Event Industry News

FEBRUARY 9, 2022

Much of the last nearly two years has been about adding value, be it functional or financial, to the virtual world – tech companies of all shapes and sizes building walkable, workable bridges across the Covid-19 torrent for businesses everywhere. Tech to watch out for in 2022, how events are increasing revenues with Evessio.

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Event Farm

JULY 25, 2017

As a marketer, if you’re asked to develop an email marketing campaign to help your company achieve a specific goal (more leads, MQLs, and/or pipeline, for example) and show how that campaign performed, you’d probably feel comfortable doing so. Consumers, however, are inundated with online and digital marketing campaigns.

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Event Industry News

APRIL 16, 2024

Visitors to London’s largest event venue ExCeL are more likely to be eco-conscious and tech-savvy, according to its latest audience insights data. The insights are provided […]

Tech 62

Tech Social Media Venues Events 62

Event Farm

MARCH 28, 2019

On the surface, event marketing sounds fairly straightforward: you host an event to promote your business. To help marketers think through (and potentially explain to others) what a successful event is, we created this guide. So what is event marketing? Benefits of events vs. other marketing channels(. Event app ?

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GEVME

APRIL 11, 2019

For the development of an event business, you need a good marketing plan. The right marketing plan for an event usually identifies your target audience and how you will attract new customers and keep them organising events with you over and over again. Event marketing plan definition & examples. Promotion channels and venue.

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Event Industry News

FEBRUARY 6, 2024

Event planners, venues, brands, and agencies across US & Canada, get ready to immerse yourselves in the future of events! Event Tech Live (ETL) Las Vegas is thrilled to announce that registration is now open for the highly anticipated expo dedicated to the thriving event tech sector.

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Event Marketer

SEPTEMBER 22, 2023

INBOUND, HubSpot’s annual Boston-based conference connecting business, marketing and sales professionals familiar with its marketing software, welcomed 11,000 global attendees Sept. From c-suite executives to owners to entry-level marketers, the audience segments—and therefore the programming—covered a multitude of skill levels.

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Event Industry News

JANUARY 9, 2024

Oracle Red Bull Racing’s Technology Campus in Milton Keynes, comes with a hard to beat set of event spaces’ MK-7, built with the same zest for fluency as the Formula One Championship winning team it supports. Easy to access from London and the midlands, MK-7’s museum area, home to a fast-track USP in the shape […]

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PCMA Convene

DECEMBER 2, 2021

In November, LACC partnered with Human-I-T on a tech donation drive, collecting unwanted devices that will be refurbished and given to underserved communities. Recycling is among the LEED-certified facility’s green practices, Nancy Walker, LACC’s vice president of sales and marketing, told Convene.

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Event Industry News

OCTOBER 14, 2019

About: Visualizer provides a customisable virtual sales tour for meeting hotels and event venues. It is primarily a sales tool designed to improve conversion while attached to outgoing offers and used when meeting spaces are unavailable for viewing, but can just as well be used for marketing hotel spaces and in social media.

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EventBank Insights

JUNE 24, 2019

There's FinTech for Finance, Med Tech for Medicine, Martech for Marketing. Types of Event Technology Venue Marketplaces Registration & Check-in Tools Event Marketing Tools Event Website Builders Surveys and Polls Networking Platform Event Analytics. Is Event Tech really that big of a deal? Types of Event Tech.

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Event Industry News

NOVEMBER 11, 2022

By giving you complete digital venue ownership designed to drive marketing activity throughout the year. A digital venue is a space that you build and own, moulded around your specific goals and continually evolving. The core pillars of our digital venues. And for every venue, we will plant trees on your behalf.

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Event Marketer

MAY 9, 2022

More than 30 brand-side experiential marketers took the stage at the 20 th annual Experiential Marketing Summit, April 27-29, at the MGM Grand in Las Vegas, presenting best practices on a range of topics, from hybrid strategies to career and mentorship to building multi-year campaign platforms. Hyper-target markets.

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Marketing Sustainability Insurance 2023 134

Bizzabo

SEPTEMBER 17, 2018

This month we spoke with Britta Schellenberg, VP of Corporate Marketing Operations at Brightcove about scaling an event strategy, partnering with other events and getting the most out of video content. Overseeing much of PLAY's growth has been Britta Schellenberg, the VP of Corporate Marketing Operations at Brightcove. Britta: Sure.

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Event Industry News

NOVEMBER 15, 2022

In, and about, the business since 2014 Event Tech Live (ETL) has taken more massive steps over the last 30 months – not least going virtual, going hybrid and, this year, going to Excel. Topically, Wednesday 16th November is the first day of Event Tech Live in-person. metric tons by way of example. Find out what you can do. Make a plan.

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EncoreAPAC

NOVEMBER 13, 2022

As the events market ramps back up to full speed, it’s worth asking an important question about use of space. Instead of just picking up where we left off, could we find a more suitable way to set up staging, technology and more in event venues? By Encore APAC Managing Director, Scott Nodsle.

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Event Industry News

SEPTEMBER 2, 2019

Type of tech provided: Data Capture Event & project management Event security Facial recognition Filming Interactive technology Marketing New technology Robotics. If you would like to be featured in one of our Event Tech spotlights, please see here. Event Tech. Areas of interest. Brand Events. Concerts & Tours.

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GEVME

NOVEMBER 7, 2018

Knowing how to prepare a venue for an event is one of the key points in event planning. Choosing a venue for an event is also one of the first negotiation points as well. The rest of the preparation process will depend on the decision made about the venue. If you’re lucky, the event market will offer a variety of good venues.

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Food and Beverage Venues Transportation Contracts 166

Expo Pass

MARCH 10, 2021

Let’s get right to the point, one of the most important aspects of a hybrid event is going to be the venue. Luckily, venues across the country now have the technology, and planning, to create quality experiences for all types of in-person and virtual attendees. No small task. Bespoke and Mountain View Staging. TCF Center.

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Venues Tech Social Media Education 97

SmartMeetings

AUGUST 31, 2020

Event marketers have been challenged with how to pivot quickly and keep business going and pipeline numbers up with virtual events for now, and hybrid events in the future, as the pandemic will have a rolling impact on logistics, location, sponsorships and attendance. More : How to Create a COVID-era Event Marketing Plan.

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Event Industry News

JULY 8, 2019

is a flexible integration platform that connects 200 events, sales and marketing cloud applications. Tech provided: iPaaS – integration of events, marketing and sales cloud tools. If you would like to be featured in one of our Event Tech spotlights, please see here. Event Tech. Company name: Blendr.io

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Smart Meetings

MAY 31, 2022

Being able to quickly send a request for meeting support services within our preferred venue sourcing platform, the Cvent Supplier Network, enables our team to work more efficiently and tap into a trusted network of suppliers who we know will get the job done,” said HelmsBriscoe Senior Director of Global Accounts, Valerie Hodgson.

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Tech Meetings Technology Travel 98

Hubilo Blog

JANUARY 13, 2021

But how can they be truly leveraged from a sales and marketing perspective? The salespeople can simply transpose themselves to the venue from the comfort of their homes, with the click of a mouse button. But things are very different at a virtual venue because marketers are backed by intelligent event-tech platforms.

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InGo

MARCH 22, 2022

But should event marketers join? The upsides of the metaverse for event marketers So, should you run to your boss and ask for VR glasses? Many marketing pros agree that at the very least, we should keep the metaverse on our radar. Fewer venue/vendor constraints. The post Should Event Marketers Care About the Metaverse?

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Event Industry News

AUGUST 8, 2023

Event Industry News (EIN) is delighted to announce that host venue ExCeL London is partnering with this year’s Event Tech Live (ETL) and Event Sustainability Live (ESL), co-located at the award-winning venue and taking place this November.

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Event Industry News

AUGUST 15, 2019

About: Eventopedia is a venue-finding platform, re-wiring the event industry with an intuitive and constantly evolving event platform. It enables venues and event professionals to prosper through trusted connections, robust technology and expert industry advice. Event Tech. Areas of interest. Brand Events. Concerts & Tours.

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Event Industry News

SEPTEMBER 28, 2022

We can assume this is, in part, due to interaction with any physical product being extremely hard to replicate in a virtual environment – as one of the 5 senses, touch is a key part of the marketing mix for many retail brands, and this is no different across the event industry. Rob Murdoch, Managing Director, Exposure Analytics.

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Tech Technology Retail Venues 115

Event Industry News

APRIL 13, 2021

Market engagement platform Grip has partnered with the inaugural Event Tech Live (ETL) USA & Canada, set to take place on Tuesday 8 and Wednesday 9 June 2021. Tim Groot, CEO of Grip says: “We’re thrilled to partner with Event Tech Live again as platform provider and to support the first ETL in North America and Canada. “As

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Event Tech Tech 2021 2020 70

EncoreAPAC

FEBRUARY 1, 2022

While there were notable last-minute exhibitor absences and 45k attendees vs the 170k that attended the 2020 show, a slightly subdued CES delivered an impressive lineup of tech that felt equal parts concept and market ready (per the norm). The post Our top tech picks from CES 2022 appeared first on Encore ANZPAC.

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2022 Tech Wireless Technology 98

SmartMeetings

MAY 22, 2020

Tech companies tested virtual meetings before they were cool. But planners who have been orchestrating user conferences, trainings and town halls for tech audiences for years say capturing and holding audience attention—so they retain the information—requires a form of performance art based on an understanding of data science.

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Tech Meetings Education Technology 109

Prestige Events Magazine

NOVEMBER 29, 2023

Although based in Yorkshire for 20 years, Nick spent over a decade at London based TRO as client service and marketing board director, where he led on strategy, project management and client relations for experiential clients. A tiered approach featured full brand activations at large regional venues across the UK.

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Event Farm

JUNE 21, 2017

Online interaction with your prospects and customers is, of course, an important part of the marketing and selling processes, and keeping track of how your prospects are engaging online helps you better engage with and sell to them. Plan your on-site engagement, and use tech to help you execute. But what happens during events? 

.

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Event Tech Tech Marketing Events 122

Event Marketer

MAY 17, 2021

As event marketers plan for the return of in-person events, they’re budgeting for a fresh slate of technologies and tools designed to attract attendees back to events and keep them safe once there. Predictive analysis will play a key role for experiential programs targeting specific markets or locations. HIGH-TECH SANITIZATION.

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Tech Food and Beverage Retail Technology 125

Endless Events

FEBRUARY 23, 2018

Other ways to boost event engagement include adding some game elements aligned to your event goals, using new tech like VR and live streaming, and having a “why” for your event. Top New Tech To Use For Your Events. Venue sourcing is a necessary skill in every #eventprof's tool belt. Venue Sourcing 101.

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Tech Event Tech Venues Events 93

Event Industry News

JANUARY 31, 2020

Presenting on the Marketing and Measurement Stage at last year’s Event Tech Live was Keith McMahon. Keith is the owner of Venue View, an event tech company that creates virtual 3D tours of venues and events to maximise customer engagement. On the Event Tech Live website, it offers a 3D tour of the venue.

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Tech Event Tech 2019 2020 67

Event Industry News

MAY 6, 2021

Heidi is also the creator of “The digital trip”; an innovative, immersive virtual event concept and deep-dive strategy, redefining destination marketing, virtual incentives and corporate collaboration platforms. Favourite piece of tech for work and personal life? What’s the best way to utilise tech at an event?

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Event Industry News

NOVEMBER 28, 2019

About: Eventrr event management platform offers software solutions to event planners for online event registration, event selection, and event management, mobile apps for events, e-mail marketing and event websites, surveys. If you would like to be featured in one of our Event Tech spotlights, please see here. Event Tech.

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