Sat.Jun 08, 2024 - Fri.Jun 14, 2024

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Nine practical tips to letting go in a chaotic world

Conferences that Work

Recently, I’ve been practicing what Susan Pollak calls “letting go of whatever isn’t serving you right now” Perhaps your first thought is “That sounds nice” , quickly followed by a second thought along the lines of “Huh, easy to say, hard to do. OK, Adrian, how can I let go in this chaotic world?” I’ve no guarantees, but here are nine suggestions that almost always work for me. 1 — Notice what’s going on Yes, we need to shut up and list

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AI Takes Center Stage at Cvent Connect in San Antonio

EventMB

Skift Take: Cvent swapped Las Vegas for San Antonio for its user conference this year, with 4,000 attendees taking part and generating an estimated $7.1 million in economic impact for the city.

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Exploring the Future of Virtual Exhibitions for Hybrid Businesses

Attendease

The past few years have witnessed a seismic shift in business operations, with remote and hybrid working patterns becoming increasingly prevalent. Virtual events, once seen as a temporary solution, have evolved into a viable and often preferred alternative to traditional in-person meetings. Webinars and digital exhibitions, in particular, have undergone a transformative few years, with organizers and attendees alike recognizing the benefits and challenges of the digital format.

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A Planner’s Guide to Event Vendors 

Social Tables

Planning a successful event involves working with a large team of reliable, capable professionals. Planners work with venues, specialized staff, and vendors to ensure everything runs smoothly. A lot of tiny pieces must fall into place for an event to succeed, and the wrong event vendors could lead to lots of trouble later in the planning process. In this guide, we’re walking you through everything you should know about event vendors.

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Unlock the Secrets of Event Marketing Masters

The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.

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How e.l.f. Cosmetics’ Indy 500 Sponsorship Placed Women in the Driver’s Seat

Event Marketer

“This was more than just an event; this was a movement.” –Patrick O’Keefe, VP-Integrated Marketing Communications, e.l.f. Cosmetics e.l.f. sponsored Indy 500 driver Katherine Legge, the only woman who competed in this year’s race. When e.l.f. Cosmetics cruised into this year’s Indianapolis 500 as the first-ever beauty brand to serve as a primary sponsor of a driver, it didn’t just offer a “Lip Oil Change.

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7 Big Ideas for Adding Wellness to Your Events

MeetingsNet

After introducing a “wellness menu” last fall, Caesars Entertainment walked the talk at its inaugural Global Wellness Summit. For organizations open to it, building wellness activities into an event agenda offers a variety of potential benefits. It can energize attendees for upcoming sessions, engage them in ways that make the event more memorable, introduce them to healthful stress-reduction practices, and build community around shared experiences.

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Introducing YIXO’s Jelly Shots Delight: A flavourful Twist to Your Celebrations

Event Industry News

Family-Run Startup Offers Unique and Delicious Jelly Shots for All Occasions YIXO Limited, a vibrant new player in the event catering scene, is thrilled to announce its grand launch.

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Intel’s AI Art Gallery in Toronto is a Consumer Testing Ground for Perceptions

Event Marketer

The exhibit features nine artists working on new pieces that draw from their previous work, but will now be AI-powered and interactive. Investing in cutting-edge tech can be daunting, and the traditional store setting often involves cut-and-dried conversations. As part of a year-long campaign surrounding the launch of the Intel Core Ultra mobile processors for first-gen AI PCs, Intel is inviting emerging new media artists to showcase the product’s power in a living art gallery where each p

Retail 109
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Skift Meetings Awards Submission Deadline Extended

EventMB

Skift Take: Due to unprecedented demand, the 2024 submission window for Skift Meetings Awards has been extended until June 30.

Meetings 188
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How to Get Speakers, Exhibitors, and Attendees to Promote Your Event With Video

In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret

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What’s Wine Got to Do with It?

Smart Meetings

When you bring people together for a meeting or event, there is always a reason. You may want to educate, create raving fans, increase sales or network with colleagues and clients. Often, it’s a combination of these goals. For over 8,000 years wine has played a central role in fostering connection, business and culture. It can enhance almost any event, contributing to depth, delight and significance that are fundamental to almost every program we curate.

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Superhero Suppliers – Noodle Live

Event Industry News

Noodle Live was established in 2012 with the goal of providing event organizers with cutting-edge technology and sustainable solutions. We are a global team of passionate events professionals who have been committed to innovation and true sustainability since the very beginning.

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Field Report: Top Booth Builds at Licensing Expo 2024

Event Marketer

From Sonic the Hedgehog to monster trucks to museum art, the Licensing Expo showcased the best in IP and brought together more than 12,000 international attendees as well as 5,000 brands to Mandalay Bay Convention Center in Las Vegas, May 21-23. While most of the brand’s footprints are leveraged for meeting space, there’s still plenty of room for creativity in exhibit design.

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Cvent Buys Reposite to Boost Event Supplier Sourcing

EventMB

Skift Take: Cvent's latest acquisition provides the event tech giant with fresh AI capabilities, a purpose-built centralized vendor sourcing process and a broader offering of vendors across ten categories.

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Download Now: 2022 Virtual + Hybrid Event Platform RFP Template - Enterprise Edition

Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!

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Event insurance: An event business’s secret to standing out in today’s crowded market

Planning Pod

In today’s competitive landscape, differentiating your event or venue business is crucial. Everywhere we look, there are new venues and event services sprouting like dandelions. While exceptional service and stunning spaces continue to be essential to setting your business apart, there’s one often-overlooked factor that can give you a significant edge: event insurance.

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Mehler Texnologies to Showcase Innovative Solutions at The Showman’s Show 2024

Event Industry News

Mehler Texnologies® – part of Freudenberg Performance Materials – is the globally recognised specialist for coated technical textiles. With more than 80 years of experience in coating and weaving the company stands for reliability and quality. From three production plants the company supplies customers in over 80 countries.

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New and Renovated: Cool and Convenient

Smart Meetings

No need to sacrifice serenity for ideal destination access From vibrant green Florida to the Great Salt Lake to sunny California, new and renovated hotels offer up an enhanced experience and brilliantly refreshed meeting space. Thoughtfully designed spaces enhance a feel of serenity right in the middle of ideal locations where you’ll find easy access to each respective destination’s business hub.

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What’s New for Meetings and Events in Germany

EventMB

Skift Take: Germany is no stranger to hosting large events. Here's a look at what's new when it comes to meetings, events and incentive travel.

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Dominate Your Local Market With These 4 Reputation Management Strategies

Speaker: Adam Dorfman, Lindsay Harrison, and Erin O'Brien

Did you know that 4 out of 5 consumers use local search and 88% use smartphones for those searches? With that in mind, I think it's safe to say your online presence is the silver bullet of your business. Think about the revenue you could be missing by not prioritizing local search optimization. Fortunately, there are a handful of steps you can take right now that will immediately impact your business's pace in local search, and we're happy to share them.

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Adela and Michael’s Classically Elegant Wedding at The Doctor’s House

EventSource

Love stories often unfold in the most enchanting ways, weaving tales of two hearts finding their perfect rhythm. Adela and Michael’s journey was no exception, culminating in a classically elegant wedding at The Doctor's House. Tucked away in the serene beauty of Kleinburg, the venue’s timeless charm and rustic elegance perfectly complemented the essence of their love-filled affair.

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Risk and Reward: Meetings in Hurricane Season

MeetingsNet

Favorable hotel deals are appearing for event groups willing to gather in hurricane-prone areas in late 2024 and 2025. How does a “flexible cancellation clause” and 50-percent attrition allowance sound? Just as the 2024 hurricane season began on June 1, a few meetings-focused hotels in South Florida, both on the Atlantic and Gulf coasts, publicized promotions to the group market featuring especially favorable pricing and contract terms for meetings taking place between July and December of 2024

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Savoring Success: The Summer Catering Trends You Need to Know

Caterease

Summer is the busiest season for caterers, with events ranging from weddings to corporate picnics. To stand out in the competitive world of catering, you need to be aware of the latest trends that can elevate your menu and impress your clients. This blog post will explore the most exciting summer catering trends that are making waves this year.

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Portland’s Destination Appeal Beyond the Meeting Room

EventMB

Skift Take: Meeting planners are often challenged to provide exceptional experiences on limited budgets. A city with ample leisure appeal, such as Portland, Oregon, can give people a compelling reason to attend. Add in sector-specific field trips and strong EDI credentials, and this “Silicon Forest” is a meeting destination on the rise.

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B2B Events in 2023 - What You Need to Know

Get ahead of the curve and stay informed with Zuddl's industry report on the future of B2B events in 2023. Stay up-to-date on the latest trends and insights from leading experts in the field. Make informed decisions and stay ahead of the competition.

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Artisans Craft Ribbon Into a Unifying ‘Social Fabric’

PCMA Convene

The vibrant Cielo Tejido project that started in Etzatlán, Mexico, before going international earned a Guinness World Record for the largest woven pavilion in the world. In 2015, Lorena Ron and her mother, Paloma, who was in her 80s, began crocheting raffia — a type of ribbon made from recycled plastic bottles — into medallions to create a colorful tapestry to decorate trees in the town of Etzatlán, Mexico.

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Stefanie and Alex’s Rustic Elegant Wedding at Viamede Resort

EventSource

In a picturesque setting nestled along the serene shores of Stony Lake, Stefanie and Alex’s dream wedding weekend unfolded in a symphony of rustic yet elegant settings. The sprawling grounds, kissed by the gentle caress of nature, offered a perfect canvas where their love story could unfurl amidst natural grandeur. Wedding coordinator Julia Weird ensured every aspect of their special day was infused with personalized charm and seamless beauty.

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CMP Spotlight: Get to Know Allyson Gee, CMP Fellow

Smart Meetings

Growing up, Allyson Gee, CMP Fellow , told everyone she would be an artist one day. “Then,” she says, “I realized traditional art, like drawing or painting, wasn’t my gift.” Her gift, she would later discover, lay elsewhere. Fast forward to the present day, and you’ll find her working as event venue manager at Hines@Airbnb. “I may not have grown up to be a professional artist in a traditional sense,” Gee says, “but I can confidently say events are now my canvas and the details have the greatest

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GBTA Reveals Domestic Meetings Spend in 2022

EventMB

Skift Take: GBTA uncovers just how much business travel fueled the U.S. economy in 2022. Meetings and events were a significant part of that.

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5 Things Businesses Need to Know to Thrive in a Post-COVID World

People are itching to get back into the world. 54% of consumers say they plan to dine out at a restaurant at least once a week this year. As COVID-19 restrictions ease, the competition for their business is stronger than ever. Download this eBook today to learn how your restaurant can be prepared!

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The Brief: Cicada Symphonies and Rosé for Days

Event Marketer

FIVE THINGS TO KNOW THIS WEEK This week’s hot takes on hot topics in experiential marketing cover cicada symphonies, historic vow renewals and rosé for days. DO WE REALLY HAVE TO CALL THIS ODE TO BUGS A ‘SYMPHONY’? Squeamish as we are, we have to applaud Orkin for its creative chops. The brand on June 8 hosted a Cicada Symphony “Orkinstra” performance in Springfield, IL, that served as a celebration of a rare occurrence: For the first time since 1803, two cicada broods emerged simultaneously acr

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AIM Group International publishes its first Sustainability Report

Event Industry News

AIM Group International, a global leader in conferences, events and communications, is proud to announce the publication of its first Sustainability Report for 2023. This report marks a significant milestone in the company’s commitment to environmental, social, and economic sustainability.

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Caesars Demonstrates the Power of Wellness at Inaugural Global Wellness Summit

Smart Meetings

The $450 billion U.S. wellness industry (as measured by McKinsey & Company ) could help meeting professionals design events that are more effective, accommodating and memorable. To demonstrate the power of integrating elements to nurture body and mind into agendas, Caesars Entertainment pulled from its Wellness Menu of activities, F&B options and speakers to immerse a group of 100 meeting professionals and industry watchers in the possibilities over three days at Nobu Las Vegas in Caesar