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B2B Buyers Have Changed, Expos Haven’t

Velvet Chainsaw

The way B2B professionals buy has dramatically changed, but our dependency on expo revenue hasn’t. Based on our deep analysis of dozens of shows, the former are the event business models being disrupted most. Three out of four B2B buyers conduct the majority of their research before talking to a salesperson.

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Informa Markets launch Food and Hospitality South China in Guangzhou

Event Industry News

Launching on 25th – 27th May 2022 at the Poly World Trade Center Exhibition Hall, Food and Hospitality Guangzhou will give you access to the largest food & hospitality province in South China. As the third largest city in China (after Shanghai and Beijing), Guangzhou has an established premium international trade environment.

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Raccoon Media Group unveils inaugural Allergy & Free From Business Event in conjunction with Allergy & Free From Show

Prestige Events Magazine

Raccoon Media Group has announced the latest addition to its rapidly expanding portfolio with the launch of its first B2B conference – the Allergy & Free From Business Event , scheduled to debut alongside the highly anticipated Allergy & Free From Show at Olympia, London, in June 2024.

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Event Budget Cuts: Kiss, Marry, Kill Edition

Endless Events

Amid industry-wide event budget cuts, global inflation, and nationwide layoffs, teams across the events industry are forced to decide which things to keep, remove, or reduce in the budget. So in this episode of the Event Brew podcast , the crew shares their thoughts on what they’d keep, cut, and remove.

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Smart Moves in Denver, Laguna Beach and More

Smart Meetings

CEM Marsha Flanagan, IAEE The International Association of Exhibitions and Events (IAEE) announces Flanagan will serve as its new president and CEO. Now, he will lead Montage Laguna Beach’s daily operations and oversee rooms, food and beverage, the spa, security and more.

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Must Know Virtual Event Statistics For Your Event Marketing strategy

Nunify

Since 2020 the event industry has aggressively adopted virtual events. What started off as an alternative to live events during the 2020 pandemic, has now become a must have format for event professionals in the future. Virtual events continue to deliver better ROI, Higher lead generation and Better content.

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6 Budget-Saving Tips for 2019: Maximize Your Event Budget, Not Your Spend

Eventmobi

Whether you’re a B2B or B2C brand, there’s no doubt that events offer a bounty of benefits. In fact, 77 percent of marketers use experiences and events as a core part of their marketing strategy. But, as any marketer will tell you, events come with a price tag. to cover your event costs. Co-host the event.

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