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Three Professors Weigh in on How Experiential Marketing Degree Programs are Taking Shape

Event Marketer

As experiential marketing degree programs crop up, professors outline how the industry can better support students Florida International University recently added event-focused specializations and tracks. And there are more evolutions like this taking place at schools across the country.

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Smart Moves in Colorado, Florida and More

Smart Meetings

The Broadmoor Manitou and Pikes Peak Cog Railway promoted Johnston to general manager of the acclaimed high-altitude tourist railway in Manitou Springs, Colorado. Johnston has over a decade of railroad operations and hospitality management experience. Most recently, he was assistant general manager of Pikes Peak Cog Railway.

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Smart Moves in Colorado, Florida and More

Smart Meetings

The Broadmoor Manitou and Pikes Peak Cog Railway promoted Johnston to general manager of the acclaimed high-altitude tourist railway in Manitou Springs, Colorado. Johnston has over a decade of railroad operations and hospitality management experience. Most recently, he was assistant general manager of Pikes Peak Cog Railway.

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Smart Moves in Berkeley, Hollywood and More

Smart Meetings

He brings over a decade of hospitality experience, and most recently served as assistant director of sales at JW Marriott Las Vegas Resort & Spa. He began his hospitality career with the Disney College Program, and later played an important part in launching Disney Cruise Line’s first ship, Disney Magic.

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Smart Moves in New York, Panama City Beach and More

Smart Meetings

Bienvenu is market director of sales of sales and marketing for The Ritz-Carlton, South Beach and The Ritz-Carlton, Bal Harbour , both in Florida. Bienvenu previously worked at W Fort Lauderdale Hotel & Residences; before this, she was director of sales and marketing at W Hollywood & Residence in Los Angeles.

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Smart Moves in Chicago, Mexico and More

Smart Meetings

Thompson is catering sales and event manager for The Westin Riverfront Resort & Spa, Avon, Vail Valley in Colorado. She also worked as reservations agent and manager in training for conference services and groups sales. She also worked as reservations agent and manager in training for conference services and groups sales.

2012 98
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Smart Moves in Aspen, Islamorada and More

Smart Meetings

Morascini, who has sat on the board of Island County tourism since 2016, takes on the role of marketing and public relations director. She will also lead all marketing efforts and oversee the county’s implementation of its regenerative tourism approach. She will now lead the Aspen resort’s sales efforts and strategic initiatives.

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