Attendease

JANUARY 13, 2020

While most event marketers are likely to agree that lead generation tops the list of their event objectives, translating this goal into an executable strategy can be a challenge for even the most seasoned event planner. Creating a compelling, easy-to-navigate event website is an important piece of the pre-event lead generation strategy.

B2B 307

B2B Social Media Event Marketing Events 307

Attendease

DECEMBER 27, 2023

Events have become crucial for lead generation, relationship building, and driving sales; therefore, staying up to date with the changing trends becomes essential. Organizers may draw more people to their events by using tools like targeted marketing, trending hashtags, and interesting content.

2024 370

2024 Event Planning Social Media 2023 370

MeetingsNet

JANUARY 22, 2024

Freeman’s annual gauge of event participants reveals a few differences between attendees of different generations—but many important similarities too. Some examples of other common preferences among different generations of attendees, according to the survey results: • With keynote and other general-session presentations, content comes first.

2012 111

2012 2024 Trade Shows Technology 111

Event Industry News

AUGUST 22, 2016

If they opt for an Event Plus page on XING, organisers can now see which XING member is interested in their […]. The post XING Events invents lead generation for organisers with a vested interest in the German market appeared first on Event Industry News.

Marketing 40

Marketing Events Event Technology Technology 40

Attendease

NOVEMBER 30, 2023

Event promotion is key to driving awareness, interest, and registrations for your upcoming event. Collect robust attendee data like interests and goals, then implement smart matchmaking tools that pair attendees for relevant, value-driven meetups. The possibilities are vast when you integrate these decentralized technologies.

Social Media 195

Social Media Sustainability Food and Beverage Technology 195

Eventmobi

FEBRUARY 18, 2021

Interest: What content generated the most traffic? Attendance & Interest: Measure Event Traffic Flow. Their marketing needs depend on the kind of demand generation that will ultimately lead to conversions. Tools to Measure Event Interest. Attention: What content kept viewers watching the longest?

Trade Shows 397

Trade Shows Events Marketing 2020 397

Attendease

MAY 2, 2023

With corporate social responsibility on the rise, one of the ways your business can help spread the word and generate support for your nonprofit partner is through events , specifically advocacy events. Measure support generation. Leveraging employee interests. 5. Measure support generation. Center attendee experience.

Events 195

Events Technology Education Event Management 195

Attendease

AUGUST 15, 2023

Webinars offer a versatile platform for lead generation, brand promotion, and networking. If you’re not sure where to start, here are 4 common benefits of webinars: Lead generation and conversion. From there, keep things interesting with compelling multimedia, visuals, and interactive elements that capture your audience’s attention.

Tech 364

Tech Education Social Media Management 364

Attendease

FEBRUARY 13, 2020

Whether you have a physical product or an online one, you want to make sure you create enough buzz to generate interest and increase your sales. An invitation-only cocktail party to select guests can be a great way to celebrate the launch and generate some buzz. Another way to generate buzz is by making use of your mailing list.

Trade Shows 317

Trade Shows Social Media Retail Events 317

MeetingsNet

APRIL 19, 2024

will be applied to attendee feedback, helping the host organization generate agenda and content possibilities for future events. In addition, the application will analyze attendee data to deliver session and activity recommendations and build sample agendas that match each attendee’s profile and interests. And after an event, A.I.

Event Management 52

Event Management Management Marketing Events 52

Management Events

APRIL 25, 2024

Navigating the World of Lead Generation Generating new business leads is much like nurturing a garden for future harvest. In the competitive arena of today’s market, grasping the nuances of lead generation is essential. Successful lead generation is a blend of creativity and technological prowess.

B2B 40

B2B Social Media Technology Marketing 40

Event Farm

MARCH 24, 2023

The CRM system (like HubSpot or Salesforce) helps you track campaign performance, leads, opportunities, sales, and pipeline generated plus keep all data related to past and current customers in one place. The post Generating Event ROI – How to Prioritize Pipeline appeared first on Event Farm.

Social Media 183

Social Media Marketing Event Planning Events 183

Attendease

JANUARY 16, 2024

Luckily, sponsors are here to make event costs easier to manage and to help generate significant revenue for your event. Get Started with Event Sponsorship Packages Event sponsorships are valuable because they generate revenue and make your event more credible.

Sponsorships 195

Sponsorships Event Apps Events Speakers 195

Picatic by Eventbrite

MARCH 12, 2019

Any online search for yoga classes today reveals yoga’s skyrocketing popularity with many Americans — and that interest is driving a whole new generation of yogis who are willing to spend a lot of money […]. Yoga is more popular — and unique — than ever before.

Event Planning 284

Event Planning Events 284

Planning Pod

MARCH 28, 2024

Be sure to consider things like their age, location, interests, and income level. Here’s a quick breakdown of paid advertising platforms and their individual advantages: Facebook ads: Facebook caters to a broad audience and provides powerful targeting options based on demographics and interests.

Advertising 88

Advertising B2B Social Media Marketing 88

Eventmobi

JUNE 16, 2023

Non dues revenue refers to the income generated by organizations through sources other than membership fees. Generating non dues revenue plays a vital role in your organization. Too many chefs in the kitchen don’t make a good meal, so non dues revenue generation campaigns need to be laser-focused and clear. Where to start?

Sponsorships 195

Sponsorships Financial Social Media Conference 195

Attendease

FEBRUARY 7, 2022

In addition, this group greatly prefers to experience a brand for themselves, making events a tremendously effective way to reach this generation. If you’re looking for a way to foster hype, jumpstart impact, and generate plenty of introductory pillar content around your product, a keynote with a strong media focus is ideal. .

Trade Shows 363

Trade Shows Social Media Automotive Fashion 363

Attendease

APRIL 14, 2023

Here are a few lists you can create to attract more sponsorship interest: Companies who demonstrated interest in sponsoring one of your events in the past, but never did. Studies show that shorter subject lines yield higher open rates, but you should also consider wording that generates curiosity and inspires action.

Marketing 195

Marketing Sponsorships Speakers Events 195

GEVME

APRIL 12, 2021

“The next generation of virtual events should be unique, have great user experience and aesthetic. The next generation of virtual events is of broadcast TV quality. The next generation of virtual events is valuable to sponsors. And finally, the next generation of virtual events forge community” – Veemal Gungadin.

Speakers 291

Speakers Events 2020 Tech 291

Glow Global Events

APRIL 12, 2024

Attendance Numbers**: The number of attendees can be a straightforward indicator of interest and engagement in your event. Media Coverage**: Tracking the amount and quality of media coverage generated by the event can provide an indication of its significance and reach beyond the attendees.

Social Media 52

Social Media Sustainability Sponsorships Speakers 52

SpotMe Blog

JULY 27, 2021

From anywhere in the world, you have the power to gain interest in your product, gather valuable feedback from participants, and generate massive amounts of highly qualified leads. Not all leads generated are going to be high-quality. Learn how you can transform a webinar series into a lead generation machine. #3)

Social Media 235

Social Media Speakers Marketing Advertising 235

Conferences that Work

FEBRUARY 5, 2024

Community is generative. When media and meeting owners focus on short-term interests—big circulations and audiences, leading to higher status and consequential larger profits at the expense of “consumers”—it’s understandable that building community plays second fiddle to chasing media visibility and large audiences.

Meetings 208

Meetings Meeting Design 2015 Conference 208

Event Planning BluePrint

FEBRUARY 19, 2024

Whether you’re organizing a corporate conference, a music festival, or a community workshop, the success of your event hinges on your ability to tailor your marketing efforts to the specific interests, needs, and behaviors of your target attendees. This segmentation will enable you to craft more targeted and relevant marketing messages.

Event Marketing 71

Event Marketing Marketing Social Media 2004 71

SpotMe Blog

NOVEMBER 15, 2023

Leverage data insights : Use attendee data from your events to gain valuable insights into HCP interests and behavior. Create Excitement Pre-Pharma Product Launch With Teaser Campaigns To generate excitement for your pharma product launch, implement a strategic teaser campaign in the months leading up to the event. Generate media buzz.

Social Media 130

Social Media Event Apps Education Technology 130

Prestige Events Magazine

MARCH 26, 2024

This approach has proven successful in generating new sales leads and developing significant business relationships. Retail’s Best distinguishes itself by creating a non-competitive environment for business networking, focusing on the introduction of retailers to both established and new market suppliers.

Retail 116

Retail 2024 Social Media Marketing 116

Smart Meetings

DECEMBER 19, 2023

The lowest increasing interest for incentive travel was for cruise ships and urban destinations. The Generation Situation Another factor affecting the emerging trends in incentive travel is the multi-generational demographic of incentive travelers and the differing expectations and interests they may have.

Automotive 98

Automotive 2024 2023 Travel 98

Smart Meetings

DECEMBER 19, 2023

The lowest increasing interest for incentive travel was for cruise ships and urban destinations. The Generation Situation Another factor affecting the emerging trends in incentive travel is the multi-generational demographic of incentive travelers and the differing expectations and interests they may have.

Automotive 98

Automotive 2024 2023 Travel 98

SpotMe Blog

JUNE 2, 2021

Lead generation is the engine that fuels and drives your company’s revenue. All companies working in B2B sales can benefit from hosting events to generate more leads. All companies working in B2B sales can benefit from hosting events to generate more leads. B2B lead generation is made simpler through online event platforms.

B2B 130

B2B Social Media Marketing Events 130

Master the Event

DECEMBER 11, 2023

First the event itself has to be exciting enough that it will generate interest. It can also be risky in that if there is little interest from the crowd that you have approached. Who do you turn to when you have to promote an event? As many event planners know, there are many steps to planning and executing an event.

Tourism 98

Tourism Events 98

Conferences that Work

APRIL 4, 2022

“Marketing” via web form spam is a waste of time because it’s easy these days to prevent just about all spambot-generated form spam by either using double opt-in or adding Google’s reCAPTCHA to your web forms. What I do still see is human-generated spam. Why web form spam is a waste of marketers’ time.

Marketing 156

Marketing Medical Meetings Advertising Conference 156

Event Industry News

OCTOBER 27, 2022

At NOWIE, we believe passionately in women supporting women and we have many members who have pushed boundaries and forged paths for the generations behind them. Level Up will allow us to make the most of the examples set by these exceptional women”.

Sponsorships 141

Sponsorships Financial Events 141

Management Events

APRIL 24, 2024

Harnessing the Power of Professional Gatherings for Business Growth Building a robust business network is a vital component of generating leads that can propel your company forward. Leveraging B2B Lead Generation for Strategic Advantage The craft of B2B lead generation demands a thoughtful and tactical approach.

B2B 40

B2B Tech Technology Sustainability 40

SevenEvents

MARCH 26, 2024

this could be increasing brand awareness, generating leads, networking with clients, or educating attendees. this could be increasing brand awareness, generating leads, networking with clients, or educating attendees. this is an indicator to what content is compelling and of interest.

Social Media 52

Social Media Financial Event Management Events 52

EventMB

MAY 27, 2022

It’s interesting to note that for Kula and his company, event planners were never the main client, instead the focus was on enterprises and their HR, communications or Marketing department, for example. The pandemic, and the easing of restrictions, have brought a lot of chat around hybrid events, of which Kula has some interesting takes.

Event Tech 160

Event Tech Tech Sustainability Events 160

MeetingsNet

NOVEMBER 16, 2023

Warning: Please note that the generated output is not legal advice. That’s the small print on the legal prompts in Spark, the meetings-specific generative-A.I. In that section, users have three options: They can ask Spark to review a clause, generate a clause, or review an entire contract. The new meetings-industry A.I.

Contracts 105

Contracts Meetings Hotels Transportation 105

Arlo Training & Events Software

APRIL 17, 2024

In this blog, we dive into the general interest in AI in learning and development, paying particular attention to how it can be utilized by training providers. The biggest takeaway for learning providers from the survey results is the significant interest in AI, as well as the potential challenges the technology presents.

2024 52

2024 Management Consulting Technology 52

MeetingsNet

SEPTEMBER 29, 2023

A quarterly discussion of the impact of generative A.I. Interest in generative artificial intelligence, a.k.a. generative A.I., That interest is spreading fast in the meetings and business-travel industries, with webinars, conference sessions, and articles looking at how the new tools could change the nature of the work.

Travel 52

Travel Education Conference Meetings 52