GEVME

MARCH 28, 2019

Knowing how to measure event marketing success has long been a key factor in determining the degree of success of any event or enterprise. The development of event technology has led to new and more effective ways to monitor ROI. Reasons to measure event marketing success. Setting SMART goals.

Event Marketing 149

Event Marketing Marketing Social Media Event Apps 149

ePly

JANUARY 27, 2024

The world of event planning experiences success not just through having a great venue or a top-notch speaker line-up – it’s about getting the word out and drawing a crowd. An event marketing plan is integral for tying this all together into one magical experience. What Exactly is an Event Marketing Plan?

Event Marketing 62

Event Marketing Marketing Social Media Trade Shows 62

GEVME

APRIL 11, 2019

The right marketing plan for an event usually identifies your target audience and how you will attract new customers and keep them organising events with you over and over again. Event marketing plan definition & examples. What is an event marketing plan? Why d o you need an event marketing plan?

Event Marketing 149

Event Marketing Marketing Tech Events 149

Socio Events

OCTOBER 7, 2022

Event sponsorship is often one of the most difficult aspects of being an event planner. Here’s the problem: 50% of event organizers agree that securing event sponsorships is their most significant challenge. What is event sponsorship? Why is event sponsorship important?

Sponsorships 52

Sponsorships 2022 Financial Social Media 52

Eventmobi

MAY 17, 2023

Event sponsorship ROI metrics Sponsorships are a cornerstone of successful events, providing additional financial or in-kind resourcing that means more programming, activities, and connections for your attendees. And that’s where knowing how to measure event sponsorship ROI is crucial.

Sponsorships 195

Sponsorships Social Media Financial Event Apps 195

Eventmobi

NOVEMBER 28, 2022

Interested in learning how lead capture will help your exhibitors scale up their event ROI? Book a demo with one of our event tech experts today! The way you package and price your sponsorship offers can make an enormous difference in how successful you are at drawing the right businesses.

Sponsorships 195

Sponsorships Technology Event Tech Events 195

Eventmobi

APRIL 14, 2020

A mid-size event, e.g. • Trade show • Job fair You hope to… Offer attendees and sponsors/exhibitors a variety of opportunities to connect You’re looking for… Event marketing and registration; a sleek and professional virtual platform that’s easy for attendees to navigate. You’re planning….

Conference 273

Conference Social Media Sponsorships Entertainment 273

Attendease

DECEMBER 13, 2023

Early and enthusiastic marketing gets attendees excited to register right away. Thoughtful healthcare event planning ahead of time prevents headaches later on. Healthcare Event Marketing Strategies Promoting your healthcare event in a crowded industry takes creativity. Book a demo today!

Healthcare 195

Healthcare Event Ideas Food and Beverage Social Media 195

Attendease

AUGUST 25, 2023

For example, Attendease automatically syncs your event settings with your event website by incorporating automation into every aspect of your event, allowing you to spend less time creating an event website and more time on curating an unforgettable experience. Book your demo today.

Speakers 370

Speakers Event Management Sponsorships Management 370

ePly

MARCH 26, 2024

Any event planner has funding at the back of their mind since it influences what you can do and how you’ll pull it off. Event sponsorship is the way to go , but navigating how to secure funding for any type of event isn’t always simplistic. Consider what goes into successful event sponsorship.

Sponsorships 62

Sponsorships Financial Social Media Contracts 62

Expo Logic

FEBRUARY 28, 2020

Sponsorships are critical to the success of association events, especially within healthcare. But according to The State of Event Sponsorship in 2018 , a majority of event planners are struggling to secure sponsors. Read the webinar recap below for 10 ideas to unlock sponsorship revenue through event technology.

Healthcare 36

Healthcare Sponsorships Event Apps Tech 36

Socio Events

SEPTEMBER 1, 2022

A situation like this is a doomsday scenario for an event planner. However, it’s one that can be avoided if you have a well-defined event marketing strategy on your side. After all, in-person, hybrid, and virtual events rarely sell themselves, no matter how engaging or exciting they might be. What is event marketing?

Event Marketing 52

Event Marketing Marketing 2022 Social Media 52

Attendease

MARCH 19, 2024

Regularly update the calendar with any date changes, new events, or task completions. Download our Event Marketing Calendar Template to manage all the moving pieces of your event from one unified place! Prioritize Events Not all events demand equal levels of your time and attention.

Management 195

Management Event Management Contracts Corporate Events 195

Eventmobi

JULY 5, 2023

A strong association marketing strategy is the difference between making attracting and retaining members easy or next to impossible. When should you use digital marketing and when should you go traditional? What Type of Marketing Should Your Association Do? for different sponsors. It’s a win-win!

Marketing 195

Marketing Social Media Sponsorships Advertising 195

Bizzabo

DECEMBER 13, 2018

Welcome to your guide to event marketing in 2019 and beyond. Below you'll find best practices on selling out your event, leveraging event data and more. What Is Event Marketing? Event marketing is the promotion of a product, brand, or service through in-person interactions. By 2020, 3.2M

Event Marketing 97

Event Marketing 2019 Marketing Social Media 97

Event Marketer

JANUARY 19, 2024

Over the last 13 years as a lead sponsor, Adobe has leveraged the festival as a platform to merge product announcements with events and CSR missions to help tell a cohesive story about its brand and mission. 18, we hopped on a call with Freeland to talk program strategy, engagement and advice for fellow brand marketers making the trek.

Sponsorships 112

Sponsorships Entertainment Sports Marketing 112

Event Geek

MARCH 26, 2018

Planning for an upcoming conference sponsorship or trade show exhibit ? But one critical aspect of event marketing can sometimes fall through the cracks in the hustle and bustle: setting up meetings for reps in advance. Here's just a few of the ways marketing and sales can collaborate on pre-event outreach.

Event Marketing 60

Event Marketing Marketing Meetings Trade Shows 60

Event Marketer

FEBRUARY 29, 2024

Agency: Studio Wyse, graphic design) Related Stories: Pinterest and Anthropologie Host a Trendy Holiday Showhouse Based on User Data 2024 Food & Beverage Trends to Inspire Your Event Menus The Brief: Weed Sponsorships and Predictive Palettes 1. Here’s the breakdown.

Food and Beverage 91

Food and Beverage 2024 Retail Sponsorships 91

Event Industry News

OCTOBER 29, 2021

With us, you get everything you could possibly want from a live event: pre-event marketing, bespoke 3D venue designs, live streaming, data tracking, sponsorship, and more. Engagement is at the heart of every vFairs event. Click here to book a personalized demo with us. Want to learn more about vFairs?

Event Technology 98

Event Technology Technology Trade Shows 2016 98

Socio Events

JANUARY 11, 2023

Mobile Event Apps. Event Management Platforms. Event Networking and Matchmaking. Virtual Event Platforms. Event Registration & Ticketing. Event Marketing. Interested in learning more about Webex Events? Schedule a personalized demo today. Online Community Management.

Event Management 98

Event Management Management 2023 Sponsorships 98

Event Marketer

OCTOBER 3, 2022

Here, we present five ways P&G maximizes its long-running sponsorship presence on-site. More Sponsorship Tactics: What We Learned About Hybrid Events From Two Weekends of Essence Fest. Coke Adds Flavor to its Long-Running Houston Rodeo Sponsorship with a Texas-Style Ice House. Product showcases and demos.

2030 99

2030 Sponsorships 2007 Fashion 99

PCMA Convene

AUGUST 31, 2020

While these virtual expo predictions are sobering, conference organizers should be taking steps to diversify revenue by going all in with sponsorship. Virtual sponsorship success is not going to be dependent on your platform, prospectus, or sales skills. Sponsor benefits that go beyond the dates of the virtual event.

Trade Shows 105

Trade Shows Sponsorships Advertising Consulting 105

Endless Events

OCTOBER 4, 2022

Demos given. New accounts (if you do account-based marketing). Sponsorship Revenue. Sponsorships not only reduce ticket costs but increase your earnings and event ROI. Sponsorships are a great way to measure ROI because they show sponsors have an interest in your event. . Appointments scheduled.

Sponsorships 127

Sponsorships Trade Shows Events Financial 127

Cvent: Event Marketing

MARCH 26, 2019

There are seemingly a million ways to go about event marketing. In fact, depending on your role in your organization, event marketing can take quite a few forms. When it comes to events, promotion is key. What is Event Marketing. That’s why event marketing is critical. Event website.

Event Marketing 55

Event Marketing Marketing 2019 Social Media 55

Event Marketer

DECEMBER 26, 2023

As they often do, the biggest pop culture trends and business shifts trickled down into live experiences, yielding some of the year’s most impactful event marketing campaigns—and leading us to our top 10 stories. And brands like Canon are delivering with exhibits that feel more like attractions than trade show demos.

2023 74

2023 Trade Shows Sponsorships Sports 74

PCMA Convene

SEPTEMBER 10, 2020

If you’re still sorting through the (seemingly) infinite number of online event platforms to find the right one for your next event, you’re not alone. Evaluating all the promises of enhanced networking, engaging content delivery, facilitated commerce, new sponsorship opportunities, and more can become a full-time job.

Social Media 118

Social Media Sponsorships Technology Education 118

Socio Events

FEBRUARY 24, 2023

Event promotion and pre-event marketing play an essential role in driving registrations. But it takes more than publishing an event page or blog post and calling it a day. The importance of event promotion Crafting a strategic event promotion plan should be a key part of your overall marketing strategy.

Social Media 52

Social Media Sponsorships Event Marketing Marketing 52

Socio Events

OCTOBER 13, 2022

From identifying an ideal sponsor to securing their support, you’ll learn all there is to know about putting together a creative sponsorship proposal for your upcoming event. Event sponsorship 101. Before jumping into the details of researching and securing sponsorships, let’s take a step back and review the basics.

Sponsorships 52

Sponsorships Social Media 2028 2022 52

Event Marketer

APRIL 18, 2024

But beyond the music is a swell of brand activity that may serve as a barometer for festival trends to come, so we rounded up some of the top Coachella 2024 experiential marketing ideas. More on Festival Sponsorship: How American Weed Co.’s So the brand made its grand debut at Coachella this year with a Manifest Station (get it?)

2024 100

2024 Marketing Food and Beverage Sponsorships 100

Event Marketer

MARCH 15, 2023

The event strategy quickly paid off. When a scout from music and technology brand Kobalt spotted a performance by Mychelle on Bud’s billboard-turned-stage, it landed the singer-songwriter a professional demo deal with Kobalt and the Department of Music. 1 passion point with that audience,” says Allen. Agency: FCB New York.

Sponsorships 77

Sponsorships 2023 Hotels Marketing 77

Socio Events

NOVEMBER 9, 2022

Before moving forward, it’s best to have a complete budget you can use to estimate potential ROI from ticket sales and sponsorships. First, estimate the cost of your event. Then, using this information, establish an event budget. Also, think about sponsorships. Secure sponsorships. Execute a marketing plan.

Event Planning 96

Event Planning 2023 Sponsorships Insurance 96

Eventmobi

MAY 18, 2020

Add fun gamification challenges throughout your event or across your virtual event series. Ticket sales are not the only way to monetize your online event. The Virtual Event Space offers endless sponsorship opportunities, from virtual exhibitor booths to banner ads and sponsored sessions. Virtual Event Space Setup.

Speakers 195

Speakers Sponsorships Events Event Apps 195

SpotMe Blog

JULY 25, 2021

For those visiting, safety protocols such as wearing a mask and social distancing were practiced, proving how companies can begin putting on safe in-person events again. #2) 2) Apple Special Events. 1) Unite Your Marketing and Sales Teams. Consider also how sponsorships can be incorporated into your channels.

Social Media 279

Social Media 2021 Trade Shows Marketing 279

Eventtia

SEPTEMBER 2, 2022

On the other hand, for the event planner selling more early-bird tickets can allow them to generate revenue faster and maintain a healthier cash flow. Besides creating some sense of urgency to encourage purchase, another key benefit of selling early bird tickets is the fact that you can collect customer data earlier for marketing purposes.

Advertising 118

Advertising Sponsorships 2021 2022 118

CadmiumCD

DECEMBER 29, 2020

In 2020, conferences and trade shows that used eventScribe for their events got creative with making money and delivering ROI to sponsors. Take a look at these fun sponsorship opportunities that are perfect for any event. Education is the core of many of our events. Get a Demo. Deliver ROI to Exhibitors.

Trade Shows 104

Trade Shows Conference 2021 2020 104

Event Marketer

SEPTEMBER 27, 2021

Explore more Olympics Sponsorship Strategies: Inside Seven Top Activations From the Summer Olympics. Samsung’s Galaxy Athlete Lounge offered space for demos, media events and influencer content. The post No Spectators: How Four Brands Altered Their Game Plans for the Tokyo Olympics appeared first on Event Marketer.

Airlines 89

Airlines 2020 Sponsorships Sports 89

Attendease

JANUARY 17, 2020

Make sure the registration software offers on-site event registrations. Event analytics software for administrators to collect important data about the number of visitors, leads generated, revenue, etc. A comprehensive solution is to get an all-in-one event management tool like Attendease. Event marketing automation.

2020 293

2020 Social Media B2B B2C 293