Event Marketer
DECEMBER 13, 2021
There is a silver lining to the automotive semiconductor chip shortage and supply chain disruptions that are squeezing factory output and revenue for car companies. But for automotive event marketers, it’s an opportunity to reevaluate how and when they capture consumers and, most importantly, where. . DIRECT-TO-CONSUMER MINDSET.
Event Marketer
FEBRUARY 13, 2023
The automotive sector’s presence at CES continues to grow, with nearly 300 exhibitors in the dedicated West Hall of the Las Vegas Convention Center at this year’s event, Jan. Read on to discover how five automotive brands engaged CES 2023 attendees with their latest technologies fueling the future of mobility.
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Event Marketer
MARCH 6, 2023
5-8, produced a range of high-tech booth engagements designed to create a little drama on the ground IRL and then drive attendees into virtual worlds via friction-free access points, like the almighty QR code. Learn more about Togg’s booth in our automotive roundup.) CES is a hot bed of consumer technology, of course.
Event Industry News
DECEMBER 6, 2022
Cackett (below) brings to the Brandfuel team 20 years of experience working in the tech, automotive, fashion, sport and entertainment industries, with brands such as Lululemon, Ineos Grenadier, Samsung, Disney, Converse, Volvo, Sky and Warner Media. Brandfuel’s multidisciplinary Creative team is at the heart of its project delivery.
Ins'Tent
JANUARY 13, 2020
Auto & Automotive. The Automotive Aftermarket Products Expo represents the global aftermarket auto parts industry and showcases automotive lighting systems, sound moderators, cooling systems, engine and transmission parts, gear systems and more. Electronics & Tech. Miscellaneous and Other Niches.
Management Events
APRIL 25, 2021
This begs the question: Is your organization prepared to tackle unprecedented changes and tech-related challenges? Williams also stressed “ the decarbonization of economies as automotive becomes electrified, cities become smarter and investors divest from fossil fuels.
SmartMeetings
OCTOBER 4, 2021
Sustainability is no longer just nice to have: It’s now a necessity in program design. But in places like the Midwest, in industries like automotive and food service where there’s a long supply chain, we’re seeing that it’s not just sales who are being included.”. It’s like sustainability. That’s when innovation happens.
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