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Speaker Trends for This Year’s Business Events

MeetingsNet

The Speaking Industry Benchmark Report produced by AAE Speakers Bureau compiles data from both event organizers and keynote speakers to better understand the issues and trends affecting the speaker-booking process. For many events, speakers will be chosen based on outcomes and relevance versus celebrity alone.

Speakers 111
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8 Tips for Your Hybrid or Virtual Event Marketing Strategy

Attendease

The COVID-19 pandemic accelerated the adoption of hybrid and virtual events. This led to a quick shift in how to approach one’s virtual event marketing strategy. Event organizers knew they had to adapt quickly or businesses would crumble. In 2022, statistics show that virtual events still held a firm place in the industry.

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Top 10 Event Planning Trends to Expect in 2024

Attendease

In 2023, the event industry underwent changes that revolved around sustainability, diversity, and inclusion. These developments impacted event professionals, creating a period of adaptation and transformation within an industry valued at $1 trillion worldwide. Because of the pandemic, events had to become more virtual.

2024 370
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7 Event KPIs That Will Prove You Put on a Great Event

Attendease

Measuring event KPIs and, ultimately, the success of an event shouldn’t be an afterthought. Knowing how well events have performed is crucial to delivering a mind-blowing attendee experience. Of course, event KPIs can vary from basic attendance numbers and financials to more far-reaching topics like post-event visibility.

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Hot Topics, Top Fees: 2023 Speaker Study

MeetingsNet

The newest Speaking Industry Benchmark Report is out with details on this year’s hot topics, what speakers are charging (and what planners are paying), and more. Demand is hot for speakers who address diversity, equity, and inclusion issues. For speakers with more than 10 years of experience, the average fee is $16,659. •

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Top Trends for Your Event’s Social Influencer Campaign

Velvet Chainsaw

The events community can learn a lot from the B2C social landscape as we navigate the ins and outs of best practices and trends for moving fence-sitters to paying registrants. Top Five Trends in Social Influencing. We’ve culled those trends to identify five that are applicable to the B2B events industry. Data rules.

B2C 370
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Measuring Event Success from Pre- to Post-Event

Attendease

Planning an event is like orchestrating a symphony—every note matters, from the first rehearsal to the final bow. But how do you make sure your audience has your event stuck in their head for days, weeks, and months afterwards? What do you hope to achieve by hosting this event? Let’s get started!