Bizzabo

AUGUST 16, 2019

The event's content is totally up to you. The benefit of this event marketing tactic is a potential boost in event ROI because you have the opportunity to charge attendees an additional fee for access. Key Takeaway: If you're in need of corporate event ideas , an invite-only conference might be worth considering.

Social Media 48

Social Media Telecommunications Technology 2019 48

Bizzabo

JULY 13, 2018

Create opportunities for attendees to share their event experience by giving them the tools to do so - this includes social media hashtags (make sure others aren’t already using the ones you come up with!), Salesforce’s event planners use social media as a b2b event marketing strategy for their annual Dreamforce SaaS conference.

Social Media 60

Social Media Speakers Fashion Event Apps 60

Bizzabo

MARCH 12, 2020

Keep reading to learn how The Journal produces such highly anticipated conferences and other event types for its audience, as well as how it handles event branding and B2B event marketing. Key Takeaway: If you're looking for new corporate event ideas , we recommend creating events for specific demographics.

Negotiating 62

Negotiating 2020 Tech Conference 62

Socio Events

FEBRUARY 21, 2023

Here’s the truth: There’s no guarantee anyone will show up, even when you’re hosting a virtual event. However, with the right virtual event marketing strategy, you can increase your chances of success. The key to a successful online event is getting the word out to your target audience, which can be a challenge.

Event Marketing 52

Event Marketing 2023 Marketing Social Media 52

Bizzabo

FEBRUARY 27, 2020

Disney also donated money to charity every time the photos were shared on social media. Key Takeaway: This marketing activation is a great example of a company confronting its critics in a positive way. All in all, Disney in the West End was an excellent display of experiential marketing. The ESPY Awards.

Entertainment 62

Entertainment 2020 Events Travel 62

Bizzabo

NOVEMBER 2, 2018

In the next section, we'll reference 20 events and the specific elements that have made them so effective. These product launch ideas and user conference tips will help your company host an amazing event. 20 Powerful Product Launch Event Ideas. The following company events have been carefully selected.

Event Ideas 76

Event Ideas Social Media 2018 Conference 76

Bizzabo

JANUARY 29, 2019

Build relationships, provide real value, and help attendees achieve their most important goals with these workshop event ideas. Workshop events allow businesses to target a variety of specific audiences in order to gain or maintain their patronage quickly and effectively. What is a workshop event? Workshop Event Ideas.

Event Ideas 55

Event Ideas B2B Tourism Events 55

Bizzabo

FEBRUARY 7, 2019

Build your brand, showcase potential, and engage your community with these thought leadership event ideas. The goal of a thought leadership or networking event is to present a brand’s authority in a particular domain and provide opportunities for people with related business interests to meet and interact with one another.

Event Ideas 64

Event Ideas Events Social Media Consulting 64

GEVME

JULY 23, 2019

Trade shows are a time-honored tradition among business-to-business (B2B) marketers and event organisers. Planning a trade show may be the greatest experience in an event organiser’s career. Trade show planners are looking for the best practices to apply in their event organisation efforts. Define the budget .

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Trade Shows B2B Social Media Advertising 136

Certain

MARCH 20, 2018

In a recent webinar by Certain and Heinz Marketing, top marketing and event industry professionals discussed findings from The 2018 State of B2B Event Marketing: Uncovering Best Practices to Drive Value, Pipeline, and Revenue , and offered their insights on how companies can maximize their events in 2018.

2018 20

2018 Event Marketing Marketing Events 20

Certain

MARCH 20, 2018

In a recent webinar by Certain and Heinz Marketing, top marketing and event industry professionals discussed findings from The 2018 State of B2B Event Marketing: Uncovering Best Practices to Drive Value, Pipeline, and Revenue , and offered their insights on how companies can maximize their events in 2018.

2018 20

2018 Event Marketing Marketing Events 20

Bizzabo

JUNE 5, 2019

Capture the hearts and minds of your attendees with 10 event ideas straight from Facebook. Learn how Facebook uses experiential marketing to produce impactful events that deepen connections. For the last fifteen years, Facebook has grown from a disruptive social networking service to a global tech brand.

Conference 61

Conference B2B Event Marketing Education 61

Bizzabo

DECEMBER 5, 2019

They also happen to have a killer event strategy , which we'll analyze and explore in this article. Keep reading to learn how PTC hosts such amazing events and the key takeaways you can use to supercharge your own event marketing efforts. If you're looking for new corporate event ideas , try hosting a user conference.

Conference 62

Conference Social Media 2019 Education 62

Bizzabo

JUNE 15, 2018

Check out this article to learn the top best practices that lead to a strong corporate event management strategy. Live events have become a key part of marketing efforts for both B2B and B2C companies. However, unlike other marketing channels, some find it difficult to build a standardized process for events.

Corporate Events 79

Corporate Events Event Management Management 2018 79

Bizzabo

MAY 18, 2018

Marketers suddenly found themselves in race to optimize and outcompete with banner ads, search engine optimization, social media, retargeting and a slew of other digital marketing channels. While online marketing isn’t going anywhere soon, offline marketing—formerly known as just “marketing”—has had a recent resurgence.

Marketing 62

Marketing 2014 Fashion Social Media 62

Bizzabo

MARCH 15, 2019

This blog is only the holy grail of all things events (no big deal). From event management software reviews to social media, Julius and his team cover all their bases. Plus they always have a fun, new take on event ideas. Event Marketer. Event everything! Event Tech Live.

Hospitality 52

Hospitality Tech Trade Shows B2B 52

Bizzabo

OCTOBER 24, 2019

If you want to build excitement for your event, incorporate the person, place, or thing that everyone in your target market is already talking about. This could be a new social media platform, a well-known content creator, or a top movie franchise. It’s event marketing at its finest. Source: Event Marketer.

2018 48

2018 2019 Tech Conference 48

Bizzabo

OCTOBER 10, 2019

Everyone knows that successful events are usually hosted in desirable venues and feature amazing, well-known speakers. But what else can your company do to push its event marketing game to the next level? Is there a bigger annual event than the Super Bowl? This is a great idea, and one that your company can easily use.

2019 55

2019 Conference Sponsorships Events 55

Bizzabo

NOVEMBER 27, 2019

Twitter hosts a number of unique events and experiential marketing initiatives every year. Twitter is one of the most popular social media networks on the planet. This goes for both B2C and B2B event marketing strategies. Then design your entire event experience around these things.

2019 72

2019 Advertising 2006 Events 72

Bizzabo

DECEMBER 22, 2020

For many event organizers, virtual events present a new opportunity for overstepping the hurdles of social distancing and engaging audiences around the world. Planners have already made their intentions clear, with 93% of event marketers already planning to incorporate virtual events into their strategy in 2021 and beyond.

2021 79

2021 Conference Insurance Education 79