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How Festivalisation is Influencing Meetings

PCMA Convene

Here, fans of e-sports, gaming, augmented reality (AR), virtual reality (VR), wearable tech, anime and more all mix together, engage, and contribute to the experience. The main stage hosted cosplay competitions and interactive games, fan meetings with e-sports stars, and a high-profile competition between famous e-sports teams.

B2C 69
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BMW’s Vision iNEXT Airborne Road Show with Vok Dams

Event Industry News

Munich, New York, San Francisco and Beijing – four destinations on three continents in five days. A drinks reception will follow the lecture sponsored by Protec European Events and Event Tech Lab. Event Tech. Tickets are still available for this lecture and other lectures in the Event Design Lecture Series on Eventbrite.

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San José: Where Innovation and Excitement Meet

SmartMeetings

In the heart of Silicon Valley, it’s home to some of the world’s most innovative tech companies and inspiring business leaders. But there’s more to this future-ready city than high tech and cutting edge, and meeting planners are making the connection. San José, California, knows a thing or two about genius.

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35 Must Attend Events For Event Planners in 2020

Bizzabo

Attending these conferences will allow you to learn more about the events industry and meet other event professionals. A premier B2B event in the Baltic Sea Region for the meetings industry that will accelerate the interest in, and demand for, holding meetings, incentives, and conferences in the area. The Meetings Show.

2020 91
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How Experiential Tactics are Ushering in a Brick-and-Mortar Retail Revival

Event Marketer

For These Brick-and-Mortar Retailers, Experiential Marketing is a Path Forward. Toys R Us gets a reboot and Macy’s, whose market share in toys is small, gets to expand its toy business. The personalized, physical-meets-digital format will be replicated at more than 100 stores worldwide in the coming year. It’s a win-win.

Retail 117
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San Jose: Big Ideas Are Born Here

Connect Your Meetings

In the heart of Silicon Valley, it’s home to some of the world’s most innovative tech companies and inspiring business leaders. But there’s more to this future-ready city than high tech and cutting edge, and meeting planners are making the connection. Treat your team to a VIP wine or beer tasting excursion between meetings.

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Holy F**k, Apple. You Spent HOW MUCH?!

Decibel Management

This staggering figure was recently unveiled by Phil Schiller , former head of Apple’s worldwide marketing, during his testimony at the ongoing trial of Epic Games vs. Apple, and it shook us to our core. The set-up is super basic: a stage, some cameras, some speakers, and occasionally a musical guest (Weezer, Panic!

2012 74