Social Tables

OCTOBER 14, 2016

Whether your event has 50 or 5,000 attendees, we have three solid ways to engage your audience to ensure your guests have an unforgettable experience. Social Media. But don’t let the social media fun grind to a halt when the event kicks off. Hint: creating an event-specific hashtag is a great idea).

2014 60

2014 Food and Beverage Social Media 2015 60

Certain

JUNE 21, 2017

One of the key takeaways from early June’s Internet Retailer Conference & Exhibition is that B2B e-commerce is on the rise. Business-to-consumer (B2C) e-commerce is well-established, but business-to-business (B2B) e-commerce has taken longer to gain a foothold. trillion — twice the size of the US B2C e-commerce market.

B2C 29

B2C B2B Retail Apparel 29

Bizzabo

DECEMBER 13, 2018

Welcome to your guide to event marketing in 2019 and beyond. Below you'll find best practices on selling out your event, leveraging event data and more. What Is Event Marketing? Event marketing is the promotion of a product, brand, or service through in-person interactions. By 2020, 3.2M

Event Marketing 97

Event Marketing 2019 Marketing Social Media 97

Socio Events

SEPTEMBER 1, 2022

A situation like this is a doomsday scenario for an event planner. However, it’s one that can be avoided if you have a well-defined event marketing strategy on your side. After all, in-person, hybrid, and virtual events rarely sell themselves, no matter how engaging or exciting they might be. What is event marketing?

Event Marketing 52

Event Marketing Marketing 2022 Social Media 52

Socio Events

FEBRUARY 21, 2023

Here’s the truth: There’s no guarantee anyone will show up, even when you’re hosting a virtual event. However, with the right virtual event marketing strategy, you can increase your chances of success. The key to a successful online event is getting the word out to your target audience, which can be a challenge.

Event Marketing 52

Event Marketing 2023 Marketing Social Media 52

SpotMe Blog

SEPTEMBER 1, 2022

You hold a B2B (business to business) event when you’re putting on an event with the aim of marketing to other businesses. For example, a trade show is a B2B event. You hold a B2C (business to consumer) event when your event caters to your business’ customers. Conference.

Event Planning 246

Event Planning B2C Event Apps Speakers 246

Endless Events

APRIL 21, 2023

Today’s #EventIcons guests recently launched a conference in 90 days, growing their attendance from 0 to 5,000 people. That event was a fantastic PLX conference focused on event partner marketing. By the way, that’s why we call PLX a remote experience, not a hybrid conference. Hybrid is a lie.

Marketing 77

Marketing Conference B2B Speakers 77

Socio Events

MARCH 21, 2023

B2B event marketing, by extension, refers to the discipline of leveraging B2B events for business marketing and promotional purposes. On the flip side, there’s business-to-consumer (B2C) marketing. Another key difference is that B2B companies have a much longer sales cycle than their B2C counterparts.

B2B 52

B2B B2C Trade Shows 2023 52

Bizzabo

DECEMBER 15, 2020

Welcome to your guide for virtual conferences in 2021. Discover best practices for launching a virtual conference, engaging your audience, and more. As a result of the Coronavirus Pandemic in 2020, many event professionals found themselves in a place they never imagined. 2020 was the year of virtual conferences.

Conference 83

Conference 2021 Sponsorships 2020 83

Bizzabo

AUGUST 22, 2018

We have a solution for you — this guide to awesome and free event planning resources. We’ve compiled a list of some of the most important conference planning resources that organizers can refer to for all their event planning and event marketing needs. Read on to learn the in’s and out’s of event engagement.

Event Planning 88

Event Planning Social Media Sponsorships Event Marketing 88

Bizzabo

MAY 14, 2018

This month we spoke with Cathy McPhillips, VP of Marketing for Content Marketing Institute, about growing an annual conference, making data-driven decision, building an engaged community and more. She has been frequently named a Top Marketer and is dedicated to providing event attendees with an incredible experience.

Marketing 50

Marketing Conference Speakers Social Media 50

Bizzabo

NOVEMBER 2, 2018

In the next section, we'll reference 20 events and the specific elements that have made them so effective. These product launch ideas and user conference tips will help your company host an amazing event. 20 Powerful Product Launch Event Ideas. The following company events have been carefully selected. Take notes.

Event Ideas 76

Event Ideas Social Media 2018 Conference 76

Bizzabo

JANUARY 15, 2019

Values-based events. Intimate events. Event apps. For the more information and expert advice, download the Event Marketing 2019: Benchmarks and Trends Report. Kimber Lancaster, Senior Global Event and Field Marketing Manager, Split. Aleksandra Panyukhina, Head of Event Marketing, SEMrush.

2019 102

2019 B2B B2C Events 102

Converve

JANUARY 18, 2018

If top speakers are speaking at your conference, make sure they take center stage in your e-mails, e.g. “Mr. Kessels, meet Richard Branson at the XY conference”. We are used to Emojis in social media. They’ve also found their way recently into e-mail communication, regardless of whether in B2B or B2C.

Event Marketing 59

Event Marketing Marketing B2C B2B 59

Converve

JANUARY 18, 2018

If top speakers are speaking at your conference, make sure they take center stage in your e-mails, e.g. “Mr. Kessels, meet Richard Branson at the XY conference”. We are used to Emojis in social media. They’ve also found their way recently into e-mail communication, regardless of whether in B2B or B2C.

Event Marketing 40

Event Marketing Marketing B2C B2B 40

Bizzabo

JUNE 15, 2018

Check out this article to learn the top best practices that lead to a strong corporate event management strategy. Live events have become a key part of marketing efforts for both B2B and B2C companies. However, unlike other marketing channels, some find it difficult to build a standardized process for events.

Corporate Events 79

Corporate Events Event Management Management 2018 79

Bizzabo

OCTOBER 12, 2018

We’ve compiled this list to help event planners to complete every task on their list. From optimizing your event website to ordering premium merchandise to automating your social media, you’ll find just about everything you’ll need to plan your next big event. Websites for Event Planning and Management.

Social Media 59

Social Media Trade Shows Event Marketing B2B 59

Bizzabo

NOVEMBER 27, 2019

Twitter hosts a number of unique events and experiential marketing initiatives every year. Twitter is one of the most popular social media networks on the planet. If you're not familiar with the Cannes Lions festival, it's a conference dedicated to creative communication. Source: Event Marketer.

2019 72

2019 Advertising 2006 Events 72

Bizzabo

DECEMBER 17, 2018

Get ready for the most comprehensive list of event marketing statistics, event management statistics and event planning statistics on the internet for 2019 and beyond! There is no doubting the power of live events. Plus, we've added industry-specific insights into live event marketing for 2019.

Event Marketing 98

Event Marketing 2019 Marketing 2014 98

Certain

OCTOBER 20, 2016

Because of this, it is hard to maintain a well-kept marketing resource library that has up-to-date and relevant information for all your marketing needs. Ahead of you is a carefully selected list of resources (in no particular order) for general marketers, event planners, demand gen professionals, and event marketers.

Marketing 20

Marketing B2B Social Media Event Marketing 20

Endless Events

OCTOBER 19, 2018

With a big tech focus, you’ll find plenty of reads on social media and apps, among more general event industry news. Find out the top cities for hosting international events , or check out the “Who is Who” interviews to learn more about others working in the events industry. Meetings & conferences.

Trade Shows 133

Trade Shows Food and Beverage Tech Education 133

Eventory

JULY 5, 2018

You need to make sure you and your team understand well the essence of event marketing. Event marketing means promoting your brand or product through events. It is being often confused with event promotion, which is simply the promotion of an event, not the whole organization. 2 Social media.

Social Media 66

Social Media Advertising Speakers Marketing 66

GEVME

FEBRUARY 4, 2020

As a marketer, your role now would be to delight these potential customers at every single stage. How can you make sure to boost your sales at every stage of the event marketing funnel? What is an event marketing funnel? How are modern event sales going? How does event marketing funnel work.

Event Marketing 156

Event Marketing Marketing Social Media Advertising 156

Bizzabo

OCTOBER 8, 2018

The stage is set, the speakers are prepped, your staff is ready—but if you can't get enough bodies to your event, it's all for naught. We're all too aware of this challenge that event marketers and professionals face. Event Technology Tips. Social Media Tips. Email Marketing Tips. Pricing Tips.

Social Media 74

Social Media Marketing Event Technology Speakers 74