anniversary of its debut. For Grey Goose, the cocktail serves as an anchor for sponsorship activations and hospitality experiences each year at the Billie Jean King National Tennis Center. Aleco Azqueta.

Sponsorships 100

Sponsorships Food and Beverage Sports 2021 100

Eventtia

JUNE 2, 2023

Planning an event is difficult. Event planning and organizing a fairly small meeting involving just five participants can be quite a challenge, especially if this is your first time. However, although event planning can certainly be challenging, it also can be exciting and worthwhile. Can you imagine the headache?

Sponsorships 91

Sponsorships Insurance Social Media Food and Beverage 91

Cvent: Event Marketing

MARCH 26, 2019

There are seemingly a million ways to go about event marketing. In fact, depending on your role in your organization, event marketing can take quite a few forms. When it comes to events, promotion is key. What is Event Marketing. That’s why event marketing is critical. Event website.

Event Marketing 55

Event Marketing Marketing 2019 Social Media 55

Smart Meetings

JUNE 27, 2023

Smart Meetings chatted with Cheryl M. Payne, CMP, CMM, strategic partner at INNOV8 Meetings + Events , to get her take on the current marketplace and its impact on meeting planners, and some helpful tips and tricks planners should be looking at when drafting up a contract with a hotel or venue.

Negotiating 69

Negotiating Contracts 2026 Hotels 69

Canadian Special Events

FEBRUARY 9, 2023

Brampton, ON Apply here Event Manager IG Wealth Management, Toronto, ON Apply here Event Manager SharpLight Technologies, Concord, ON Apply here Event Manager – Toronto Burstyn Inc., Toronto, ON Apply here Events Manager Moxies, Vancouver, BC Apply here Events Manager Syntax Systems Ltd.,

Food and Beverage 52

Food and Beverage 2023 Sports Contracts 52

Event Marketer

MAY 5, 2022

Topics spanned hybrid, DE&I, new-era tech, sponsorship activation strategies, community engagement, sustainability, cross-channel strategies and beyond. Throughout the day there were built-in coffee breaks and speed networking meetings that could be arranged via the event app.

Marketing 125

Marketing Food and Beverage Sponsorships Tech 125

Planning Pod

JANUARY 25, 2017

” Because event sponsorships play such a significant role in event revenues – one recent study shows that 63% of event managers rely on sponsorships as a significant source of income – it’s vital that you give yourself and your events the best chance to attract the right sponsors.

Sponsorships 128

Sponsorships Social Media Negotiating Marketing 128

Eventmobi

FEBRUARY 3, 2021

Before committing to host a hybrid event, it’s important to answer one fundamental question first: At what point does it make sense to start planning for an in-person component, and how big should it be? Ultimately, the decision boils down to three main factors: Safety issues Event format compatibility Budget. Safety Concerns.

Speakers 248

Speakers 2021 Sponsorships Events 248

Plan Your Meetings

JUNE 27, 2016

If you’re like many corporate meeting planners, planning meetings and events may only be part of your job and you learn as you go, without formal training. But if planning meetings and events are a passion of yours and you want to become a meeting professional, there are 33 skills you need to master.

Meetings 62

Meetings Food and Beverage Risk Management Contracts 62

Event Marketer

MAY 17, 2021

As event marketers plan for the return of in-person events, they’re budgeting for a fresh slate of technologies and tools designed to attract attendees back to events and keep them safe once there. The post Nine High-tech Solutions to Explore in the COVID-19 Era appeared first on Event Marketer.

Tech 127

Tech Food and Beverage Retail Technology 127

Socio Events

AUGUST 4, 2021

Determine your event budget during the initial planning phases and ensure all stakeholders sign off and agree on the numbers. When budgeting, pay special attention to the high-priced items such as the venue, food, activities, entertainment, and technology. Marketing and Promotions.

Event Management 52

Event Management Management Food and Beverage Event Apps 52

The Castle Group

SEPTEMBER 12, 2023

In the dynamic world of event management , you can’t please, or appeal to, everyone—but you can try! Post-event surveys are a great way to gather important feedback to further help you, as the event organizer, understand and analyze these factors.

Sponsorships 52

Sponsorships Food and Beverage Event Apps Speakers 52

Event Marketer

FEBRUARY 13, 2024

Guests could sample two cocktails from the beverage menu, which included a coconut corn coquito, frozen smoke with charred Tostitos syrup and the signature Tost by Tostitos margarita. Agency: Dorothy) INVISALIGN Invisalign offered meet-and-greets and star sightings—and signings. Brown and Reggie Wayne.

Food and Beverage 111

Food and Beverage Sports Hotels Apparel 111

Event Marketer

MAY 9, 2022

BMW also partnered with festival headliner Swedish House Mafia on an event at Zenyara, where it performed its first-ever Spotify livestream, and attendees could check out three custom-wrapped BMW iX models designed for each of the band members. Agency: Duncan Channon.

2022 126

2022 Food and Beverage Apparel Fashion 126

Cvent: Event Marketing

APRIL 18, 2019

First, let’s summarize the costs most readily familiar to event planners, direct costs and indirect costs. Direct costs include food and beverage, venue rental, travel, entertainment, décor, and marketing and promotional costs. This is money made directly from hosting, or participating in, an event.

Food and Beverage 44

Food and Beverage Advertising Sponsorships Government 44

Planning Pod

JULY 27, 2022

To that end, we have assembled a list of 25 (+2) proven event sales techniques and strategies from seasoned pros that you can implement quickly to boost your lead generation, qualifying and close rates. And, yes, these can definitely help in this post-pandemic sales world of Zoom meetings and electronic communications.

Venues 103

Venues Hospitality Contracts Events 103

Cvent: Event Marketing

FEBRUARY 7, 2019

Event expenses can account for 25% or more of a company’s B2B marketing budget and internal meetings can add another 3-5%. The total costs to make events happen require a closer analysis of expenses at a granular level. These are costs most familiar to event planners. They are the costs of hosting an event.

Food and Beverage 28

Food and Beverage B2B Advertising Sponsorships 28

Eventtia

JANUARY 20, 2023

The events and meetings industry has experienced rapid growth in the past decade. Technology solutions like Cvent have played a major role in making it easier for businesses, organizations, and individuals to plan, manage and execute their events. They offer customizable templates and on-demand access to recorded event content.

2023 48

2023 Social Media Event Management Management 48

Eventtia

JANUARY 20, 2023

Find the right event management platform for your needs. 6 Best Cvent Alternatives and Competitors in 2023 The events and meetings industry has experienced rapid growth in the past decade. Eventmobi Eventmobi Screenshot With Eventmobi, hosting virtual events, online meet-ups, and webinars has never been easier.

2023 48

2023 Social Media Event Management Management 48

Endless Events

JULY 26, 2018

Have you ever planned an event just because it was routinely scheduled, rather than being held for a specific reason? An event’s ‘why’ is often overlooked in event planning, according to a report by American Express Meetings & Events. In essence, it’s what you want event goers to experience.

Sustainability 74

Sustainability Speakers Food and Beverage Event Apps 74

EventMB

MAY 22, 2022

Food is a crowd pleaser, particularly for long exhibitions and trade shows. You needn’t sell cookware or food to use a booth like this. Two things that always draw a crowd: food and activity. Make It Easy to Buy: Implement a Meeting Room. These booths drive traffic very well. Get Guests Involved: Miniature Kitchen.

Trade Shows 160

Trade Shows 2022 2017 2018 160

Planning Pod

APRIL 12, 2020

Before you plan your first tasks or spend your first dollar, your event must have a singular purpose or goal that will drive all decisions moving forward. Like a sales meeting to train and motivate your sales force. Or a fundraising event to collect donations and communicate your charity’s vision and accomplishments.

Food and Beverage 206

Food and Beverage Social Media Insurance Entertainment 206

Guidebook

JANUARY 8, 2024

Build an Event App with Guidebook Event Planning Checklist: Pre-Event The Foundation This typically occurs 12 months out, or further, for large events like user conferences, festivals, or trade shows; and 5-6 months out for smaller events like meetings or workshops. Set your event objectives.

Event Planning 78

Event Planning Food and Beverage Social Media Insurance 78

Eventtia

OCTOBER 20, 2022

If you are planning a smaller event (or a simpler virtual-only event), you can have a shorter preparation time. However, even for a very simple event (i.e., an internal meeting), try to have at least one month of preparation time. Securing event sponsorships. Accessibility requirements (i.e., Underwriting.

Event Planning 62

Event Planning Sponsorships Food and Beverage Insurance 62

Stova

MARCH 17, 2023

Learn how executives in different industries are changing the way they provide ROI around their events. Introduction Every year, executives are tasked with reimagining the machine in a way that meets the aspirations of the CEO, and the constraints of the CFO. Consolidating technology into an end-to-end event automation platform.

2023 40

2023 Food and Beverage Social Media Negotiating 40

Endless Events

FEBRUARY 28, 2023

Make sure you consider these high-ticket items at a minimum: Venue Speakers Food and beverage Furniture and equipment Staffing (event coordinators, clean up, security, etc.) And you can’t host your event and community in the same place, either. Source Event Sponsors One of the biggest hurdles for event planners is cost.

2023 121

2023 Food and Beverage Fashion Social Media 121

Planning Pod

AUGUST 16, 2022

You can dramatically increase the amount of money you raise at your next gala or fundraising event by providing an easy way for event attendees to RSVP and purchase tickets online. Another way to maximize revenue is to include add-on options, such as t-shirts and other swag items, sponsorship packages, or additional monetary donations.

Food and Beverage 103

Food and Beverage Insurance Apparel Trade Shows 103

Bizzabo

MAY 2, 2019

Check out these 10 incredible event roadshow ideas with real examples you can use to supercharge your traveling get-together. Event roadshows are growing in popularity in 2019. They're amazing event marketing tools. In this article, we'll explore what an event roadshow is and why it can be so beneficial for your company.

Financial 51

Financial Sponsorships 2015 Travel 51

Social Tables

MAY 14, 2019

And to create an experience, every little piece of the event needs to map back to the purpose, from the venue to the food. Determining that purpose begins by working with key stakeholders to figure out why the event needs to happen. And make the most of your marketing budget while you’re at it!)

Negotiating 141

Negotiating Sponsorships Social Media Venues 141

Planning Pod

AUGUST 16, 2022

You can dramatically increase the amount of money you raise at your next gala or fundraising event by providing an easy way for event attendees to RSVP and purchase tickets online. Another way to maximize revenue is to include add-on options, such as t-shirts and other swag items, sponsorship packages, or additional monetary donations.

Food and Beverage 78

Food and Beverage Insurance Apparel Trade Shows 78

Planning Pod

MAY 3, 2017

NOTE: Even though this article is written for getting executives to sign off on your event idea, I have also used the 11 steps outlined below to successfully pitch event sponsorships or marketing partnerships to executives. Step #3 – Grease the wheels to get a meeting. Business executives are an odd bunch.

Event Ideas 142

Event Ideas Food and Beverage Marketing Events 142

Planning Pod

JULY 25, 2019

Event management software is a broad category of applications devoted to applying project management principles and processes to planning, promoting and running events of all kinds, including meetings, conferences, corporate events, galas, fundraisers, parties and weddings. Enhanced attendee engagement. ClearEvent.

Event Management 112

Event Management Management 2019 Social Media 112

Planning Pod

JULY 25, 2019

Event management software is a broad category of applications devoted to applying project management principles and processes to planning, promoting and running events of all kinds, including meetings, conferences, corporate events, galas, fundraisers, parties and weddings. Enhanced attendee engagement. ClearEvent.

Event Management 60

Event Management Management 2019 Social Media 60

Cvent: Event Marketing

JULY 3, 2018

Common strategies to reduce costs are reining in food and beverage costs, negotiating venue rates, and pursuing reduced room prices. They seek to boost event attendance to grow top-line numbers. Sales and Marketing. Ultimately, the perspective of event attendee is the most important. Executives.

Food and Beverage 47

Food and Beverage Negotiating Sponsorships Corporate Events 47

Planning Pod

MAY 3, 2017

NOTE: Even though this article is written for getting executives or top management to sign off on your event idea, I have also used the 11 steps outlined below to successfully pitch event sponsorships or marketing partnerships to executives, so feel free to adapt this list to pitching events in general.

Event Ideas 60

Event Ideas Food and Beverage Events Marketing 60

Eventtia

NOVEMBER 7, 2022

An event proposal can have various different purposes: securing sponsorships, getting a client as an event planner, getting buy-ins from stakeholders and higher-ups, and so on. Obviously, an event proposal is also important in securing sponsorships, which is often a crucial part of funding any event.

Sponsorships 118

Sponsorships Events Event Planning Food and Beverage 118

Event Marketer

FEBRUARY 21, 2024

But in recent years, it has also inspired innovative sponsorship tactics that reach beyond VIP soirees—and the winter 2024 edition was no exception. Whether acting as official NYFW 2024 partners or simply seizing on the event’s hype, a select group of brands brought fresh thinking to the Big Apple. Well played. Now that’s sweet.

2024 73

2024 Fashion Food and Beverage Apparel 73