Event Industry News

OCTOBER 8, 2020

Several prominent deals in 2020 have boosted the company’s growth, including the 2020 version of the largest world fair dating back to 1851, which notably showcased the then-brand-new Eiffel Tower in Paris in 1889. cybersecurity show, London Tech Week, and Global Industrie, France’s largest industry trade show.

2020 57

2020 Trade Shows Fashion Tech 57

PCMA Convene

NOVEMBER 10, 2017

The VisitOSLO team was scouring Instagram in search of unhappy tourists when they stumbled upon the hashtag #vacayfail, attached to a post by a New Zealand couple who could not see the “Mona Lisa” at the Louvre Museum in Paris because of the dense crowds of people.“[The

Travel 45

Travel Trade Shows Social Media Meetings 45

Endless Events

JANUARY 12, 2018

With that, let’s all brush up on a few of the latest buzzwords from tech to marketing. 10 Statistics to Convince You that Experiential Marketing Wins. But don’t just take our word for it, check out these numbers that will show you that you need to add an engaging experience in your next event.

2018 114

2018 Event Ideas Venues Tech 114

Bizzabo

JUNE 19, 2019

Apple’s event marketing team also plays host to a few famous gatherings, including the highly anticipated annual WWDC conference (mentioned below). Keep reading to discover some of Apple's greatest b2c and b2b event marketing secrets and how to apply them to your own events. Instead, the trade show was hosted by IDG World Expo.

Trade Shows 63

Trade Shows 2019 Tech 2004 63

Event Industry News

AUGUST 3, 2020

and putting 2020’s global pandemic to one side, there’s been healthy year-on-year increases in experiential marketing spend, with brands climbing over each other to reward new consumer motivations and meet attitudinal shifts. Digital catalysts. Owing much to the second and third order effects of Web 2.0, Inverting the omniverse.

Trade Shows 62

Trade Shows Entertainment Retail Social Media 62

Event Industry News

MARCH 7, 2019

Irv – Recognised as one of the founding leaders of ‘Experiential’ Marketing, Irv is a strategic and creative thinker. 17 years on, Kemosabe still run all of their European marketing. Events for ANA range from corporate conventions and trade shows to evenings of Kabuki theatre overlooking the Eiffel Tower.

Airlines 61

Airlines Social Media Retail Automotive 61

Certain

JUNE 21, 2017

In fact, Forrester research expects that by 2021, the US B2B e-commerce market to be worth $1.2 trillion — twice the size of the US B2C e-commerce market. B2B buyers are used to receiving marketing messages via social media, paid advertising, email, content syndication and other digital tools and techniques. But no more.

B2C 29

B2C B2B Retail Apparel 29

Canadian Special Events

APRIL 6, 2023

The Canadian Event Awards honours and celebrates the best in over 50 categories, from event design and production to marketing and sponsorship. Toronto, ON, & Fab Fete Events, Thornhill, ON for Christine’s Butterflies in Paris Bridal Shower Bespoke Blossoms, Victoria, BC, for Yellow and Blue Flowers for Hope Karma Design Studio Inc.,

2023 98

2023 2022 Meetings Tourism 98

Event Industry News

MAY 31, 2022

Eventmaker is a French digital company with one objective: to provide event organizers (trade show, congress or conference organizers, event agencies, companies, schools) with an all-in-one SaaS platform to manage their physical, digital and hybrid events. Contact Details: 38 Rue Laffitte 75009 Paris FRANCE. +33 LinkedIn.

2009 57

2009 Trade Shows Management Marketing 57

Bizzabo

DECEMBER 19, 2018

Looking for an event or experiential marketing agency? According to the Event Marketing 2019 Report , events are the single-most effective marketing channel. While numerous brands have adapted their own in-house event marketing teams and others haven't—sometimes a specialized agency is needed. ACTIVENT MARKETING.

2019 78

2019 Sports Entertainment Advertising 78

PCMA Convene

NOVEMBER 29, 2018

Tech started out as its own industry and its own economy, but now tech is just a part of every industry,” said Gillian Rago, a marketing associate for Rabobank, a Netherlands-based bank that produces pitch competitions called Foodbytes! We want to show that for the main challenges we are facing as humankind, there are already solutions.

Tech 71

Tech 2018 2002 Banking 71

Bizzabo

OCTOBER 24, 2019

In this article, we’ll explore 12 Intel events and experiential marketing activations and tease out the key takeaways from each. The Visual Cloud Conference is a joint effort between IBC (the world’s most influential media, entertainment, and technology show) and Intel. It’s event marketing at its finest. Source: Event Marketer.

2018 48

2018 2019 Tech Conference 48

Bizzabo

MARCH 15, 2019

We've combed the internet for the best blogs on event trends, agencies, associations, marketing campaigns, experiential activations and more. Event Marketer. Event Marketer's content tackles all things face-to-face marketing. Creative Guerrilla Marketing. Marketing & Growth Blogs. Don’t miss these posts!

Hospitality 52

Hospitality Tech Trade Shows B2B 52

PCMA Convene

NOVEMBER 30, 2016

The first was a 7,500-attendee trade show that the client — a large tractor manufacturer — was scheduled to hold for its dealers in a centrally located city in the United States in November 2001. How negative would that be to the convention and trade-show business?”. Michel Dessolain.

Risk Management 40

Risk Management Trade Shows Site Selections 2001 40

PCMA Convene

NOVEMBER 30, 2016

The first was a 7,500-attendee trade show that the client — a large tractor manufacturer — was scheduled to hold for its dealers in a centrally located city in the United States in November 2001. How negative would that be to the convention and trade-show business?”. Michel Dessolain.

Risk Management 40

Risk Management Trade Shows Site Selections 2001 40

Bizzabo

NOVEMBER 15, 2018

Trade Shows - Trade shows give companies in a specific industry the opportunity to showcase their products and services. Whereas most conferences are open to the public, trade shows usually require a screening process for buyers, company reps, and press. CES (Consumer Electronics Show). Orlando, FL.

Tech 168

Tech 2019 Conference Technology 168

PCMA Convene

JANUARY 2, 2018

Denise Silber, who was born in the United States but has spent most of her career working in Europe, is the founder and president of Paris-based Basil Strategies, a digital health-communications consultancy. The old model of events was based on the three C’s: educational content, a trade show for commerce, and community.

Medical Meetings 72

Medical Meetings Trade Shows Healthcare Conference 72