Sat.Sep 07, 2024 - Fri.Sep 13, 2024

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Sotheby’s and Marriott Partner to Auction Off Exclusive Travel Experiences

EventMB

Skift Take: Sotheby’s and Marriott have teamed up to auction off two high-end travel experiences. With bidding closing soon, are these exclusive packages extraordinary enough to attract the VIPs they are aimed at?

Travel 170
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Decoding Gen Z: Event trends for the next generation of event-goers.

Expo Pass

We’ve got some new kids on the block! The oldest Gen-Zers are nearing 30, which means they’ve entered the professional world and are attending trade shows, conferences, and other events. While millennials and Gen X still make up most of your event attendance, Gen Z is quickly joining the ranks—they currently comprise 27% of the global population. What worked for one generation won’t necessarily work for another.

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Cvent expands its field marketing product suite with strategic acquisition of Splash

Event Industry News

Acquisition extends Cvent’s reach into the rapidly growing category of repeatable events trusted by marketers to generate awareness, create demand and grow revenue Cvent, an industry-leading meetings, events, and hospitality technology provider, today announced that it has acquired Splash, an event marketing technology company.

Marketing 111
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Small Conference, Big Thinking: How Quest Software Breathed New Life into its Sales Kickoff

Event Marketer

Nine ways the internal event got a festival-inspired upgrade It was out with the old and in with the new at Quest Software’s 2024 internal sales conference in Anaheim, CA, as the brand overhauled the annual event with a festival-inspired theme designed to support its forward-looking company vision. In that spirit, the event was rebranded as “NXT” and transformed to make all 1,200 attendees feel like they had dodged the traditional hotel venue and landed at SXSW.

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Elevate Your Event Experience to the Next Level

In order to create a successful event, you must: Optimize Event Website and Registration Process Utilize Social Media Platforms Effectively Implement Targeted Email Campaigns Harness the Power of Video Content Benefit from a Mobile App Download now and learn how to simplify this process with Eventpedia.

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Nth Degree Targets Strategic Acquisitions with New Backing from Shamrock Capital

EventMB

Skift Take: Nth Degree, an event management and experiential marketing company, has a new investor with deep pockets— Shamrock Capital, an LA-based investment firm specializing in media, entertainment, and communications.

More Trending

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Think big: how to run successful large-scale events

Event Industry News

Jockey Club Venues, with its collection of flexible spaces for events both big and small, has a wealth of experience when it comes to hosting and organising large-scale events. Hannah Gates, Operations Manager at Cheltenham Racecourse, shares her wisdom and offers practical advice to ensure that your large-scale event goes without a hitch.

Venues 108
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The Brief: Casket Coolers and Candy Corn Suites

Event Marketer

FIVE THINGS TO KNOW THIS WEEK This week’s hot takes on hot topics in experiential marketing cover Casket Coolers, Candy Corn Suites and glow-in-the-dark playgrounds. FESTIVALGOERS SLIDE INTO GOOGLE PLAY’S GLOW-IN-THE-DARK PLAYSCAPE Google Play Points members had a shot at unlocking exclusive rewards and experiences during the Zedd In The Park music festival at the LA State Historic Park last week, whether they were on-site at the “Google Play Playground” or online navigating the brand’s virtua

Banking 109
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Rethinking Next-Gen Events

EventMB

Skift Take: For an event to be memorable for younger-generation attendees, it must be meaningful and authentic—not just creative.

Events 189
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A Wedding Soiree Styled Shoot at the Alderlea

EventSource

When the historic allure of Alderlea intertwines with the allure of modern bridal elegance, unbridled enchantment ensues. Captured exquisitely in these photographs, a captivating wedding soiree styled shoot in Brampton, reveals a seamless blend of past and present. The muses for this dreamlike affair was the striking model Kavin Ketheeswaran, alongside the actress Ogeindiana, embodying the timeless essence of the eternal bride.

Venues 101
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Unlock the Secrets of Event Marketing Masters

The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.

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Max Engagement: Corporate Meeting, Festival Feel

MeetingsNet

An inside look at one tech company’s annual sales kickoff that hit the mark by borrowing from the world of art and music events. When Quest Software partnered with production company edgefactory to build out its 2024 sales meeting, the idea was to craft an event that was more like an art and music festival than a corporate event. Here are the sights, sounds, and activations, that helped the four-day gathering sustain a high-energy atmosphere that kept the 1,200 attendees wondering: What’s next?

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Field Report: Top 10 Beachy Booth Builds that Made Waves at Surf Expo

Event Marketer

As the Florida heat was raging outside, Surf Expo brought cool, beachy vibes from the watersports and coastal lifestyle industries to Orlando’s Orange County Convention Center (OCCC), Sept. 5-7. More than 6,000 qualified buyers from global retailers explored 650-plus exhibitor booths that showcased products from surf, beach and resort categories, ranging from swimsuits and sportswear to marine plush and souvenir gifts.

Apparel 104
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Hyatt’s New Customer-Centric Approach to Meetings

EventMB

Skift Take: Together by Hyatt takes the hotel company’s commitment to care to another level, helping planners save time on planning and accomplish their goals, like creating more sustainable meetings.

Meetings 142
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Robots can’t raise a toast: Why events need the human touch

Prestige Events Magazine

By Dermot Herlihy, Commercial Director at DUKES London Technology is advancing at lightning speed and in recent years, artificial intelligence (AI) is increasingly finding its place in the hospitality and events industry. From automated RSVPs to virtual event planning assistants, AI promises efficiency and convenience. But when it comes to creating truly memorable events, there’s one thing technology will never replace – the human touch.

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How to Get Speakers, Exhibitors, and Attendees to Promote Your Event With Video

In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret

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Smart Travel: Latest Michelin-Ranked Hotels, Google Wallet to Add Passport Feature, Delta Numbers Show CrowdStrike Impact and More

Smart Meetings

Welcome to Smart Travel, our weekly column where we share our latest tips and tricks to stay up to date on the can’t-miss news in travel. Today, we size up the latest hotel picks from Michelin, wince at the latest financial report from Delta, pack our broomsticks for a new ‘Wicked’ experience and more. Michelin Announces Latest Top Hotel Picks in U.S., Canada and Mexico On Thursday, Michelin released its top choices in hotels in the U.S., alongside new additions in Canada and Mexico.

Travel 98
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How to Train for the IMEX Marathon 

SmartMeetings

Any event professional who’s attended IMEX America in Las Vegas will tell you: “There’s nothing quite like the marathon of endurance required to complete this conference until you have experienced it yourself.” Before the exhilaration of completion, though, comes the preparation, and while there’s no undisputed “right” way to train for an IMEX marathon, there are some universal principles that have been tried and tested enough that they’ve found their way into our culture and can positively impa

Travel 98
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Hotel Fees Planners Hate the Most

EventMB

Skift Take: Destination charges. Administrative fees. Water excise taxes. Hotel fees can add 30 to 40% to a meeting budget.

Hotels 171
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PPDS drives new experiential energy into Oracle Red Bull Racing’s MK-7 events venue with record-breaking 46.25m Philips Public LED wall

Prestige Events Magazine

Where cutting-edge technology and exceptional entertainment converge: PPDS and Oracle Red Bull Racing team up together with Vogel’s and Ruitech Solutions to create one of the world’s most unique, deeply immersive, experiential event locations, with MK-7 now home to Europe’s largest* indoor dvLED wall. PPDS, the exclusive global provider of Philips Professional Displays, is delighted to announce the latest evolution of its partnership with Oracle Red Bull Racing, with the installation of a record

2005 105
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Download Now: 2022 Virtual + Hybrid Event Platform RFP Template - Enterprise Edition

Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!

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Need Freelancers? 5 Ways to Make it Work

MeetingsNet

A new report details the benefits of using freelance planners and event-tech specialists, and the ways to ensure strong performance from them. A trend that the Covid pandemic started—a tidal wave of freelancers across all industries who focus on project work—appears to be a permanent feature throughout the U.S. economy. The proof: More than 35 percent of the U.S. workforce engaged in freelance work in 2023—an increase of 4 million professionals from the year before, according to a study conducte

2023 98
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Leveraging Social Media for Event Success

Tigris Events

[…] The post Leveraging Social Media for Event Success appeared first on Leading the Canadian Industry in Dynamic Event Staffing, Event Planning & Experiential Marketing.

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14 Ways to Upgrade Your Awards Program

EventMB

Skift Take: Your awards program could benefit from a refresh to stay competitive and relevant. Here are 14 ways to help revitalize it.

Meetings 160
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EXCLUSIVE COLLECTION WELCOMES ANSTY HALL IN WARWICKSHIRE

Prestige Events Magazine

Ansty Hall joins Exclusive Collection following extensive brand and restoration project UK B-Corp hotel group, Exclusive Collection , is pleased to announce the expansion of its portfolio with the rebirth of Ansty Hall in Warwickshire. Rising with renewed vitality, the grade II listed Georgian manor has undergone an extensive renovation to breathe new life into its storied walls.

Hotels 105
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Dominate Your Local Market With These 4 Reputation Management Strategies

Speaker: Adam Dorfman, Lindsay Harrison, and Erin O'Brien

Did you know that 4 out of 5 consumers use local search and 88% use smartphones for those searches? With that in mind, I think it's safe to say your online presence is the silver bullet of your business. Think about the revenue you could be missing by not prioritizing local search optimization. Fortunately, there are a handful of steps you can take right now that will immediately impact your business's pace in local search, and we're happy to share them.

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Isabel and Ryan’s Opulent Wedding at Shangri-La Hotel

EventSource

Love sparkled under the glimmering chandeliers at the Shangri-La Hotel, Toronto , where Isabel and Ryan celebrated their opulent wedding. The hotel’s sophisticated interiors and unparalleled city views provided a stunning backdrop for their lavish affair. With Narelle Janine Events handling the month-of planning and LoveLee Celebrations as both the main planner and bride, every aspect of the day was flawlessly executed, delivering a seamless and luxurious experience.

Hotels 90
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Field Report: King’s Hawaiian Launches the Snack House Tour with Eli Manning and a Pretzel Bites Mobile

Event Marketer

Under blue skies in Manhattan’s Flatiron Plaza on Thursday, Sept. 12, an orange force baked its way into the morning commute as King’s Hawaiian, known for its rolls and breads, officially launched the Snack House Tour promoting its new Soft Pretzel Bites product and grand entrance into the snack category. NFL legend and brand spokesperson Eli Manning manned a custom King’s Hawaiian pretzel cart in the plaza, dolling out free samples and shooting content.

2025 91
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How to Level Up Your Sales Kickoffs

EventMB

Skift Take: Sales kickoffs (SKOs) start the engine for a productive year. Securing the right technology partner can ensure they reach their maximum potential and drive growth.

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Revolutionize Your Catering Business with Smart Kitchen Technology

Caterease

The culinary world is evolving, and catering companies must adapt. One major innovation transforming the food industry is smart kitchen technology. This blog post dives deep into what smart kitchen technology is, how it can benefit your catering business, and practical ways to implement it.

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B2B Events in 2023 - What You Need to Know

Get ahead of the curve and stay informed with Zuddl's industry report on the future of B2B events in 2023. Stay up-to-date on the latest trends and insights from leading experts in the field. Make informed decisions and stay ahead of the competition.

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PenniBlack delights guests with Harvest Moon concept dining launch at Kachette

Prestige Events Magazine

Culinary concept caterer PenniBlack launched its Autumn & Winter concept at Shoreditch hot spot Kachette, on Tuesday. A hundred corporate bookers and event agents from firms including Orange, Sugar & Rind and Snook were immersed in a sensory experience from the moment they stepped into the venue. Enveloped in Harvest Moonlight, created by Halo Lighting, guests were offered a choice of the delectable ‘Autumn Orchard Fizz’ mocktail, or the whisky based ‘Honey Loves Pit,’ the English sparkl

2025 104
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Season Preview: How Brands are Ramping up Tours and Tailgating Events for Football Fans

Event Marketer

Labor Day is in the rearview mirror, and for many sports fans, that can only mean one thing: It’s football season. Naturally, brands are lining up to earn their attention at NFL and college games with tailgating tours, sponsorship activations and pop-up experiences. Read on for a sneak preview of the experiential programs taking over the gridiron this fall.

Sports 93
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Hotel Strikes Impacting Conferences in Hawaii

EventMB

Skift Take: Sotheby’s and Marriott have teamed up to auction off two high-end travel experiences. With bidding closing soon, are these exclusive packages extraordinary enough to attract the VIPs they are aimed at?

Hotels 103