Picatic by Eventbrite
FEBRUARY 8, 2019
Who wouldn’t want to come to a free event? Lots of people, it turns out. You build, they RSVP — but they don’t come. Even the most successful events have no-shows. Things come up; people can’t make it. But for free events, there’s no financial consequence to skipping the event. So free events tend to […]. The post 7 Ways to Increase Turnout at Your Free Event appeared first on Eventbrite US Blog.
Marketo Events
FEBRUARY 8, 2019
Events are often one of the biggest marketing expenses. If this is the case, why do so few of us measure the real impact of these initiatives? According to Event MB , 85% of event planners use event registration software, 61% use event marketing tools, and 54% use survey tools. While this is promising, these tech stacks can often lead to uncertain attribution models that fail to calculate the true ROI of events.
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Eventbrite UK
FEBRUARY 8, 2019
Looking for a quirky venue for your event? Then look no further than the UK’s fantastic array of museums, galleries and other public attractions. These venues offer unique backdrops, with pre-installed exhibits and artworks, and heaps of history and heritage to fascinate your attendees. They’re a great way to fast-track your event decor and theme […].
EventBank Insights
FEBRUARY 8, 2019
[link] Does your event have nice booty?No, not that kind of booty, weirdo.I'm talking about products, giveaways, and swag bags. The pirate kind of booty. People love free swag. I mean, who doesn't? But as an event organizer, it just burns a hole in your pocket. But you know it doesn't have to, right?Swag Bags are one of the few things that I would confidently say 95% of attendees will grab on the way in or out of any event.
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The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.
PCMA Convene
FEBRUARY 8, 2019
Research and articles abound on the benefits of face-to-face events, including how they provide truly authentic experiences. But have they become even more valuable in the “fake news” era? Russ Lidstone , CEO of The Creative Engagement Group, says they have and notes that when real people speak, there are no edits, no retakes, and no Twitter-fed agendas.
Event Pro Update brings together the best content for event, conference, and meeting planning professionals from the widest variety of industry thought leaders.
Event Industry News
FEBRUARY 8, 2019
Event Tech Live is one of the first trade exhibitions to extend its reach with a seamless 3D experience. Working with Matterport technology, and 360 Expo’s execution, ETL’s new dimension extends the two-day show perennially, making it interactive via laptop/tablet/smartphone and immersive through a VR headset. Leading from the front in adopting a system set to revolutionise the exhibition platform, Matterport True3D captures the whole show experience, replete with all the acclaimed content from
Tito Blog | An Event Blog for Organisers
FEBRUARY 8, 2019
Building a startup can be daunting, and the time founders spend on the responsibilities associated with that can make it hard for them to connect with people who can help them along the way. Thankfully, startup events and conferences offer a concise way to meet and learn from leaders who have successfully grown their businesses from startup to scale-up and beyond.
PCMA Convene
FEBRUARY 8, 2019
Agency George P. Johnson (GPJ) partners on marketing campaigns and flagship events for IBM, including its Think conference. After taking Think to the Australia and New Zealand market in 2016 and 2017, GPJ wanted to kick things up a notch for 2018. Here, GPJ’s Felippe Diaz — who will be presenting at AIME this month with IBM’s Brooke Byrne — explains how the agency implemented a new data-driven initiative to drive Think attendee engagement.
Marketo Events
FEBRUARY 8, 2019
Events are often one of the biggest marketing expenses. If this is the case, why do so few of us measure the real impact of these initiatives? According to Event MB , 85% of event planners use event registration software, 61% use event marketing tools, and 54% use survey tools. While this is promising, these tech stacks can often lead to uncertain attribution models that fail to calculate the true ROI of events.
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In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret
Event Industry News
FEBRUARY 8, 2019
With International Confex fast approaching, the usual mix of suppliers will this year be joined by a venue that you could say is hiding in plain sight. This multi-purpose events location features vast outdoor spaces, an onsite hotel, a rich history, flexible modern facilities and capacity for over 12,000 delegates. Ladies and gentlemen, welcome to NAEC Stoneleigh.
Smart Meetings
FEBRUARY 8, 2019
San Francisco and New York City meetings scenes have a lot in common. Both are represented by full-service CVBs that market the entire region and the diverse neighborhoods that make up the geographic areas—San Francisco Travel on the West Coast and NYC & Company on the East Coast. The two cities are also expanding their convention centers and welcoming new hotel properties to handle record numbers of groups booking conferences.
Event Industry News
FEBRUARY 8, 2019
In business for two years, August Robotics (AR) operates out of Hong Kong and Germany, building high-tech B2B solutions. And the event sector’s repetitive, manual tasks are its primary focus. Launched at UFI, St Petersburg, in November 2018, Lionel is an aptly branded case in point. “Every exhibition is different,” AR Founder/CEO Alex Wyatt tells Event Industry News, “but the set-up is similar, starting with the painstaking process to map out every square foot for 1,000s of ‘bo
Connect Your Meetings
FEBRUARY 8, 2019
One sure-fire way planners can make events feel fresh in often-traveled cities is to find new venues. Consider these 20 new or refurbished hotels to host your meetings. Gaylord Rockies Resort & Center. This list could begin and end with this mammoth project, one of Marriott’s biggest. There are 1,501 rooms, 485,000 square feet of convention center space and an extensive indoor/outdoor water park on a sprawling 85-acre site overlooking Denver’s skyline. .
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Get ahead of the curve and stay informed with Zuddl's industry report on the future of B2B events in 2023. Stay up-to-date on the latest trends and insights from leading experts in the field. Make informed decisions and stay ahead of the competition.
Event Industry News
FEBRUARY 8, 2019
Event Tech Live is Europe’s only show dedicated to event technology. Boasting a packed educational programme across five sector-specific stages, here you can catch up with content that you may have missed from 2018’s event. From the Expo & Engage Stage at Event Tech Live 2018. Panelists: Pierre Metrailler, CEO, SpotMe; Jamie Hayes-Jones, MD, Launch Interactions; Shefa Begum, Account Manager, DBpixelhouse.
Smart Meetings
FEBRUARY 8, 2019
Sparking joy in the lives of event professionals is a lot easier when the background is the lush greenery and ocean views of Maui. But event professionals still have to “orchestrate serendipity” as a new Marriott CRN/PCMA study suggests. Here are a few tips from the meeting concierges at Sheraton Maui Resort & Spa to make it easier for people to have casual collisions at your next Hawaiian meeting.
Event Industry News
FEBRUARY 8, 2019
The Meetings Show , taking place on Wednesday 26 and Thursday 27 June at Olympia London, offers a tailored buyer-led programme designed for buyers to maximise their time out of the office and give a new perspective to their event planning process. Hosted buyers attending the show for one, two or three days (including attendance of the Pre-Show Conference on Tuesday 25 June) benefit from a dedicated appointment diary to book pre-scheduled meetings with exhibitors, as well as support with travel,
Smart Meetings
FEBRUARY 8, 2019
More: 7 Smart Moves at Hilton Santa Barbara and More. Stephanie Gassen Gassen is the director of sales at the newly opened Cyrus Hotel in Tokepa, Kansas. In her previous position, she served as director of market sales for Residence Inn in Topeka and Fairfield Inn Topeka. Before this, Gassen held positions as the sales manager for Courtyard by Marriot and Ramada Hotel & Convention Center.
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Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!
Event Industry News
FEBRUARY 8, 2019
Åre 2019 partners with iZettle to bring cashless payments to 120,000 spectators. It is the first time in history that the FIS Alpine World Ski Championships are completely cashless. In partnership with official supplier iZettle, dozens of points of sale selling food, drinks and entry tickets will be accepting cashless payments exclusively through iZettle’s small-business commerce platform.
PCMA Convene
FEBRUARY 8, 2019
pcma.org. A hotel in Sweden is taking an unorthodox approach to getting guests to disconnect from their devices. ( pcma ). Read More.
Event Industry News
FEBRUARY 8, 2019
Society of Independent Show Organisers (SISO) has secured Polly LaBarre as the Closing Keynote Speaker at its upcoming SISO CEO Summit in Miami. Polly LaBarre’s session is titled “Fully Human and Relentlessly Innovative: Building a Cultural Advantage.”. Session Description: For every leader unsettled by rampant disruption, unbounded competition, relentless commodification, and the specter of automation, there is a powerful antidote already inside the organization: the untapped audacity, imaginat
PCMA Convene
FEBRUARY 8, 2019
CNN.com. Airbnb doesn’t plan to build an airline, but it just hired a major aviation veteran to help the company move beyond its core rental business. ( CNN ). Read More.
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For associations, the hybrid model is the future of the MICE (Meetings, Incentives, Conferences, and Exhibitions) industry. Hybrid events provide increased reach and scalability, improved engagement with association members, and insights from real-time analytics, making them an absolute necessity. This ready-to-use playbook presents a framework for event organizers embarking on the hybrid events journey.
InCharged
FEBRUARY 8, 2019
During your search for the right charging station, you may wonder whether it’s better to rent or purchase your new charging station. While the decision to lease or own is crucial, the right answer depends on your specific needs. Here are a few things to consider before choosing whether to. The post Is it better to rent a cell phone charging station, or to buy it?
PCMA Convene
FEBRUARY 8, 2019
travelpulse.com. This year’s World Economic Forum in Davos, Switzerland called attention to the possibility of an impending recession and the impact it could have on leisure and business travel. ( TravelPulse ). Read More.
Event Industry News
FEBRUARY 8, 2019
Arena Group is thrilled to support a new initiative led by the Stephen Lawrence Charitable Trust and London Marathon Events Ltd with a competition for aspiring young architects to design the Mile 18 marker for the 2019 Virgin Money London Marathon on Sunday, 28 April. Yesterday evening (7th February 19), the winning team were revealed at the Stephen Lawrence Centre in South London: Ayanna Blair-Ford, Shreeya Radia and Quincy Haynes – all Part 1 graduates from separate London architecture p
PCMA Convene
FEBRUARY 8, 2019
skift.com. Weeks after its end, the effect of the recent 35-day government shutdown on the business-events industry is starting to become clear. ( Skift ). Read More.
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Download "7 Exceptional Event Email Templates for Driving Attendee Engagement" eBook and write winning event emails right away! Relying on decades of social science research and cutting edge behavioral data, SpotMe shows you their science-based methods for creating wildly successful event-marketing email campaigns for almost any situation. SpotMe is the event management platform for B2B marketers.
Hubilo Blog
FEBRUARY 8, 2019
Event marketing demands a fair share of planning and preparation if you want to make everything function flawlessly. But it’s definitely worth your time as more than 40% of marketers claim events are the single-most effective marketing channel. However, corporate events can be a costly experience. Reports show that companies spend up to 25% of their annual budgets on event marketing , but what happens if you can’t afford to invest this much?
PCMA Convene
FEBRUARY 8, 2019
Los Angeles Times. AEG is once again expanding its footprint with a merger in the facilities management business. ( Los Angeles Times ). Read More.
G2Planet
FEBRUARY 8, 2019
When your prospective corporate event guests are evaluating which events to attend, the destination and quality of networking certainly matter. But the single most important factor is the value of the education, the content you will deliver.
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