Smart Meetings

JANUARY 6, 2022

“We have a strong opportunity to deepen the process of hosting in-person, hybrid and virtual events and are excited to be able to better support meeting planners and event organizers while offering a wider range of products and experiences,” he said in a statement. See also: Tech Mergers Could Simplify Virtual Meeting Management.

Event Tech 101

Event Tech Tech 2022 2008 101

Event Marketer

OCTOBER 11, 2023

Fusing fashion and tech, Vision Expo West 2023 welcomed eyecare professionals from all facets of the optical and vision industry at The Venetian Convention Center & Expo in Las Vegas Sept. The post Field Report: Steal-Worthy Activation Ideas from Vision Expo West 2023 appeared first on Event Marketer.

2023 91

2023 Trade Shows Fashion Insurance 91

Eventsforce

NOVEMBER 22, 2021

Want the lowdown on all things event tech? In this month’s round up of top event tech stories, we look at a new registration and ticketing platform that is set to transform the way organizers manage groups at meetings and events today. NEW eBOOK – The Event Planner’s Guide to Stress Management.

Event Tech 98

Event Tech Tech Social Media Speakers 98

Bizzabo

JUNE 4, 2021

Instead, we'll walk through a variety of different solutions so that you can find the one that is best for your unique event marketing needs. 3 Stages of the Event Lifecycle. What to do (and tools to use) before the event. What to do (and tools to use) during the event. Building an On-Brand Event Website.

Tech 110

Tech Event Apps Event Management Social Media 110

SmartMeetings

JANUARY 5, 2021

Cisco’s announcement in November that it was buying the virtual interaction company Slido may have been a foreshadowing of event tech mergers to come in 2021 according to event tech experts. Eight-year-young, Slovakia-based Slido was emerging as the ubiquitous Q&A and polling platform at events.

Tech 124

Tech Management Meetings 2007 124

Marketo Events

FEBRUARY 8, 2019

According to Event MB , 85% of event planners use event registration software, 61% use event marketing tools, and 54% use survey tools. While this is promising, these tech stacks can often lead to uncertain attribution models that fail to calculate the true ROI of events. Generating Brand Awareness.

Event Marketing 167

Event Marketing Marketing Social Media Event Apps 167

Event Marketer

MAY 17, 2021

As event marketers plan for the return of in-person events, they’re budgeting for a fresh slate of technologies and tools designed to attract attendees back to events and keep them safe once there. Predictive analysis will play a key role for experiential programs targeting specific markets or locations.

Tech 127

Tech Food and Beverage Retail Technology 127

Event Marketer

FEBRUARY 22, 2024

The good news for event marketers, however: Despite the year’s travel speed bumps and forecasts, many events and trade shows (CES 2024, included) are reporting they are back to pre-pandemic attendance levels. degrees Celsius,” Reuters reported. AI could help companies analyze T&E on a ‘much more granular level.’

2024 110

2024 Travel Trade Shows 2023 110

SmartMeetings

AUGUST 31, 2020

There’s no question that the world of events has been dramatically changed because of the COVID-19 pandemic and ongoing concerns about large groups of in-person gatherings. More : How to Create a COVID-era Event Marketing Plan. Hybrid events will need to have much more robust online content and experiences than ever before.

2021 138

2021 Event Marketing Marketing Technology 138

Velvet Chainsaw

AUGUST 9, 2023

Architecting Choice Marriott, PCMA, CEMA, and Storycraft Lab recently released a report, “ Six Truths for Innovative Event Strategies ,” that is primarily influenced by corporate event marketers but can be applied to association annual conferences. Where possible, build in 30 minutes between sessions.

Conference 195

Conference Education Corporate Events Tech 195

EventBank Insights

JUNE 24, 2019

There's FinTech for Finance, Med Tech for Medicine, Martech for Marketing. So Clearly if there's events, well, there's Eventtech. Types of Event Technology Venue Marketplaces Registration & Check-in Tools Event Marketing Tools Event Website Builders Surveys and Polls Networking Platform Event Analytics.

Event Tech 122

Event Tech Tech Event Technology Technology 122

SpotMe Blog

JUNE 28, 2023

1 SpotMe Named a Leader in The Forrester Wave : B2B Event Management Technology, Q1 2023 report. SpotMe , named an all-in-one event management platform in The Forrester Wave report, is one of the best alternatives to Boomset.

2023 130

2023 B2B Event Management Event Apps 130

Smart Meetings

OCTOBER 18, 2023

The forecast questioned more than 500 event and meeting professionals who represent corporations, associations, buyers and suppliers from 26 countries. Tejado said meeting planners are keen on embracing new tech. In the report it was found that 42% of respondents expect to use AI in 2024, and 41% expect to use VR.

2024 98

2024 2023 Social Media Meetings 98

Eventsforce

FEBRUARY 12, 2019

They can also choose to tap on the sticker to visit the event page itself. It is certainly an interesting development for those of you who rely on the social media platform for your event marketing activities. It also brings about some new opportunities for people to engage more with one another in the run-up to an event.

Tech 45

Tech Event Marketing Marketing Social Media 45

Eventsforce

MARCH 26, 2019

Event Marketer: The Dos and Don’ts of AR in EventTech. When it comes to augmented reality, conferences are going all in on the tech. Do you want similar tech round-ups delivered to your inbox each month?

Event Marketing 61

Event Marketing Tech Marketing 2007 61

Attendease

FEBRUARY 20, 2019

You’d think that, given that the Oxford Economics and Events Industry Council reports that “meetings generated $1,294 of spending per participant,” event and meeting planners would be given budgetary free rein to produce the kinds of events needed to generate these economic returns. Shrinking Budgets.

2019 375

2019 Event Planning 2016 2018 375

Event Farm

JANUARY 25, 2017

In today’s data-driven marketing world, wouldn’t it seem crazy to devote the largest portion of your marketing budget to the channel that you're most poorly measuring? As strange as it is, that's what is often happening with events. The problem isn't with events, but the metrics we use to determine event success.

Event Marketing 100

Event Marketing Marketing B2B Events 100

Event Industry News

OCTOBER 29, 2021

You can also track user journeys, move data across your tech stack using hundreds of integrations, download chat logs and transcripts, and share custom reports with sponsors and partners. With vFairs, you get access to real-time data such as webinar views, booth visits, chat activity, link clicks, and document downloads.

Tech 52

Tech Event Tech 2016 Sponsorships 52

Eventsforce

MARCH 11, 2021

Want the lowdown on all things event tech? In this month’s round-up of top event tech stories, we look at the hype behind Clubhouse – the chat-based social media platform that’s been taking the industry by storm. And event marketers are watching it closely. In your inbox, every week. .

Tech 92

Tech Social Media Wireless Event Tech 92

Event Industry News

FEBRUARY 11, 2019

Choosing an Event Platform Vs. Creating an Event Technology Deck. The Three Main Categories of Event Technology. Event Marketing, with examples. Event Apps, with examples. Event Management, with examples. How To Choose the Best Tool For Your Event. Conclusion: Your Next Steps with Event Tech.

Event Tech 96

Event Tech Tech Event Apps Event Technology 96

Eventsforce

DECEMBER 12, 2019

Want the lowdown on all things event tech? In this month’s round up of top tech stories, we look at the latest trends in social media and what event professionals can do to boost their marketing activities in 2020. Related reading: How to Choose the Right Influencers for Your Event Marketing Activities.

Social Media 87

Social Media 2020 Tech Transportation 87

Eventbase

FEBRUARY 22, 2018

Here are some of the events we’re excited to attend, from event tech networking sessions to keynotes on the future of work. Women are still a minority in Silicon Valley and the tech industry. This event brings together event marketers, organizers and technologists for an afternoon of learning and discovery.

2018 75

2018 Event Marketing Marketing Tech 75

Event Marketer

MARCH 28, 2024

As vp-global sponsorships and brand experience at Hewlett Packard Enterprise (HPE), Wang acquires, manages and activates a portfolio of marketing partnerships with the brand’s sports and entertainment customers, while also working on sponsorships, setting strategy, measuring and reporting on results, and collaborating with internal partners.

2015 96

2015 Sponsorships Sports Sustainability 96

Event Industry News

OCTOBER 24, 2019

About: 2heads Global Design is an experiential marketing agency that supports global show programmes for some of the world’s largest brands. As a market leader in B2B event marketing, 2heads currently powers more than 200 brand experiences in over 25 countries worldwide and operates from footholds in four international markets.

Event Tech 40

Event Tech Tech B2B Social Media 40

Eventsforce

FEBRUARY 10, 2020

Want the lowdown on all things event tech? In this month’s round up of top tech stories, we look at how important data protection and data security has become for event planners two years since the introduction of GDPR. Related reading: Top Wi-Fi Considerations for Event Planners. In your inbox, every week. .

Tech 94

Tech Event Tech Hotels Banking 94

Eventsforce

OCTOBER 27, 2020

Want the lowdown on all things event tech? In this month’s round-up of top event tech stories, we take a look at LinkedIn’s new video meeting tool along with some cool features that help organisers drive more casual conversations around their events. EventTech Talk: How to Choose a Virtual Event Tech Platform.

Event Tech 89

Event Tech Tech Meetings Social Media 89

Bizzabo

NOVEMBER 13, 2018

Get inspired by these 10 corporate event marketing ideas that go beyond the typical trade show booth. It’s no secret that live events are valuable marketing channels. According to the 2018 Event Marketing Benchmarks and Trends , that’s exactly the case. Virtual Reality will be news-worthy Event Marketing.

Corporate Events 76

Corporate Events Event Marketing Marketing Trade Shows 76

Event Marketer

FEBRUARY 2, 2024

Starting as an event coordinator in the health care sector, Sara Gorlick discovered an unexpected passion for planning events and conferences. Now, almost 20 years later, Gorlick is vp-events at Rakuten, where she has worked for 14 years.

Event Apps 93

Event Apps Global Events Tech Conference 93

Eventsforce

OCTOBER 23, 2019

Want the lowdown on all things event tech? In this month’s highlights of top event tech stories, we take a look at LinkedIn’s newly announced networking tool and what kind of impact it will have on our industry. Tech Crunch: Google’s New Voice Recorder App Transcribes in Real-Time. In your inbox, every week.

Tech 83

Tech Event Tech Speakers Technology 83

Bizzabo

MARCH 5, 2019

See how marketing leaders from InsightSquared and Bizzabo fit events into their account-based marketing (ABM) strategy. What is account-based marketing? How can it make your event campaigns more targeted and in turn more profitable? How ABM goes Hand-in-hand with Events. The Challenges of ABM.

Event Marketing 48

Event Marketing Marketing B2B Tech 48

SpotMe Blog

JULY 28, 2023

“Most of our customers, particularly in the life sciences and pharma industries, who were hosting hundreds of virtual events during the pandemic have now re-added in-person to their event mix. According to a German-based event efficiency platform, “26% of event marketers lack the time to measure the success of their events.”

2023 130

2023 B2B Event Apps Technology 130

Eventsforce

SEPTEMBER 4, 2019

Keep on Top of Event ROI. Producing information on your event’s performance and reporting it back to management teams/stakeholders is another area of stress for many event planners. There is a huge amount of event data that can be collected and analysed. Read: 8 Bad Data Security Habits Event Planners Should Quit.

Tech 103

Tech Event Management Technology Management 103

Eventsforce

JUNE 12, 2019

In this month’s round up of top event tech stories, we look at what impact the EU GDPR has had on the events industry – one year after coming into effect. Have a look at the top event tech stories you don’t want to miss: Special Events: Most Event Planners Still Struggling with GDPR, Study Shows.

Tech 82

Tech Contracts Social Media Event Tech 82

Endless Events

DECEMBER 16, 2018

We are bringing together arguably the best minds in the #eventtech and social spaces to talk all about the top event tech trends in 2019. They will talk about what they have seen, where our industry is heading with tech and how we can continue to integrate more deeply and create better planner and participant experiences.

Event Tech 95

Event Tech 2019 Tech Social Media 95

Event Marketer

OCTOBER 30, 2023

” –Tara Reilly, VP-Experiential and Partnerships, Vox Media A trio of tech journalists served as event co-hosts this year, replacing veteran Kara Swisher, who stepped down from the role. Taking the reins this year were three new tech journalists, who replaced veteran Code Conference host Kara Swisher.

Conference 99

Conference Tech 2024 2023 99

Marketo Events

FEBRUARY 8, 2019

According to Event MB , 85% of event planners use event registration software, 61% use event marketing tools, and 54% use survey tools. While this is promising, these tech stacks can often lead to uncertain attribution models that fail to calculate the true ROI of events. Generating Brand Awareness.

Event Marketing 63

Event Marketing Marketing Social Media Event Apps 63

Certain

MAY 15, 2018

In December 2017, Certain teamed up with Heinz Marketing to conduct a survey in order to better understand and identify the current state of B2B event marketing going into 2018. Of all the channels available to sales and marketing, email was identified as the most used and most effective activity.

B2B 20

B2B 2018 Event Marketing Marketing 20