Eventscase Blog

FEBRUARY 8, 2024

Marketing and Promotion: they allow for integration with digital marketing tools, such as email marketing, social media advertising and web analytics, for effective event promotion. Choosing the Right Platform Choosing a ticketing platform is crucial to sell event tickets online.

Social Media 52

Social Media Advertising B2C Sustainability 52

Eventmobi

MARCH 6, 2024

The best event management software will act as your partner throughout the event management process. Whether you need an all-in-one solution or a tool for specific event needs, you can use event software for any aspect of managing your next conference, trade show, association meeting, workshop, or fundraising event.

2024 195

2024 Event Management Management Trade Shows 195

GEVME

JULY 23, 2019

Do you know how to plan a trade show? Use our guide to trade show planning and achieve memorable exhibitions that are organised in a highly successful way. About trade shows & exhibitions. Trade shows are a time-honored tradition among business-to-business (B2B) marketers and event organisers.

Trade Shows 136

Trade Shows B2B Social Media Advertising 136

Eventmobi

JUNE 16, 2023

When a low budget is a big factor, associations can explore cost-effective alternatives, seek partnerships and sponsorships, and invest in low-cost marketing tactics (like organic social media or comarketing) to overcome budget limitations. Online fundraising Want the fundraising without the event? Here’s fifteen.

Sponsorships 195

Sponsorships Financial Social Media Conference 195

e2m.live

MAY 20, 2020

However, to give up on events altogether is clearly not an option. Event managers are looking for reliable, scalable solutions to host virtual events. However, are they enough, or do they need a dedicated Virtual Event platform? Virtual Event Platforms Support Virtual Exhibitor Pavilions . And much more….

Event Apps 98

Event Apps Meetings Trade Shows Social Media 98

Eventscase Blog

JULY 27, 2023

Successful events are the lifeblood of a thriving marketing strategy. Whether you’re an aspiring digital marketer behind a food startup or a B2B supplier based in the aerospace industry, event branding is exactly what you need to stand out among the competition. Pro tip: Promote your event video as an ad on social media.

Social Media 52

Social Media Marketing Events Trade Shows 52

Endless Events

NOVEMBER 2, 2021

She joins Sarah to talk about her vast experience in the events industry, what the future holds for event organizers, and the importance of community engagement. For almost 20 years, Deanna has worked on fundraisers, conferences, trade shows, and other events ranging in size from 10 to 20,000 attendees.

Trade Shows 127

Trade Shows 2007 Education Events 127

NVOLV

MAY 2, 2018

However, one thing is for sure that each individual present at your event has a unique journey to the final sale. According to Statista , only 14% of B2B marketers’ budgets are being allocated for in-person trade shows in 2015. Many event organizers and marketers mostly focus on data captured before and after the event.

Social Media 49

Social Media Event Apps 2015 Trade Shows 49

Hubilo Blog

AUGUST 20, 2019

Yeah, it did very well” or “ The event was amazing” in that case, how good is good? The fact is event managers or event professionals should define an event success in a holistic way. Defining event success itself is a maiden attempt for many enterprises, conference organizers or trade show hosts. .

Trade Shows 40

Trade Shows Social Media B2C Events 40

Meeting Tomorrow

APRIL 17, 2019

Simple events for employees and clients are typically all about improving intangible things like company culture, customer satisfaction, and employee happiness. If people are having a good time during the event, that can sometimes be enough to call it a success. Just remember to test out the service in advance of your big event.

Social Media 83

Social Media Corporate Events B2B Marketing 83

Socio Events

MARCH 21, 2023

In the world of business marketing, B2B events offer a tried-and-true channel for wowing your target audience, meeting potential clients, and raising brand awareness. Whether you’re a seasoned event organizer or just learning the ropes, planning and executing B2B events requires substantial effort.

B2B 52

B2B B2C Trade Shows 2023 52

Bizzabo

OCTOBER 17, 2018

Whenever a ticket is sold, the buyer can be prompted to share a special link via their social media or email. For example, Zapier offers an array of integration options with programs like Salesforce which allows you to easily combine your CRM (or any other important business tool) with your favorite event management software.

Social Media 70

Social Media Marketing Event Marketing Events 70

Eventtia

NOVEMBER 10, 2023

Even with the best team, organization and expertise, an event strategy can’t succeed completely without the right event management software. However, with the great variety of options, choosing the right event management software can feel overwhelming.

Event Management 117

Event Management Management Negotiating Financial 117

Eventtia

NOVEMBER 10, 2023

Even with the best team, organization and expertise, an event strategy can’t succeed completely without the right event management software. However, with the great variety of options, choosing the right event management software can feel overwhelming.

Event Management 96

Event Management Management Negotiating Financial 96

Endless Events

FEBRUARY 23, 2018

Because of this, your next experiential marketing event needs to make use of new interactive technologies such as VR and live streaming. You also need the crowd that goes with it, aka social media, and the online influencers who lead them. These days, you can’t create events in a bubble. Click To Tweet.

Tech 93

Tech Event Tech Venues Events 93

PCMA Convene

JULY 3, 2017

These are interesting times for trade shows. Earlier this year, the Center for Exhibition Industry Research (CEIR) reported that the industry finished last year on a down note — with the performance of B2B shows declining in the final quarter of 2016 after 25 consecutive quarters of year-over-year growth.

Trade Shows 76

Trade Shows 2016 Education 2017 76

SpotMe Blog

SEPTEMBER 1, 2022

It, therefore, allows your CRM software and event management software to link with your virtual event platform. An example of augmented reality at events is creating an interactive venue map that attendees can use to explore a venue. Event planning terms: B. For example, a trade show is a B2B event.

Event Planning 246

Event Planning B2C Event Apps Speakers 246

Hubilo Blog

OCTOBER 16, 2019

The conventional wisdom is that it’s good for businesses to have a presence at industry events in order to commingle with peers, stay abreast of new technologies, promote brand awareness , and generate leads. . Case in point: according to Frost & Sullivan, the B2B e-commerce market is growing and will reach $6.7 trillion by 2020.

B2B 45

B2B 2020 Social Media Trade Shows 45

Bizzabo

MAY 14, 2018

Discover how you can take your events strategy to new heights with these 25 innovative B2B event marketing ideas. How can we ensure our events are the talk of the town or at least buzzing amongst our prospects? We have compiled a list of 25 innovative B2B Event Marketing Ideas to inspire your events strategy.

B2B 48

B2B Event Marketing Marketing Social Media 48

Bizzabo

NOVEMBER 29, 2018

What is a sales acceleration event? Sales acceleration events are any planned experience that involves prospects, customers, and vendors. They’re a common event type in most B2B event marketing strategies. Sales acceleration events are one part of a multi-touch event marketing plan.

Event Ideas 48

Event Ideas Speakers Events Conference 48

Bizzabo

DECEMBER 13, 2018

The majority of company leaders are supportive of their company’s event strategies, but this support is contingent on the ability of event teams to prove ROI. the average marketing budget on live events. The bottom line: Event marketing is an essential marketing channel for B2B and B2C businesses. Types of Events.

Event Marketing 97

Event Marketing 2019 Marketing Social Media 97

Certain

MARCH 20, 2018

In a recent webinar by Certain and Heinz Marketing, top marketing and event industry professionals discussed findings from The 2018 State of B2B Event Marketing: Uncovering Best Practices to Drive Value, Pipeline, and Revenue , and offered their insights on how companies can maximize their events in 2018.

2018 20

2018 Event Marketing Marketing Events 20

Certain

MARCH 20, 2018

In a recent webinar by Certain and Heinz Marketing, top marketing and event industry professionals discussed findings from The 2018 State of B2B Event Marketing: Uncovering Best Practices to Drive Value, Pipeline, and Revenue , and offered their insights on how companies can maximize their events in 2018.

2018 20

2018 Event Marketing Marketing Events 20

GEVME

FEBRUARY 18, 2021

Due to the pandemic, there is now a limit on the number of people that can attend events, and the next best way to reach out to the people who could not physically attend the event was to stream the vent live from a virtual platform. However, what about when you want to stream the event to only a selected few. Internal Events.

Speakers 156

Speakers Food and Beverage Travel Social Media 156

GEVME

FEBRUARY 1, 2021

Due to the pandemic, there is now a limit on the number of people that can attend events, and the next best way to reach out to the people who could not physically attend the event was to stream the vent live from a virtual platform. However, what about when you want to stream the event to only a selected few. Internal Events.

Speakers 156

Speakers Food and Beverage Travel Social Media 156

GEVME

FEBRUARY 1, 2021

Due to the pandemic, there is now a limit on the number of people that can attend events, and the next best way to reach out to the people who could not physically attend the event was to stream the vent live from a virtual platform. However, what about when you want to stream the event to only a selected few. Internal Events.

Speakers 156

Speakers Food and Beverage Travel Social Media 156

Hubilo Blog

FEBRUARY 3, 2020

This is a step-by-step guide to understanding and organizing any enterprise event, conference or an exhibition. And the use of event management software and other tech tools. Managing events has always been a tough job to do. What is Event Management? Now then, are you planning or managing an event?

Event Management 74

Event Management Management Social Media Event Apps 74

Socio Events

SEPTEMBER 1, 2022

Event marketers generally focus on two key areas of event promotion: B2C and B2B. B2C event marketing involves promoting directly to your target audience—the customer—with the goal that they’ll register for the event or invite others to join them. Types of marketing events. Take a trade show, for instance.

Event Marketing 52

Event Marketing Marketing 2022 Social Media 52

Bizzabo

MARCH 19, 2020

Take a page out of Apple's book and turn your product announcements into hybrid events that anyone can view. While this event isn't an example of stellar B2B event marketing like our previous list items, it has a lot to teach about the power of live video on social media. Social Media Marketing World.

Event Ideas 81

Event Ideas Social Media 2020 Conference 81

Bizzabo

JANUARY 17, 2019

Properly representing your brand and shaping how your attendees, partners and sponsors remember it are absolutely critical to the growth of your event and your business. Take a look at the following statistics: 79% of marketers cite increased brand awareness as the main focus for B2B content marketing. ( * ). Event Apps.

2019 77

2019 Social Media Event Apps Marketing 77

Bizzabo

OCTOBER 12, 2018

Looking for the best event tools but tired of sifting through seemingly endless options? You might have an event coming up or just want to stay ahead of the game by learning about the latest in event management software. You never know what challenges and opportunities will come to light with every new event.

Social Media 59

Social Media Trade Shows Event Marketing B2B 59

Bizzabo

JANUARY 15, 2019

Similar to the personalization we're seeing within products and marketing strategies, we're going to see a continued trend of bringing people closer together at events via a more personalized experience. Jasmine Cortez-Vera, Senior Manager - Marketing & Events, Knotel. John Coe, President, B2B Marketing.

2019 102

2019 B2B B2C Events 102

Event Industry News

NOVEMBER 4, 2020

Exhibit Virtual is an online platform built to host virtual exhibitions, trade shows and custom exhibition stands. Exhibitions and events have always been great meeting places to discover new products and brands, but clearly current issues are affecting this traditional approach. Best Use of Technology at a Brand Event ?

Event Technology 91

Event Technology Technology 2020 Tech 91

Endless Events

OCTOBER 19, 2018

You’ll also be able to check out Whiteboard Wednesday where you can take a deep dive into an AV topic with our very own Chief Event Einstien, Will Curran, and the #EventIcons podcast which is featured on the blog. Event Leadership Institute. Gallus Events. Their Event Experts Interview series is also worth a look.

Trade Shows 133

Trade Shows Food and Beverage Tech Education 133

Bizzabo

MAY 31, 2018

In general, event marketing is a strategy that utilizes in-person interactions in order to achieve specific business objectives. The type of event strategy depends on the end goal. Each of these events have their own strengths and can be leveraged to pinpoint a specific need within the larger multi-touch marketing strategy.

Marketing 50

Marketing Trade Shows Education Event Marketing 50

Bizzabo

MARCH 15, 2019

Get creative ideas for your next conference and see what is trendy in the event world while getting the scoop on where and what the leading event professionals are coming up with. Event Manager Blog. This blog is only the holy grail of all things events (no big deal). Event Marketer. Event Tech Live.

Hospitality 52

Hospitality Tech Trade Shows B2B 52

Certain

OCTOBER 20, 2016

Buffer’s blog is full of interesting content geared towards social media and online marketing. Their blog offers industry news and trends, case studies, social media and online marketing tips and tricks, and even podcasts. If you are a social media or online marketer utilize this blog, you will learn a lot.

Marketing 20

Marketing B2B Social Media Event Marketing 20