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ROI-Driven Event Planning: A Case Study Approach

Momencio

” It’s no secret that monitoring, assessing, and growing event ROI is crucial for the event’s long-term success. In this post, we’ll use a case study to guide you through all the steps needed to optimize your event ROI. What is Event ROI? Real-time monitoring of event performance.

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Are Exhibitors Abandoning Trade Show Lead Retrieval?

Maritz Global Events

Post authored by Rachel Stephan, Event Marketing Strategist, sensov/ event marketing. When it comes to trade show lead retrieval, lots of exhibitors have decided to exercise an abundance of caution and not initiate a strategy. For many trade show exhibitors, GDPR stands for “gosh-darned problematic regulation.”

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How to Create Highly Effective Sales Conversations at Events

Attendease

The tips and strategies outlined below will help you captivate audiences, build rapport, qualify leads, and nurture relationships during and after events , whatever your function is. Make Yourself Visible Of course, certain slots may be available to deliver keynote sessions or presentations at an expo, trade show, or networking event.

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The Top 12 Event Planning Certifications

Bizzabo

Ever wonder how CMP, CSEP, CPCE, CGMP prepare you for event planning? Curious if event planning certifications can actually help you learn more about the industry or take your career to the next level? We'll also show you how to use online event planning classes to your advantage at the end of the article.

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How To Brand Your Event Planning Business

QC Event School

When you’re starting your own event planning business, one of the most important decisions you’ll make is how to brand it. But what if you don’t actually know how to brand your event planning business? But what if you don’t actually know how to brand your event planning business?

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How Ethics and Corporate Social Responsibility are Shaping the Meetings and Events Industry

Eventscase Blog

This blog explores the significance of ethics and CSR in events, highlighting their impact on event planning and the overall event experience. It also discusses the challenges and barriers faced by event organisers, along with strategies for incorporating these principles.

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6Connex technology ensures an impactful event experience

Event Industry News

From day-to-day meetings to 40,000-person trade shows, the 6Connex all-in-one event management ecosystem is a powerful engine, giving teams a SINGLE place to design event venues and touchpoints, align all event stakeholders and participants, centralize event communications, and synchronize event data and reporting.