Eventmobi

JUNE 26, 2023

According to the 2022 Membership Marketing Benchmarking Report , 52% of associations believe a lack of engagement is the top reason members don’t renew. Choosing when your renewal efforts begin and end, how to frame your messaging, and what marketing channel you’ll use can make all the difference in your retention rates. The solution?

Social Media 195

Social Media Event Apps Education Conference 195

Eventmobi

JUNE 5, 2023

Event branding is a marketing practice that combines design elements, messaging, and visuals to create an event’s unique identity. Your event branding needs to tie directly into the branding for your organization, or you’ll miss an awesome marketing opportunity! Specific social demographics? What is Event Branding? Plumbers!),

Social Media 195

Social Media Advertising Conference Marketing 195

Attendease

AUGUST 15, 2023

Lastly, you’ll need to build out your tech stack to ensure seamless execution. Even with the best equipment, it’s always important to test your tech before the event day to avoid issues! Don’t wait too long—the best time to send out feedback surveys is within the first 24 hours, while your event is still fresh in attendees’ minds.

Tech 364

Tech Education Social Media Management 364

Eventmobi

OCTOBER 19, 2023

We’ve got you covered with membership drive examples, marketing tips, and the event tech to make it all a breeze. No matter which membership drive ideas you lead with, a huge part of these campaigns comes down to marketing! Better yet, survey your current members to ask what you could be doing better!

Social Media 195

Social Media Marketing Event Management Events 195

Marketo Events

FEBRUARY 8, 2019

Events are often one of the biggest marketing expenses. According to Event MB , 85% of event planners use event registration software, 61% use event marketing tools, and 54% use survey tools. While this is promising, these tech stacks can often lead to uncertain attribution models that fail to calculate the true ROI of events.

Event Marketing 167

Event Marketing Marketing Social Media Event Apps 167

Eventmobi

SEPTEMBER 8, 2023

So, to get the most value out of your event website, you need to treat it as a powerful marketing opportunity. Leverage Social Proof Testimonials, reviews, and endorsements can boost your event’s reputation. Connect Your Website to Your Event Tech Integrate your event tech stack into your website.

Social Media 195

Social Media Speakers B2B Tech 195

Eventmobi

NOVEMBER 2, 2023

We’ll cover everything from budgeting and marketing to finding sponsors and speakers to reporting and analytics. An event tech stack Whether you’re hosting an in-person, virtual, or hybrid conference, tech’s going to play a crucial role. In this comprehensive guide, we’ll walk you through how to plan a conference from A to Z.

Conference 195

Conference Sponsorships Speakers Advertising 195

Event Farm

JANUARY 5, 2023

Focus on digital marketing. It’s easy to reduce waste in the event industry by simply leveraging digital marketing and content delivery. By relying more on digital channels like emails, social media campaigns, or onsite electronic content delivery, event organizers can reduce the amount of paper needed for posters, brochures, etc. .

2023 234

2023 Banking Sustainability Social Media 234

SmartMeetings

JUNE 29, 2020

As event professionals know, even the best-planned gathering can fall flat without the right marketing. To maximize the impact of and business results from your online or real-world event at a time when some people might be hesitant to travel , it’s vital to start with a comprehensive event marketing plan.

Event Marketing 132

Event Marketing Marketing Advertising Social Media 132

SmartMeetings

APRIL 18, 2017

Regardless of the industry, attracting millennials is a hot topic of modern marketing. Millennials are known to be social media -obsessed, but social media marketing strategies need to be more sophisticated when catering to this very large and diverse group of people. Census Bureau’s International Database.

Social Media 67

Social Media 2015 Advertising Entertainment 67

Eventmobi

JULY 5, 2023

Maybe it’s venue rental, marketing expenses, speaker fees, technology requirements, accessibility support, or catering costs. According to a 2022 survey by The Partnership Professionals Network and Dynamic Benchmarking , one reason sponsors’ objectives aren’t achieved is because associations don’t know sponsors’ goals.

Sponsorships 195

Sponsorships Social Media Trade Shows Food and Beverage 195

Attendease

AUGUST 28, 2022

For example, using a platform just to manage email marketing communications, another tool to manage ticket sales and registrations, and so on. As more events are added to the marketing mix, it becomes unrealistic to execute them using human resources alone or using the piecemeal approach we mentioned earlier. Conclusion.

Event Management 332

Event Management Management Tech Event Tech 332

Bizzabo

JUNE 4, 2021

Your event strategy , like any marketing campaign, is cyclical. Instead, we'll walk through a variety of different solutions so that you can find the one that is best for your unique event marketing needs. Recommended Tech: Event Management Software. Recommended Tech: Event Management Software.

Tech 110

Tech Event Apps Event Management Social Media 110

GEVME

APRIL 11, 2019

For the development of an event business, you need a good marketing plan. The right marketing plan for an event usually identifies your target audience and how you will attract new customers and keep them organising events with you over and over again. Event marketing plan definition & examples. Promotion channels and venue.

Event Marketing 149

Event Marketing Marketing Tech Events 149

Eventmobi

MAY 9, 2019

Nowadays, better and more user-friendly event app options through tech vendors are available. . Additionally, phones are a good way to gather data about the market and provide personalized customer service at the same time. This could include free giveaways, conferences, surveys, calendar notifications, and other prizes.

Event Apps 284

Event Apps Social Media Marketing Events 284

Event Industry News

MAY 9, 2022

As international pandemic-related restrictions ease and large-scale events like festivals, international football and rugby tournaments are set to take place, event marketers are eager to get restarted but they will need to justify their budgets. . Marketers are divided on how they want to see data. Most valuable KPI metrics.

Marketing 62

Marketing Retail Social Media Tech 62

Social Tables

SEPTEMBER 14, 2021

A 2020 Bizzabo report showed that over 80% of B2B marketing professionals ranked event engagement as an important KPI for determining an event’s success. With the majority of B2B marketers in agreement, it’s safe to say that successful events and event planners are able to engage with their audience. Utilize social media.

Social Media 176

Social Media B2B Tech Marketing 176

SpotMe Blog

MARCH 31, 2022

Send out pre- and post-event surveys, track engagement tools, make polls, and more, all from a virtual event app. Event Trend #3) Utilizing All-In-One Marketing Event Management Solutions (MEMs). Marketing Event Management solutions (MEMs) offers most of the tools you need to manage virtual and in-person elements.

2022 130

2022 Social Media Sustainability Tech 130

GEVME

JUNE 25, 2021

This will also influence the different activities in the event, the duration, type of guests, and the marketing strategy to promote the event to potential audiences. Following this, you create the marketing strategy and the means of registration. This purpose determines the size and type of audience that will attend the event.

Corporate Events 156

Corporate Events Social Media Food and Beverage Event Management 156

GEVME

JUNE 25, 2021

This will also influence the different activities in the event, the duration, type of guests, and the marketing strategy to promote the event to potential audiences. Following this, you create the marketing strategy and the means of registration. This purpose determines the size and type of audience that will attend the event.

Corporate Events 156

Corporate Events Social Media Food and Beverage Event Management 156

Attendease

JULY 13, 2021

The solution to transition to virtual events brought along many more challenges of its own, from keeping audiences engaged in a virtual environment, to a lack of tech knowledge, running into issues securing sponsors, and networking limitations between attendees. How tech-savvy are they? Ask yourself: .

Corporate Events 370

Corporate Events Event Management Management Tech 370

Eventmobi

JUNE 16, 2023

When a low budget is a big factor, associations can explore cost-effective alternatives, seek partnerships and sponsorships, and invest in low-cost marketing tactics (like organic social media or comarketing) to overcome budget limitations. You don’t have to rely on traditional marketing tactics anymore.

Sponsorships 195

Sponsorships Financial Social Media Conference 195

Planning Pod

OCTOBER 4, 2023

From augmented reality to AI-powered chatbots and event management platforms, recent advancements in event tech are taking the events industry by storm. These displays can show real-time event information, interactive maps, and even user-generated content from social media.

Event Technology 88

Event Technology Technology Social Media Tech 88

Hubilo Blog

OCTOBER 22, 2018

Conducting a business event is your ultimate opportunity to assess various aspects of your company, interact with your target audience, enhance your presence in the industry, hook in potential customers, evaluate current market trends, and formulate new strategies to better your performance. Types of event surveys: 1.

Speakers 91

Speakers Social Media Events Event Tech 91

Eventsforce

JANUARY 14, 2020

Despite its importance, however, new research has found that only 48% of event planners see themselves as tech-savvy. The stats also show found that as well as limited tech skills, 75% of event planners struggle to keep up with new trends and offerings in the market. 10 5 Ways Tech Can Reduce Stress for Event Planners.

Event Tech 110

Event Tech Tech Social Media Sponsorships 110

Eventmobi

JUNE 12, 2023

Pros: Multiple options for attendees Can reach an audience locally and from afar Many accessibility options Mixed revenue opportunities, best of both worlds Cons: Often more complex to organize More expensive tech considerations Can feel like two separate events One group might be privileged Are In Person Events Better than Virtual Events?

2023 195

2023 Sponsorships Insurance Event Apps 195

Socio Events

OCTOBER 10, 2023

The strategy that event planners and organizers use to achieve that is called event activation, or experiential marketing. While event activations typically happen during an event, industry professionals use the tactic in pre-and post-event marketing too. But event activations aren’t just for pre-event marketing.

2024 52

2024 Social Media Speakers Event Marketing 52

Expo Pass

JANUARY 17, 2019

How to Assess the Tech Needs of Your Attendees. Don’t worry, we’ve outlined a game plan to help you avoid common pitfalls when assessing the tech needs of your audience. Don’t worry, we’ve outlined a game plan to help you avoid common pitfalls when assessing the tech needs of your audience. Have you surveyed your exhibitors?

Tech 68

Tech Social Media 2018 2019 68

Event Industry News

OCTOBER 22, 2019

The Shocklogic team are back to exhibit at Event Tech Live again this year, at stand 1507. event websites, self-service platform, online payments, surveys, QR/barcode badges, onsite check-in Programme/agenda: ? programme/agenda, networking, interactive floor plan, audience engagement, gamification Digital Marketing: ?

Event Tech 66

Event Tech Tech Social Media 2016 66

StraussCA

JANUARY 24, 2024

Deciphering Shifts in Member Behaviour & Preferences: Member behavior, a dynamic force shaped by tech advancements, societal shifts, and economic changes, demands a proactive approach. Today’s members are hyper-informed, digitally linked, and socially aware.

Social Media 52

Social Media Marketing Global Events Tech 52

Event Marketer

MAY 17, 2021

As event marketers plan for the return of in-person events, they’re budgeting for a fresh slate of technologies and tools designed to attract attendees back to events and keep them safe once there. In fact, in a survey of our audience, 96 percent of respondents said their agencies shifted products and services due to the impact of COVID-19.

Tech 125

Tech Food and Beverage Retail Tourism 125

Attendease

JUNE 30, 2021

The solution to transition to virtual events brought along many more challenges of its own, from keeping audiences engaged in a virtual environment, to a lack of tech knowledge, running into issues securing sponsors, and networking limitations between attendees. How tech-savvy are they? Ask yourself: .

Corporate Events 326

Corporate Events Event Management Management Tech 326

Attendease

AUGUST 28, 2022

For example, using a platform just to manage email marketing communications, another tool to manage ticket sales and registrations, and so on. As more events are added to the marketing mix, it becomes unrealistic to execute them using human resources alone or using the piecemeal approach we mentioned earlier. Conclusion.

Event Management 195

Event Management Management Tech Event Tech 195

ePly

FEBRUARY 6, 2024

No marketer or event planner wants to be associated with an event that is considered less than successful. With so many digital and social media platforms, exchanging ideas, information, and concepts is easier than ever. It is more frequently being done through digital marketing and social media.

2024 62

2024 Social Media Entertainment Speakers 62

GEVME

MAY 29, 2018

When it comes to corporate events, there’s always a specific tech environment you can utilise to simplify the process of organisation. This includes contact bases, corporate surveys, email tools, etc. Handling complex event marketing. Corporate event management software can be an excellent marketer.

Corporate Events 217

Corporate Events Event Management Management Corporate Meetings 217

Endless Events

FEBRUARY 9, 2018

2018 event marketing trends point to video becoming this year’s content marketing juggernaut. With everyone rushing to upload their own talking heads and animated content, is there still a place where you can share your video content and get it seen in this saturated market? But hey, we’re #eventprofs!

2018 109

2018 Event Marketing Marketing Social Media 109

Endless Events

JUNE 8, 2018

You also need to do enterprise event marketing and take your management, analytics, and execution to a higher level. Secure Your Sponsors through Marketing. However, recruiting sponsors requires an entirely different marketing campaign. Make Your Post-Event Surveys Work for You. Getting Experiential Marketing Right.

Corporate Events 108

Corporate Events Event Planning Marketing Social Media 108