Marketo Events

MAY 31, 2019

From interactive philanthropic experiences to augmented reality, experiential marketing is on the rise, with more brands looking to create memorable experiences for consumers in order to drive sales. This allows you to tap into consumer sentiment, get feedback on products and marketing campaigns, and even recruit brand ambassadors.

Marketing 167

Marketing Social Media Retail Advertising 167

Event Industry News

MAY 10, 2021

From 2021 onwards, the market is expected to recover under changed conditions. From 2021 onwards, the market is expected to recover under changed conditions. Germany can benefit from this, especially as a MICE location in international competition. ” Structural changes in the market. Shift in source markets.

2020 52

2020 2021 Meetings 2022 52

Smart Meetings

MARCH 18, 2024

In-market managing directors for countries all over the world reported on trends in consumer sentiment, government policies and all-important airlift limitations. The luxury China market wants personalized and outdoor, active experiences. The challenge has been that the U.S. What Germans really want is to be where no one else is.

Conference 98

Conference Tourism Sports 2024 98

Event Marketer

SEPTEMBER 13, 2024

John Blyth, Marketing and Communications Manager, Ricoh Europe Graphic Communications Group When you’re exhibiting among a literal sea of graphics at the world’s biggest trade show for printing, storytelling can make the difference between an exhibit with a flat message versus one that is three dimensional.

Trade Shows 79

Trade Shows 2008 Transportation Marketing 79

Smart Meetings

MAY 26, 2023

Sheridan President and CEO of Meet Boston and co-chair, Meetings Mean Business Coalition What does the official end of Covid mean for the meetings industry? Read More : Event Safety PSA: Failing to Prepare Could Cost You Mark Cooper CEO of IACC What does the official end of Covid mean for the meetings industry?

Meetings 105

Meetings Hospitality Education Travel 105

Event Marketer

JULY 10, 2023

Timo Pelz, VP-Business Marketing, Reddit Reddit’s experiential strategy includes bringing b-to-c vibes to some of the world’s biggest b-to-b events, and the annual Online Marketing Rockstars (OMR) Festival in Hamburg, Germany, this year May 9-10, was no exception. The booth was very open and very accessible.

2024 81

2024 Advertising 2023 Marketing 81

Event Industry News

MAY 25, 2021

Digital event provider meetyoo reaches another milestone with its US market debut and brings forward its unique partner program for marketing and event agencies. With features such as personalized 3D designs, live webcasts, chatrooms, and video meetings, the platform makes remote business & networking possible for all industries.

Marketing 78

Marketing Technology Events Management 78

Eventinterface

NOVEMBER 14, 2016

Chair-Elect: Amanda Armstrong, CMP, corporate travel and meetings manager, Enterprise Holdings Inc., Vice Chair of Finance: Gerrit Jessen, CMP, CMM, regional managing director Germany, Austria and Czech Republic, MCI Deutschland GmbH, Berlin, Germany. Anthony Miller, chief marketing officer, Lanyon, Dallas, TX.

2017 100

2017 Meetings Airlines Hotels 100

Event Industry News

OCTOBER 13, 2021

Five months following the announcement of the Vienna Meeting Fund which welcomed €4 million to support national and international organisers host meetings in the city, it has become clear that the Vienna Tourist Board’s scheme is a huge success to date, with overwhelming demand. RESULTS TO DATE. million promised in aid.

Meetings 67

Meetings 2021 2023 Banking 67

Event Industry News

MAY 24, 2021

We offer a range of stretch tent products to meet your business needs: Our modular bedouin tents allow you to link two or more tents together to create any size area or event configuration. Freeform® tents are fire certified for the global marketplace (Europe, Germany, Britain, Australia, France and the USA). Competitively priced.

Meetings 78

Meetings Trade Shows Hotels Marketing 78

Event Industry News

MAY 9, 2019

Following on from a highly successful tour of the UK, RS Components (RS), the trading brand of Electrocomponents plc (LSE: ECM), a global multi-channel provider of industrial and electronic products and solutions, is bringing together products from its world-leading technology partners with the launch of an extensive roadshow across Germany.

Event Marketing 68

Event Marketing Marketing Education Technology 68

Smart Meetings

MARCH 4, 2022

A View from Meeting Planners: Winning Strategies in Destination Marketing , a report by Development Councilors International (DCI), attributed the new priorities to an emphasis on the four Ps—personal connection, proximity, pandemic management and price. Meetings are similarly crucial north of the California border.

Travel 98

Travel 2019 2024 Contracts 98

Event Industry News

SEPTEMBER 24, 2018

CWT Meetings & Events, a division of global travel management company Carlson Wagonlit Travel (CWT), today unveiled its predictions for the top ten cities in Europe, Middle East and Africa (EMEA) in M&E. Berlin, Germany (8/3). Hamburg, Germany (-/-). Cologne, Germany (10/-). Frankfurt, Germany (-/7).

Corporate Meetings 64

Corporate Meetings 2019 Meetings Banking 64

Event Industry News

MAY 9, 2018

The results of the “Meeting- & EventBarometer 2017/2018” reveal the importance of digitisation and internationalisation for the German meetings, conference and events sector. Attending meetings and conferences also plays an important role for the 2.2 million business trips undertaken to Germany from overseas.

Meetings 49

Meetings 2017 2018 2016 49

Eventory

JANUARY 29, 2019

2019 is here with its event calendar full of the best marketing conferences waiting for you to attend them. The marketing industry changes at a very fast pace. To keep track of emerging progress and novelties marketing specialists need to stay in the center of ongoing changes. Top 25 best marketing conferences in 2019.

2019 112

2019 Marketing Conference Social Media 112

MeetingsNet

MAY 25, 2023

Meetings-technology firm Cvent announced in late May the launch of what it calls AI Writing Assistant, a tool that uses generative artificial intelligence to help event professionals and marketers produce on-brand, engaging event-related content in less time. This is just the tip of the iceberg as we continue to embrace the A.I.

Education 105

Education 2023 Technology Events 105

Smart Meetings

MARCH 19, 2024

Don’t leave home without these With the world wide open for business, you may be headed for an international conference or meeting. Outdated web resources could mean you miss your meeting. In major meetings cities, that shouldn’t be much of a problem—English is usually widely spoken in the hospitality sphere.

Travel 98

Travel Insurance Airlines Consulting 98

EventMB

JUNE 1, 2022

As the business events community gathers in Germany for the 20 th anniversary of IMEX Frankfurt, not only is there a focus on reconnecting after being away for two years but on sustainability as well. The post IMEX Frankfurt Asks Attendees to Take Pledge on Sustainability appeared first on Skift Meetings.

Sustainability 159

Sustainability 2030 2023 Consulting 159

Smart Meetings

NOVEMBER 18, 2022

Bienvenu is market director of sales of sales and marketing for The Ritz-Carlton, South Beach and The Ritz-Carlton, Bal Harbour , both in Florida. Bienvenu previously worked at W Fort Lauderdale Hotel & Residences; before this, she was director of sales and marketing at W Hollywood & Residence in Los Angeles.

2009 98

2009 Hotels Sports 2015 98

Marketo Events

MAY 31, 2019

From interactive philanthropic experiences to augmented reality, experiential marketing is on the rise, with more brands looking to create memorable experiences for consumers in order to drive sales. This allows you to tap into consumer sentiment, get feedback on products and marketing campaigns, and even recruit brand ambassadors.

Marketing 60

Marketing Social Media Retail Advertising 60

Smart Meetings

SEPTEMBER 29, 2023

Segarra joined the destination in 2022 as chief marketing officer and since then accelerated the organization’s widest range of promotional efforts in their history, resulting in record visitation rates and a $10 billion economic impact in the local tourism markets.

Hospitality 94

Hospitality Travel Hotels Tourism 94

Master the Event

JANUARY 12, 2024

When it comes to planning a meeting or event, whenever possible we all want the top of everything. Along with the top rankings the ICCA is reporting some meetings industry positive update. Along with the top rankings the ICCA is reporting some meetings industry positive update. Basing the rankings on events that took place.

2005 40

2005 Association Meetings Meetings Event Planning 40

Event Industry News

JULY 20, 2022

Cvent , a market-leading meetings, events, travel and hospitality technology provider, published the latest instalment of the Cvent Travel Managers Report: Europe Edition , which provides in-depth insights into current corporate travel trends and activity. Travel managers also source for meetings and events. · About the Study.

Travel 108

Travel 2019 2022 Management 108

Bizzabo

SEPTEMBER 17, 2018

This month we spoke with Britta Schellenberg, VP of Corporate Marketing Operations at Brightcove about scaling an event strategy, partnering with other events and getting the most out of video content. Overseeing much of PLAY's growth has been Britta Schellenberg, the VP of Corporate Marketing Operations at Brightcove. Britta: Sure.

Event Marketing 110

Event Marketing Marketing Tech Events 110

Event Industry News

MAY 21, 2019

Crystal Interactive , a leading audience engagement specialist based in the UK, has boosted its presence in Europe with the opening of a new office in Düsseldorf, Germany. Alongside Smart Wearables, Crystal Interactive will offer its market leading Event App , Event Registration platform and Audience Response Apps.

Event Technology 71

Event Technology 2017 Technology Event Apps 71

Event Industry News

JANUARY 5, 2021

Uncertainty prevailed at a Live Music Festivals Committee meeting this morning, with industry representatives calling for a clear message about when, and if, it will be safe to reopen; to start selling tickets for outdoor events in 2021.

Insurance 132

Insurance Government 2021 Hospitality 132

Smart Meetings

SEPTEMBER 22, 2022

In his 25-year career, he has worked on the opening team in six countries: Hyatt Regency Thessaloniki in Greece, Hyatt Regency Mainz in Germany, Hyatt Regency Merida in Mexico, Grand Hyatt Erawan Bangkok and four of his own restaurants in San Antonio, Texas. Ryan is area director of sales and marketing for Dorchester Collection ’s three U.K.

2012 98

2012 Hospitality 2023 Hotels 98

SpotMe Blog

MAY 11, 2023

They can provide everything from healthcare marketing services to digital media strategies, brand positioning plans to content development projects. They will also handle the marketing of your medical event, such as developing a website or managing social media campaigns.

Healthcare 246

Healthcare 2002 Education Consulting 246

Smart Meetings

AUGUST 10, 2022

Demand for business travel and meetings is back with a vengeance, of that there is absolutely no doubt,” said Patrick Andersen, CEO of CWT. Increase in Meeting Spend. The United States and Canada’s hotel demand has been strong in 2022, according to the report, moving past 2019 levels in various markets. in 2023, following its 3.4%

Travel 98

Travel 2023 2022 2019 98

Smart Meetings

JUNE 16, 2022

The 50th anniversary celebration of Meeting Professionals International (MPI) will be celebrated at World Education Conference at Moscone Center in San Francisco next week with an estimated 2,000 meeting professionals from all over the world. Bluestem Restaurant & Market , American ( 1 Yerba Buena Lane ).

Education 98

Education Hospitality Financial Meetings 98

SpotMe Blog

APRIL 28, 2022

The hybrid event management company defines hybrid events as live-marketing plus MoSoLo (mobile applications, social media, location-based services), and ensures all of their clients are privileged to just that. Meetings & Incentives . Engage attendees with targeted event marketing communications. Caledonia, WI. and Brazil.

2022 147

2022 Event Management Management Social Media 147

Smart Meetings

FEBRUARY 17, 2022

Switzerland and Austria have announced the end to most remaining Covid restrictions, and Germany has said it will be moving toward the same goal, as U.S. Countries are reopening, and meeting planners are doing the same. 28 markets are open to vaccinated travelers without quarantine requirements (including the 18 markets noted above).

Airlines 98

Airlines Travel 2019 Transportation 98

Event Industry News

NOVEMBER 19, 2021

Johnson (GPJ), the world’s leading event and experience marketing agency, announces today the promotion of Jonathan McCallum to Managing Director of the London office. ces in the UK, Norway, Germany, France and Belgium. Part of a global network, GPJ has European o?ces He’ll report directly to GPJ CEO, Chris Meyer. “I

Management 57

Management 2022 Marketing Meetings 57

EventMB

JUNE 15, 2022

Mlynarczyk is one of a growing group of mixologists who use botanical spirits (meaning non-alcoholic and, interestingly, no-sugar) marketed by companies like Seedlip , whose popularity was so explosive that the company quickly expanded from London to Los Angeles and Sydney. A spirited alternative.

Fashion 182

Fashion Consulting 2021 Events 182

Event Industry News

NOVEMBER 12, 2020

With a majority (52%) of planners expecting their in-person event spend to be higher in 2021 than it was in 2019, these results put a spotlight on the opportunity for MICE business recovery among those hotels that meet high health and safety standards. The pandemic forced a nearly complete pivot to virtual meetings in 2020.

Hospitality 98

Hospitality 2021 Technology Healthcare 98

PCMA Convene

AUGUST 31, 2016

I asked Meyer what this might mean for North American–based meeting professionals whose conferences are now attracting participants from around the globe. Germany, and Switzerland), Meyer said, so you should expect to see attendees from the more time-flexible cultures enter and leave sessions without regard for the schedule.

Meetings 63

Meetings Speakers Conference Management 63

Event Industry News

JULY 12, 2021

After a year and a half of the COVID-19 pandemic, the agency for events and live-marketing VOK DAMS is again registering a strong increase in demand for live events worldwide. “Germany and many other countries are opening up again. “After the long months of COVID-19 prevention, people want to meet face-to-face again.

2021 51

2021 Marketing Meetings Events 51