Velvet Chainsaw

JANUARY 26, 2018

Once you’ve observed the conference through the lens of your target customer and gained insights from conference data, you can move to the next steps. These steps are critical for you and your conference planning teams to embrace, enlist and employ. Savvy conference organizers start with the end in mind.

Conference 199

Conference Conference Planning 2016 Marketing 199

Velvet Chainsaw

JUNE 14, 2017

The mass-personalization wave that is dramatically changing what and how we buy as consumers has application to conferences. Application to Conferences. In my opinion, the first item — individualizing a conference experience for every attendee — isn’t scalable today.

Conference 309

Conference 2017 Hospitality Tech 309

Velvet Chainsaw

JULY 12, 2018

These mental models are deeply embedded in our conference planning and management practices. Savvy conference organizers realize that their mental models have much more influence over their outcomes than their decisions and actions. This is especially true of our conference mental frameworks. Our Mental Model Lens.

Conference 186

Conference Conference Planning Education Management 186

GEVME

JANUARY 18, 2021

The Event Industry especially was hit the hardest but has sprung up to action with ideas as innovative as Virtual Conferences. . Being the norm of 2020, virtual conferences are now the staple form of delivering immediate content to one’s audience, while reaping immense benefits. WHY NOT PHYSICAL CONFERENCES? Schedule it right.

Conference 156

Conference Speakers Advertising Conference Planning 156

GEVME

JANUARY 18, 2021

The Event Industry especially was hit the hardest but has sprung up to action with ideas as innovative as Virtual Conferences. . Being the norm of 2020, virtual conferences are now the staple form of delivering immediate content to one’s audience, while reaping immense benefits. WHY NOT PHYSICAL CONFERENCES? Schedule it right.

Conference 156

Conference Speakers Advertising Conference Planning 156

GEVME

JANUARY 18, 2021

The Event Industry especially was hit the hardest but has sprung up to action with ideas as innovative as Virtual Conferences. . Being the norm of 2020, virtual conferences are now the staple form of delivering immediate content to one’s audience, while reaping immense benefits. WHY NOT PHYSICAL CONFERENCES? Schedule it right.

Conference 156

Conference Speakers Advertising Conference Planning 156

ePly

MARCH 22, 2024

A great conference agenda defines the event’s purpose, who will speak and when, and the conference location and activity. It is the most important tool available for encouraging attendee engagement , establishing expectations for their experience, and guiding them to the right locations at the right times during the conference.

Conference 62

Conference Speakers Food and Beverage Venues 62

Velvet Chainsaw

JANUARY 11, 2019

So is this the right strategy for your association and conference? A large percentage of student attendees won’t make all of your conference constituents happy. Smaller booth sizes and exhibitor churn tend to be attributes of conferences with high student attendance. Does Investing Early Result In Loyalty?

Conference 252

Conference Education 2018 Travel 252

PCMA Convene

OCTOBER 4, 2021

For 2021, because we were already in the midst of planning a hybrid and had to transition again to virtual, we kept the same amount of content; it was probably almost double the amount of content from 2020.”. According to Astorga, ISTH finds the data valuable for future conference planning.

2020 98

2020 2021 2015 2022 98

Endless Events

AUGUST 29, 2018

A conference is more than just talks and booths inside a ballroom. This means their experience both during and in-between conference events are in your hands. Not to worry, that’s why we’ve put together all our conference planning guides here, to make sure you plan the best event experience for them.

Conference Planning 47

Conference Planning Conference Sponsorships Speakers 47

Smart Meetings

SEPTEMBER 14, 2023

While these siloed activities might have been helpful when they emerged, today they are less than optimal in the never-ending chase for cost savings, data gathering, personalization and process optimization. Procurement principles are useful tools for you to establish your own organization’s buying power for future conferences.

Conference 98

Conference Site Selections Negotiating Contracts 98

SmartMeetings

SEPTEMBER 14, 2023

While these siloed activities might have been helpful when they emerged, today they are less than optimal in the never-ending chase for cost savings, data gathering, personalization and process optimization. Procurement principles are useful tools for you to establish your own organization’s buying power for future conferences.

Conference 98

Conference Site Selections Negotiating Contracts 98

Velvet Chainsaw

NOVEMBER 6, 2018

Your brain on story acts very differently than when your brain is receiving data, facts and information. Developing Your Conference Story Arc. Conference organizers that grasp our brains’ need for stories can use narratives to help their participants develop and grow. Then make it the central focus of your conference.

Conference 317

Conference Marketing Conference Planning Events 317

Velvet Chainsaw

JUNE 3, 2016

Just like regular preventive maintenance for your car, your conference needs regular preventive maintenance. The first place to start with a conference check-up is collecting the right data. Are you guilty of touting feel-good conference vanity metrics? Identify healthy vital signs of financially sustainable conferences.

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Conference Financial Sustainability Meetings 231

Velvet Chainsaw

MARCH 20, 2017

It’s time to take your conference full frontal! It’s time to challenge and encourage your conference stakeholders to focus on engaging their brains at a higher level. It’s time to develop conference experiences that help your stakeholders think smarter. So how do we put full frontal into practice in our conferences?

Conference 199

Conference Negotiating Marketing Management 199

Velvet Chainsaw

SEPTEMBER 13, 2018

Common Conference Conventional Wisdom. When planning future events and conferences, we stake our claim in conventional wisdom. We declare that our organization, our conference and our audience is different from others. Accepting conventional wisdom about your conference can be a dangerous investment.

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Conference Marketing Management Conference Planning 188

MeetingsNet

MAY 13, 2024

applications is Margaret Launzel-Pennes, CEO of Los Angeles-based events agency Pop Experiential; in fact, she has conducted every element of conference planning, from site selection to marketing to content creation to speaker selection to post-event data analysis, with significant assistance from A.I.

Site Selections 52

Site Selections Education Conference Planning Speakers 52

MeetingsNet

MAY 28, 2019

Efficient planning does not mean reinventing the wheel each time. Leverage the three Ds: Delegate tasks, collect data, and incorporate deadlines. Successfully planning an academic conference can take years. A strong foundation is the key to a smooth and efficient planning process. Listen to the data.

Conference 82

Conference Social Media Conference Planning Management 82

Hubilo Blog

NOVEMBER 18, 2021

By now you probably already know how to host a virtual conference. But what does it take to run a virtual conference that delivers? Most importantly, a virtual conference that achieves its goals. Organizing a virtual conference is an intricate process that involves many layers. What is a virtual conference?

Conference 90

Conference Social Media Technology Education 90

Velvet Chainsaw

AUGUST 3, 2017

Personalization—it seems to be the 2017 buzzword for nonprofit associations and conferences. We have likes, dislikes, preferences, strengths, weakness, emotions, experiences and knowledge that do not show up in organization data systems. We are much more than recorded data when it comes to personalization!

Education 285

Education Social Media Conference Technology 285

Event Marketer

AUGUST 21, 2023

Enter: Confluent, a platform that enables teams and systems to act on real-time data instantly, and its industry event, Current, a two-day summit that brings together data professionals to learn, share and network, and talk all things fast-moving data streaming.

Conference Planning 77

Conference Planning Global Events Events Conference 77

Velvet Chainsaw

JANUARY 17, 2019

As conference organizers this leads us to bad decisions when selecting speakers and programming where we promote sharing success stories over asking questions, verifying validity and understanding context. We shape our behavior based on incomplete or inadequate data. We fall victim to a common, widespread bias—generalizing.

Government 336

Government Speakers Conference Management 336

GEVME

JUNE 13, 2018

The unique story of any conference should begin with the goal and then a detailed plan on how to reach this goal. If you understand your target audience, it’s not a challenge to build such a conference vision. If you understand your target audience, it’s not a challenge to build such a conference vision.

Conference Planning 200

Conference Planning Conference Speakers Advertising 200

Endless Events

JUNE 6, 2018

Conference planning is well underway. You know that conference networking is important, but you’re not sure how to help your attendees make meaningful connections. This list shows ten different options and how each of them can be used to improve networking opportunities at conferences and large annual events.

Conference Networking 89

Conference Networking Conference Event Apps Technology 89

Endless Events

FEBRUARY 21, 2018

When you follow data-driven best practices, you can rest assured your email marketing strategy will work wonders to promote the perfect event. Before we delve deep into how to personalize, let’s look at some of the data as to why you want to personalize in the first place. By using behavioral data, Birchbox keeps emails relevant.

Marketing 85

Marketing Event Marketing Apparel Events 85

Eventory

OCTOBER 9, 2018

Conferences, summits, meetups – marketing managers’ calendars are bursting at the seams with the mass of industry events. However, it’s hard to miss the impression that more and more often, marketing conferences are like a sad duty for the marketing managers. Marketing conferences aren’t efficient in achieving marketers’ goals.

Marketing 60

Marketing Conference Management Event Management 60

Velvet Chainsaw

MAY 14, 2018

However, curiosity won’t kill your conference participants. At conferences, our pursuit for silver-bullet succinct solutions engulfs us. Conferences that dictate facts and data suffocate any inkling of curiosity. Relevant, interesting questions can serve as the cornerstone for your conference planning.

Conference 170

Conference Conference Planning Meetings Education 170

Velvet Chainsaw

MAY 18, 2018

Does your conference committee practice organized abandonment and avoid no-bottom-line-mindsets? How are they at focusing on the purpose, goals and target market of the conference when making decisions? These three principles are vital to maintaining a healthy, strong conference. Conference organizers often avoid change.

Conference Planning 257

Conference Planning Conference Sustainability Conference Networking 257

Endless Events

JUNE 6, 2018

Conference event apps are a must for any conference in today’s world. Adding conference event apps to your next event will create accessibility with content, notifications, feedback, and everything else you will need to communicate with your attendees. But how do you incorporate a conference event app? Let’s jump in.

Event Apps 73

Event Apps Conference Social Media Speakers 73

Planner WIre

DECEMBER 6, 2017

There is a big change coming for those that plan and execute meetings and events in Europe. You and your partners need to get your house-o-data in order and you need to do it pronto. You must downsize the amount of data you hold on attendees and you must default to the best privacy settings in all of your technology.

2018 43

2018 Conference Conference Planning Event Apps 43

Expo Logic

DECEMBER 27, 2019

With tracking data, you can collect information before, during and after an event to help improve current and future experiences for everyone. Attendees, exhibitors, vendors and event organizers can all benefit from tracking data. Now, it's time to take advantage of all the available data as your guests enjoy the event.

Social Media 36

Social Media Event Apps Event Management Technology 36

Momencio

OCTOBER 4, 2023

A well-planned resource allocation approach can assist you in maximizing ROI, increasing conversions, and increasing total income. Whether it’s a conference, trade exhibition, seminar, or product launch, identifying your objectives is the cornerstone for effective resource allocation. How to Allocate Resources for Maximum ROI 5.

Financial 52

Financial Event Technology Technology Advertising 52

Endless Events

JUNE 6, 2018

Conference planning is well underway. You know that conference networking is important, but you’re not sure how to help your attendees make meaningful connections. This list shows ten different options and how each of them can be used to improve networking opportunities at conferences and large annual events.

Conference Networking 59

Conference Networking Conference Event Apps Technology 59

Bizzabo

JUNE 7, 2018

Looking to host a crypto or blockchain conference? Check out these tips on planning a crypto conference as well as key takeaways from other large crypto events. The following tips and best practices are meant to help to take your crypto conference from idea to reality. Growth of Crypto and Blockchain Conferences.

Conference 48

Conference Event Apps Social Media 2018 48

Momencio

OCTOBER 8, 2023

They can choose the best next step by delivering thorough event metrics, including first-party data on your guests, to your marketing team and sales agents. Encourage a data-driven culture. Measuring event success metrics regularly instills a data-driven approach. The foundation of every successful gathering is event planning.

Trade Shows 52

Trade Shows Sponsorships Event Management Marketing 52

SmartMeetings

FEBRUARY 9, 2017

Organizers of ON24 Webinar World, a user conference for webinar marketing, share their experiences. Planning a conference is a complex process that doesn’t come with a handy user manual. You won’t find How to Plan Conferences for Dummies in any bookstore. Webinar World will be held Mar. Start Early. Start Early.

Conference 40

Conference Marketing 2016 Corporate Meetings 40

Hubilo Blog

FEBRUARY 25, 2020

The sole idea of organizing any business event or a conference is to engage with your audience and build a strong brand by providing value by the means of sharing knowledge, insights or present compelling stories. This where you need keynote speakers at your event or conference. Why have a keynote speaker at your event?

Speakers 101

Speakers Consulting Healthcare Financial 101