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B2B events set to bounce back strongly after COVID-19, reveals survey of senior marketeers

Event Industry News

500 senior B2B marketeers shows there is light at the end of the tunnel for the B2B events industry. Marketeers expect to be able to re-engage with events from October, after spend on B2B events recorded an 80% fall in Q2 2020. The survey suggests that B2B marketeers will remain cautious during the initial recovery.

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Ukraine Humanitarian Crisis: How the Events Industry is Helping

PCMA Convene

MPI condemned “the acts of aggression from Russian forces” in a statement, suspended business with all companies in Russia, and postponed plans to formalize an MPI chapter in Russia. Petersburg into an all-virtual event based outside of Russia.

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How To Market to Global Audiences

PCMA Convene

mdg’s Irina Anthony (right) as budding digital media specialist in Samara, Russia. market conditions — including consolidation, a changing regulatory environment, and other economic factors — have lowered attendance at many trade shows and conferences. Over the past several years, U.S. The world is a big place.

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Taking a Multi-Platform Approach to a Virtual Event

PCMA Convene

Hosting the event on Teams would ensure the confidential content shared during the three-day event — in which the sales and marketing team from 13 different locations, including in Europe, Russia, Dubia, and South Africa, would participate — would be secure.

Speakers 135
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Case Study: How to Plan a Great Conference, from Start to Finish

SmartMeetings

From April 11 to 15, more than 8,000 professionals and leaders in liquefied natural gas (LNG) met in Perth, Australia , for the 18th International Conference & Exhibition on Liquefied Natural Gas (LNG 18). The post Case Study: How to Plan a Great Conference, from Start to Finish appeared first on Smart Meetings.

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ADMEI to Focus on International Impact in 2019

Smart Meetings

Association of Destination Management Executives International (ADMEI) wrapped up its 2019 annual conference at Four Seasons Houston with a pledge to increase the visibility of the association globally. Accent Indy, a DMC Network Company, took home Best Destination marketing Award for The Superbowl of FAMs. Excellence Recognized.

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Inside the Bid Process for a Citywide Conference

PCMA Convene

Everyone seemed excited to see us there, because the conference hadn’t been to the United States since 1967,” said Nathan Hermiston, director of destination sales for Meet Minneapolis, whose colorful booth at Apimondia 2015 was the culmination of an 18-month-long bid for Apimondia 2019.