Remove event-novelties
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We are biased against truly creative event design

Conferences that Work

A “creative” event design is one with a novel venue and/or decor and lighting and/or food and beverage. Consequently, planners restrict the entire focus of creative event design to novel visual and sensory elements. The meeting industry has redefined novelty as creativity. ” and “what’s it for?”

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Virtual Events: 50 Free Resources

Event Age by Swapcard

Over the last year and a half, virtual events went from being a novelty to commonplace. Through trial and error, event organizers have quickly learned just how different running a virtual event is from an in-person.

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Many “experiential” events are just razzle-dazzle

Conferences that Work

Beware of “experiential” events that are just razzle-dazzle. “Experiential” has become a buzzword to use to describe hip events. The problem is that most events touted as experiential simply add irrelevant novelty to a familiar event process. Sounds so much better, doesn’t it?

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Are We Creating The Wrong Type Of Conference Experiences?

Velvet Chainsaw

Not conference experiences that engage the dumb, novelty-seeking portion of our brain’s limbic system inducing temporary pleasure. Conference organizers, planning teams, and event producers aim to top last year’s event with a bigger-name speaker, larger budgets, trendy technology and greater wows. Read on…). I want more!”.

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Nine conference mythodologies

Conferences that Work

Mythodology: Event socials are a good way to meet people. Reality : People tend to stay with people they already know at event socials. Participant-driven and participation-rich events provide far more opportunities to meet people you actually want to meet. Mythodology: Learning occurs through events.

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18 Stunning Experiential Design Ideas for Your Event

eventplanner

Attendees crave novelty. If you're using the same old settings and designs for your event, chances are your guests will stop paying any attention. Our brains are wired to pay attention to new information or forms of expression.

Events 98
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Maximize your trade show presence: 5 must-try booth ideas.

Expo Pass

Use social media platforms to build hype around your booth and when the event starts, the heavy lifting of attracting an audience will already be done. Not only will you trigger a sense of novelty among attendees, but you’ll leave a more memorable impression on them by providing a fun and unique experience. Get ahead of the game.