The Castle Group

NOVEMBER 7, 2023

Why thought leadership is essential on social media There are many ways to build thought leadership for a client. You could help your thought leaders write blogs, pitch them to media on specific topics, look for speaking engagements, and more. However, any thought leadership plan should have a social media component.

Social Media 52

Social Media Consulting Marketing Speakers 52

EventBank Insights

OCTOBER 21, 2019

Event marketing, and by extension marketing itself, is all about attention. That’s no surprise when 71% of consumers are more likely to buy from a brand they follow on social media. This includes potential ticket-buyers for your events. Social media is a necessary part of any event marketing strategy.

Social Media 92

Social Media Marketing Event Marketing Speakers 92

Expo Pass

APRIL 6, 2022

It’s looking like a full summer of events, and believe it or not, we are excited to do some public speaking in front of large crowds again. But after Zoom and WFH, what message do speakers need to bring to inspire attendees right now? For more about how to do that, here’s our top 5 tips for speakers. Be relevant. .

Speakers 117

Speakers Social Media 2022 Technology 117

ePly

NOVEMBER 22, 2022

As event managers, we know about the ebb and flow of event registration. We get those early birds who call dibs on the event before we begin marketing. Securing the Best Speaker for Your Audience The line-up of speakers can make or break your event. Start the search for speakers early.

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Speakers Social Media Events Education 62

Expo Pass

MARCH 9, 2023

In-person events are a great way to engage with guests, but they also serve as a fantastic source of content that can be repurposed in many ways. To make the most of your event, it’s vital to create a solid strategy to capture any potential content opportunities. Build hype through event updates. Vlog the day of your event.

Social Media 131

Social Media Speakers Advertising Marketing 131

Eventory

SEPTEMBER 19, 2018

Attending a big industry event not only offers you a wide range of inspiration and knowledge but it’s also a great opportunity to network. However, with the multitude of events that take place every year around the world, it’s hard to decide which one will fit your needs. Social Media conferences in 2019 .

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Social Media 2019 Conference 2018 79

Eventmobi

SEPTEMBER 8, 2023

Ever noticed how the best event websites pique your curiosity and get you excited about attending–no matter how far away the event actually is? That’s because the most effective websites for events aren’t just online brochures. What is an Event Website? Want to elevate your event experience to new heights?

Social Media 195

Social Media Speakers B2B Tech 195

Attendease

DECEMBER 12, 2019

Event websites continue to be an extremely powerful marketing tool for promoting your upcoming events. They provide potential attendees with detailed information about the event, educating and entertaining them on the way. More importantly, they get attendees to sign up for events. Use professional images.

Social Media 300

Social Media Speakers Events Marketing 300

Plan Your Meetings

MARCH 30, 2020

“Social media is not going away. I am organizing a conference on how to handle social media as a positive platform. More specifically, the most basic social media communications concepts are just as valid and important to learn now as they were 10 years ago. I can’t wait to share it with you soon.”.

Social Media 41

Social Media B2B Speakers Education 41

Eventory

APRIL 12, 2018

Reading Time: 10 minutes There are so many different social media these days, it may be hard to keep up what’s the latest trend. In the event industry they’re the basis too obvious to mention. We invite you to look at this topic from a different point of view and get to know everything about social media in event industry. .

Social Media 74

Social Media Event Marketing Marketing B2C 74

GEVME

NOVEMBER 25, 2021

Virtual events are great avenues for making connections, strengthening the brand, increasing company revenue or generating leads when it’s not always feasible to bring people together in the same space. Virtual Events Best Practices FAQs. What is a virtual event? What are the benefits of virtual events?

Social Media 284

Social Media Trade Shows Event Ideas Entertainment 284

Eventmobi

MAY 2, 2023

Keeping your audience engaged throughout your event is crucial for its success, regardless of whether it’s an in-person, virtual, or hybrid event. In this article, we’ll explore 6 creative ways you can use live polls to transform your next event. What do they want to get out of the event?

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Speakers Tech Social Media Events 195

Eventmobi

JULY 5, 2023

Ever need help generating event sponsorship ideas? And having strong sponsor support can mean the difference between a good event and a great one. So let’s explore 66 creative event sponsorship ideas that will help you secure sponsorships for events of all kinds. How Do You Ask a Company To Sponsor an Event?

Sponsorships 195

Sponsorships Social Media Trade Shows Food and Beverage 195

Eventmobi

APRIL 14, 2020

Achieve Virtual Event Success. While many planners haven’t yet had the opportunity to run a virtual or hybrid event, pivoting from an in-person to virtual format offers new opportunities to engage your attendees and sponsors, while extending the reach of your event. In a virtual format, your event tech will take center stage.

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Conference Social Media Sponsorships Entertainment 273

Bizzabo

MAY 5, 2021

Setting up your speakers for success will further your partnership and ensure you host a high-value virtual event. Preparation is the key to putting on a successful, well-run event. The same rule applies to virtual events. We can’t expect our speakers to be tech experts. Here are our tips for preparing them.

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Speakers Events Tech Social Media 108

SmartMeetings

FEBRUARY 16, 2018

It’s easy to get caught up in the details of an event and neglect certain tasks. One aspect of planning that requires a prominent place on your to-do list is social media marketing. It’s important to cross-pollinate across all social media platforms, but the content may vary slightly for each outlet.

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Social Media Speakers Marketing Meetings 83

Eventscase Blog

MAY 2, 2024

The success of an event pivots significantly on the content crafted to both promote and enrich the attendee experience. This guide delves into the quintessential practices for generating content that not only captivates but thoroughly engages your audience, ensuring your event is a resounding success.

Social Media 59

Social Media Speakers Events Marketing 59

Endless Events

JANUARY 23, 2020

And if you’re an events industry professional, you probably know all about it. Aside from Event Brew, of course! Well, this week, we decided to record a discussion around the most-read articles of the past year. “Technically a hurricane is outside the events industry.

2019 91

2019 Contracts Sustainability Technology 91

ePly

APRIL 18, 2024

Your event relies on numerous registrants to ensure a rich and valuable experience for all. There are many things you can do to increase your event registration, from clearly defining your event goals to developing a comprehensive marketing plan. Taking these steps can help fill seats or virtual spots to ensure event success.

Social Media 62

Social Media Advertising Consulting Speakers 62

Attendease

JANUARY 17, 2020

In 2020, events are going to become an even stronger pillar of B2B and B2C marketing. Top B2B Chief Marketing Officers plan to allocate almost 30% of their marketing budget to event planning in 2020. While this is good news for event professionals, they need to start preparing to handle all of this work that is set to come their way.

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2020 Social Media B2B B2C 293

SpotMe Blog

JUNE 30, 2023

You’ve invested months planning an event – securing speakers, creating an agenda, promoting to your audience. All your hard work will be for nothing if event attendance is low. With some extra promotion in the final days and weeks, you can turn the tide and make your event a success. Panic starts to set in.

Social Media 130

Social Media Speakers Event Apps Events 130

Expo Pass

OCTOBER 6, 2021

After organizing any kind of event, the first thing you should do is take a well-earned break. Post-event marketing can wait for a day. There have never been more ways to stay connected with attendees after your event. Between Zoom, social media, and email, everyone everywhere is literally just a click away.

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Event Marketing Marketing Social Media Speakers 130

Social Tables

JUNE 1, 2023

Professional event planners and marketers know that there is no one-size-fits all strategy for successful event marketing. Marketers are tasked with reaching members of their target audience, enticing them to register for an event, and continuing communications all the way up to the event to encourage attendance.

Event Marketing 148

Event Marketing Marketing Social Media Advertising 148

Expo Pass

JUNE 7, 2022

Attendees have tons of options for events right now, and there are only going to be more next year. This is great news for event-goers, but it also means big competition between events! So how can organizers make sure attendees keep signing up and returning to their event? Understand your audience.

Social Media 78

Social Media Speakers Events Technology 78

SmartMeetings

MARCH 9, 2018

Everybody uses social media now. These are questions Liz King Caruso, founder of techsytalk and Liz King Events, has answers to. Smart Meetings talked to King Caruso about how to add value to your social media presence and engage with your audiences across different platforms. Put the Social in Social Media.

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Social Media Marketing Speakers Meetings 64

Eventmobi

SEPTEMBER 28, 2023

In this article, we’ll touch on what a member directory is, how it can help your association, what type of information should you include in a membership directory, how you can create one, and several platform options for you to choose from. They’re typically distributed to members at meetings, events, or sent in the mail.

Social Media 221

Social Media 2023 Management Advertising 221

Eventory

AUGUST 28, 2018

Events are meetings which have an exceptionally high level of professionalism. This article discusses various measurement tools and provides a glimpse into their impact on the performance and strategy of your organization. Audience interaction is one of the crucial factors that determines the success of an event.

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Speakers Conference Social Media Technology 132

Eventmobi

SEPTEMBER 29, 2023

Effective event management is a blend of careful planning and adaptability. Regardless of the type of event you’re organizing, event attendance tracking is one of the keys to optimizing your future plans and remaining flexible on event day. But event attendance tracking is about more than doing a quick headcount!

Tech 195

Tech Social Media Speakers Events 195

Attendease

FEBRUARY 7, 2022

Whether you’ve gawked at the lineups outside an Apple Store for the newest iPhone the week after an Apple Event, stumbled upon a unique pop-up during your lunch break, or waded through the crowds around your local convention centre after an auto show, one thing is for certain: experiential marketing is more popular and more effective than ever.

Trade Shows 363

Trade Shows Social Media Automotive Fashion 363

Eventmobi

NOVEMBER 2, 2023

We’ll cover everything from budgeting and marketing to finding sponsors and speakers to reporting and analytics. Rather than attempting to plan an event on your own, bring together a team of professionals and volunteers you can rely on. Make sure to have a venue map on display at the event (or in your app!)

Conference 195

Conference Sponsorships Speakers Advertising 195

Conferences that Work

JANUARY 15, 2024

Should the event industry embrace facial analysis — a technology that promises to offer new analytic data to event stakeholders? So it’s not surprising that companies have developed facial technologies to provide new forms of data to event owners. In this post, I’ll explain why I’m concerned. Over a dozen U.S.

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2023 2022 Technology Events 348

Social Tables

OCTOBER 28, 2016

In events and hospitality, knowledge is power. Thankfully these thought leaders are quick to share their tips and tricks on how to get ahead in the world of events and hospitality. Meetings & Events. She’s a stellar resource for the latest event tech news, and also shares her take on industry conferences.

Social Media 60

Social Media Hospitality Hotels Travel 60

Hubilo Blog

FEBRUARY 25, 2020

Why have a keynote speaker at your event? The sole idea of organizing any business event or a conference is to engage with your audience and build a strong brand by providing value by the means of sharing knowledge, insights or present compelling stories. This where you need keynote speakers at your event or conference.

Speakers 101

Speakers Consulting Healthcare Financial 101

Corbin Ball

JULY 10, 2015

A recent survey from ShareThis found that social sharing from mobile happens twice as often as sharing from desktop. As event participants predominantly use mobile devices at events, it follows that the more mobile the social media, the more widely they will be used at events.

Social Media 68

Social Media 2015 2014 Event Apps 68

Hubilo Blog

FEBRUARY 25, 2020

Why have a keynote speaker at your event? The sole idea of organizing any business event or a conference is to engage with your audience and build a strong brand by providing value by the means of sharing knowledge, insights or present compelling stories. This where you need keynote speakers at your event or conference.

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Speakers Healthcare Consulting Financial 98

SpotMe Blog

NOVEMBER 15, 2023

One of the most impactful channels to use when launching a pharmaceutical product is strategic events. When done well, pharma product launch events create buzz, educate HCPs, and motivate sales reps and leadership. If you want to ensure your pharma product launch events drive real results, follow these proven best practices.

Social Media 130

Social Media Event Apps Education Technology 130

PCMA Convene

JUNE 1, 2016

I t wasn’t too long ago that becoming a professional speaker was the third step a thought leader took in his or her career. In the digital age, thought leaders establish a following by cultivating an online presence, thereby skipping a step on the path to becoming a qualified speaker. Look for authenticity plus charisma.

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Speakers Social Media Sponsorships Consulting 73