Event Industry News

MAY 9, 2022

As international pandemic-related restrictions ease and large-scale events like festivals, international football and rugby tournaments are set to take place, event marketers are eager to get restarted but they will need to justify their budgets. . Marketers are divided on how they want to see data.

Marketing 62

Marketing Retail Social Media Tech 62

Eventtia

JUNE 27, 2023

To help you make an informed decision, this article will explore a comprehensive comparison of Cvent with Aventry. We will discuss their features, pricing options, and qualities of customer support, among other factors, to guide you in selecting the most optimal event management solution for your needs. What is Aventri?

Event Management 48

Event Management Management Social Media Marketing 48

Event Marketer

MARCH 28, 2022

Earlier this year, Money.co.uk, a financial services comparison platform, commissioned data to determine the earning potential of the world’s biggest granfluencers on TikTok and Instagram. The post The Golden Age of Influence: Eight ‘Granfluencers’ Shaking up Consumers’ Social Media Feeds appeared first on Event Marketer.

Social Media 140

Social Media Fashion Retail Banking 140

SpotMe Blog

JUNE 28, 2023

For hybrid events, vFairs offers seamless integration between in-person and virtual experiences, enabling the live-streaming of sessions, real-time engagement through interactive tools, and robust networking opportunities for all attendees, irrespective of their physical location. Looking for more info about the best Boomset competitors?

2023 130

2023 B2B Event Management Event Apps 130

Eventory

AUGUST 14, 2018

Reading Time: 16 minutes Event marketing meaning is crucial and its significance cannot be underestimated. Some still don’t see the importance of events, there is a dozen of reasons why it should be incorporated in everyday marketing strategies of the companies. One of such directions is Event Marketing.

Event Marketing 146

Event Marketing Marketing Advertising Social Media 146

Eventtia

MAY 24, 2024

If you’re unfamiliar with the product then carry on reading, as we’re going to dive deep into how it works, its main features, and then take a look at how it compares with event management software , Eventtia. Event marketing platform vs. online events platform The first difference comes in what the platforms are designed to do.

B2B 62

B2B Marketing Social Media Event Marketing 62

Event Industry News

JANUARY 7, 2022

Because of this, many events embraced digital channels, creating virtual events. While these have certainly been better than nothing, they cannot replace all the big advantages of live events, there is no comparison. Online you cannot engage in face-to-face marketing or networking with industry peers.

Trade Shows 57

Trade Shows 2021 Marketing Event Marketing 57

Planning Pod

APRIL 2, 2024

Translated, this just means you should randomly split your audience between the control (original) and variation (modified) versions of the marketing piece you’re testing. This eliminates bias and ensures a fair comparison. Most A/B testing tools or platforms have built-in functionality for audience randomization.

Marketing 78

Marketing Events Management Event Marketing 78

Event Marketer

OCTOBER 4, 2023

We hopped on a call with Nicole Rogers, executive vp and chief sales officer for San Francisco Travel, the City and County of San Francisco’s official destination marketing organization, for a lengthy conversation about the realities the city is facing, the event business, and how the city is working to keep events and event attendees safe.

Travel 109

Travel 2024 2025 2026 109

SpotMe Blog

AUGUST 30, 2021

Event planning—whether virtual or in-person—comes with surprises. Ben Goldstein, the head of Content and Communications at Nutshell , talked about just that on The Event Marketing Show. We’ve dealt with some crazy stuff,” Goldstein said of a time in 2020 when they had a speaker drop out on the day of the event. “We

Speakers 130

Speakers Conference Events Technology 130

Cvent: Event Marketing

FEBRUARY 14, 2019

Some people say that comparison is the death of joy. However, in order to understand how well your organization is doing, comparison is necessary. But, it can be difficult to find a good model for comparison. We call it the Event Evolution Model. How mature is your events program? Level 1—Emergent.

Technology 38

Technology Events Meetings 38

InGo

JUNE 22, 2021

With the proliferation of digital technologies and platforms, people have their choice of how to attend events - whether that’s in person or virtually. As an event marketer, it’s more important than ever to develop an event planning strategy that achieves your business goals and brings in your desired audience.

Event Planning 52

Event Planning Negotiating Social Media Venues 52

Event Industry News

MAY 10, 2021

Like everywhere else in the world, the market for events in Germany plummeted in 2020: The number of face-to-face events and attendees fell by 70 percent and 86 percent respectively while the share of international attendees was at 2.4 percent last year in comparison to 10 percent in 2019.

2020 52

2020 2021 Meetings 2022 52

Event Marketer

JANUARY 3, 2023

Event marketers are between a rock and a hard place—perhaps, marble and cement. As the world grapples with inflation, supply chain shortages, shipping delays and staffing issues—not to mention, fears of a recession—in-person events are thriving again. Some say it’s a renaissance for the brand experience.

Trade Shows 71

Trade Shows 2022 Sustainability Fashion 71

ePly

FEBRUARY 13, 2024

Event sponsorship levels represent the difference between a money-losing event and one with a positive ROI. Savvy event marketers take the time and try to build sponsorship packages that appeal to their prospects’ needs. Sponsor tiers give prospects a method of comparison to help them make a choice.

Sponsorships 62

Sponsorships Financial Marketing Speakers 62

Cvent: Event Marketing

NOVEMBER 27, 2018

Try one of these ideas to engage attendees at your next event. Comparison Wall. You could have a comparison wall for anything. For example, if you want to find out what their event “must haves” are versus their “nice-to-haves” you could have a wall just like this one.

Social Media 47

Social Media Events 47

Event Industry News

MAY 9, 2018

The flexible Boomset software in combination with the modular entry hardware from Choose 2 Rent allows attendees to autonomously check-in at iPad stations on-site at the event, flexibly make adjustments to their data or pre-registered sessions, and print their badge. Our successful first customer: Social Media Week Hamburg.

Social Media 66

Social Media Technology Events Management 66

Hubilo Blog

AUGUST 16, 2018

Event promotion isn’t just limited to pre-event promotion strategies, nowadays, pre-event, during event and post-event promotion; requires an event organiser’s attention. There are many useful event marketing strategies that prove worth applying post-event. Contact your leads –.

Social Media 82

Social Media Speakers Events Trade Shows 82

Bizzabo

JUNE 4, 2021

Instead, we'll walk through a variety of different solutions so that you can find the one that is best for your unique event marketing needs. 3 Stages of the Event Lifecycle. What to do (and tools to use) before the event. What to do (and tools to use) during the event. The same goes for other event partners.

Tech 110

Tech Event Apps Event Management Social Media 110

Eventory

JANUARY 17, 2019

Wearable technology trends are taking over the event industry. This is often noticed by companies that run event marketing activities. Is it possible to measure the impact of wearable event technology on event success? They find use in many industries, such as healthcare, sports, or even the event industry.

Event Technology 72

Event Technology Technology Social Media 2017 72

Bizzabo

OCTOBER 23, 2018

Learn how to drive registrations and attract the right kind of people to your conference with this guide to event ticket types. Every conference organizer strives to achieve sold-out status on their event. Ultra-early bird offers like this are a great way to leverage the excitement of being at the event to drive future ticket sales.

Conference 67

Conference Marketing B2B Events 67

Cvent: Event Marketing

JUNE 13, 2019

Brooke and Cody sit down with Cvent’s Mike Dietrich to discuss how to measure the success of your events program and provide tips to reach the next level(s) of success. What to Listen for: What is the Event Maturity Model? Comparison isn’t always a bad thing… What myth got busted? Listen to the podcast now. .

Telecommunications 31

Telecommunications Education Marketing Technology 31

Stova

MARCH 17, 2023

The Complete Guide to Event Marketing This guide will tell you what matters now and what will matter going forward in event marketing. To succeed, the event marketer of the future needs to stay on top of the event marketing game. What is Event Marketing?

Event Marketing 40

Event Marketing Marketing 2023 Social Media 40

Event Marketer

JANUARY 3, 2024

With more emphasis on performance metrics among new c-suites and procurement teams, and lingering expectations from the pandemic era and all of the engagement metrics delivered by virtual events, agency executives found 2023 to be a year of rising expectations, volatility and change. PADDY DAVIS: I think creativity will rise to the top.

2024 55

2024 2023 Sustainability Event Marketing 55

GEVME

JANUARY 14, 2020

Diversify the ticketing options and maximize the revenue by reaching out to more people who may not have attended your event otherwise. . Look At Past Events. Got experience of handling lots of big events earlier? Sit down and do some data comparison to find out what works best for you. Go figure!

2020 156

2020 Events Travel Advertising 156

Attendify

MARCH 2, 2021

For those looking for the right collaboration solution when planning an event, or sponsors participating in an event, comparison tools, like this Talkdesk and RingCentral comparison blog post, can be very helpful in finding the best fit.

Sponsorships 50

Sponsorships B2B Events Marketing 50

Event Industry News

OCTOBER 31, 2018

With our patent-pending Brokered Connection solution, exhibitors can now rely on a privacy compliant lead generation tool to improve overall reach and generate higher ROI at every event where organisers or registration companies integrate our solutions.”.

Trade Shows 50

Trade Shows Retail 2018 Event Tech 50

Bizzabo

JUNE 11, 2021

Event sponsorships are a vital part to any event marketing campaign, but one of the hardest parts of securing the right event sponsors is knowing where to look. How do you find sponsors for an event? Shake up sponsor conversations as you get hybrid events off the ground. Consider the banana.

2021 109

2021 Sponsorships Social Media Advertising 109

Event Geek

APRIL 4, 2016

Social media has the potential to dramatically improve your events, whether they are b2c or b2b. Whether you are a host, organizer, sponsor or attendee, you can use social media to help reach your event goals and build your community. Follow these 5 tips to get social media engagement right before, during and after your next event.

Social Media 60

Social Media B2B B2C Advertising 60

EventMB

JUNE 28, 2022

Armed with this expert assistance , event organizers can develop a plan tailored to their event needs while also taking advantage of guidance on best practices. 11 Tips for Tapping Into the Full Value of Event Data. Focus on the Most Relevant Event Data. This is also the time to fine-tune your event marketing strategy.

Tech 163

Tech Marketing Events Event Tech 163

GEVME

DECEMBER 9, 2018

You will get both standard reports and advanced reports, for example, with crosstabs or comparisons. You can invite respondents by email, and the platform supports multiple languages. Pros: branding. more than 28 types of questions. email notifications. payment forms. teamwork.

2012 153

2012 Events Education Marketing 153

Planning Pod

FEBRUARY 1, 2017

And yes, even business-related events like seminars, meetings and conventions are emotional purchases because people ultimately base their decision on how they feel about the event and if they feel it will benefit their career, personal life, etc. Create an anchor price that attendees will use for comparison.

Retail 94

Retail Airlines Events Meetings 94

Event Marketer

FEBRUARY 20, 2023

The airship travels at 22 mph and has a max range of 250 miles per day (“virtually eliminating your chance of coming down with jet lag”), making it a fuel-efficient form of transportation in comparison to the private jets many VIPs take to Super Bowl, as the brand pointed out.

Sports 89

Sports Hospitality Social Media Sponsorships 89

EventBank Insights

JUNE 24, 2019

There's FinTech for Finance, Med Tech for Medicine, Martech for Marketing. So Clearly if there's events, well, there's Eventtech. Types of Event Technology Venue Marketplaces Registration & Check-in Tools Event Marketing Tools Event Website Builders Surveys and Polls Networking Platform Event Analytics.

Event Tech 122

Event Tech Tech Event Technology Technology 122

AIDA Event Tech Digest

JUNE 17, 2020

This simply means platforms such as offline event management and online channels like an event planning app , need to cater to making a fantastic event sponsorship package. Below is a detailed approach to this model of sponsorship offering based on the event lifecycle stages. . Pre-event . Marketing Communications.

Sponsorships 40

Sponsorships Fashion Event Apps Social Media 40

Bizzabo

SEPTEMBER 5, 2019

In the event marketing world, promos and discount codes work in the same way. They break down barriers to a potential sale, build momentum, and ultimately drive registrations for events. From the event organizer’s perspective, creative promotions are essential for driving registrations. Social Referral Codes.

Speakers 65

Speakers B2B Social Media 2019 65

Cvent: Event Marketing

JULY 12, 2018

As a comparison, the airline industry on-time percentage is about 85%. We recommend using this number as table stakes and incorporate into your SLA (service level agreement). As a guideline, most operators perform at or above 99%. So, for every 100 rides, you will experience one delay or deviation. The right questions about insurance.

Transportation 39

Transportation Insurance Airlines Technology 39