Socio Events

DECEMBER 17, 2019

That sparked a cross-industry conversation on how to follow up with trade show and corporate event leads. Want to see how Sarah Brazier, SDR at Gong , and Alec Kimble, Enterprise SDR at Outreach , turn their event leads into prospects (and get some bonus insight along the way)? ☝️ CLICK IMAGES TO SEE ORIGINAL POSTS ?

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Trade Shows Corporate Events Events Marketing 52

Socio Events

FEBRUARY 21, 2023

Here’s the truth: There’s no guarantee anyone will show up, even when you’re hosting a virtual event. However, with the right virtual event marketing strategy, you can increase your chances of success. The key to a successful online event is getting the word out to your target audience, which can be a challenge.

Event Marketing 52

Event Marketing 2023 Marketing Social Media 52

Endless Events

JUNE 15, 2022

This is great news for event marketers and planners who can plan experiential events – events that aim to evoke positive emotions in attendees and resonate with their values. Any event can be experiential: conferences, meetings, exhibitions, trade shows, and corporate events.

Marketing 118

Marketing Social Media Trade Shows Event Marketing 118

Stova

MARCH 17, 2023

The Complete Guide to Event Marketing This guide will tell you what matters now and what will matter going forward in event marketing. To succeed, the event marketer of the future needs to stay on top of the event marketing game. What is Event Marketing?

Event Marketing 40

Event Marketing Marketing 2023 Social Media 40

Event Marketer

AUGUST 2, 2021

This fall, major user conferences, trade shows, music festivals and other gatherings are banking on attendees being ready to return to in-person events. For some, it’s a return to business as usual, with the events looking and feeling as they did in fall 2019. 11, 2001, terrorist attacks. AWS re:Invent is slated for Nov.

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Conference Trade Shows 2001 Fashion 144

Event Marketer

DECEMBER 15, 2023

As trade show properties move to prioritize community and connection and create more opportunities for exhibitors—Outdoor Retailer’s acquisition of an adventure lifestyle festival as one example—consumer-style experiential is infusing booths with new energy.

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2023 Trade Shows Retail Automotive 90

Planning Pod

AUGUST 24, 2019

Summary: Learn how to market events of all kinds, from market research, branding and pricing to event websites , content marketing, social media and post-event followup. What is event marketing? Why is event marketing important? Ensuring registered attendees show up to your event.

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Event Marketing Marketing Social Media Speakers 131

ePly

FEBRUARY 18, 2024

Corporate event planning encompasses traditional user conferences and customer summits to team-building events and charity fundraising days. As the name implies, corporate event planning refers to the strategic development and tactical plans involved in creating events to meet strategic corporate goals.

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Corporate Events Event Planning Trade Shows Speakers 62

SpotMe Blog

JULY 25, 2021

.” There may be a physical event with bonus online access, a primarily online event with limited in-person aspects, or an even blend of both. A live-streamed product reveal presented in front of a limited physical audience broadcasted to millions of people, also with an event app. Trade shows. Team meetings.

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Social Media 2021 Trade Shows Marketing 279

Socio Events

MARCH 21, 2023

B2B event marketing, by extension, refers to the discipline of leveraging B2B events for business marketing and promotional purposes. The happier, more engaged, and more satisfied your event attendees are, the more likely they are to feel positive about your brand. Take the Small Business Expo , for example.

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Event Marketer

MAY 16, 2022

For event marketers, keeping track of these ever-changing variants is like keeping up with the Kardashians. Here, tips and insights from a range of event marketing execs and brands, from FX to Ruffles, on approaching contingency planning in 2022. Introducing the 2022 Dream Team… The Sharpest Minds in B-to-B Events.

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2022 Trade Shows Marketing Consulting 123

Eventsforce

MARCH 26, 2019

Event Marketer: The Dos and Don’ts of AR in EventTech. So, when it comes to getting started, this article is a good reference point on what you should and shouldn’t do. However, saying that, business events and conferences should not easily pass on the blockchain opportunity. They’re quick to set-up too.

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Event Marketing Tech Marketing 2007 61

Planning Pod

AUGUST 24, 2019

Summary: Learn how to market events of all kinds, from market research, branding and pricing to event websites , content marketing, social media and post-event followup. What is event marketing? Why is event marketing important? Ensure registered attendees show up to your event.

Event Marketing 60

Event Marketing Marketing Social Media Speakers 60

Eventmobi

JULY 19, 2022

Pri-Med Canada is the flagship conference and trade show of Diversified Communications ULC; the Canadian division of global media company, Diversified Communications. Laine Vella is the Event Manager for Pri-Med Canada. Event registration opened four months in advance of the live event. The Person Behind the Magic.

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ePly

FEBRUARY 13, 2024

It can be a very valuable tool for determining the success of an event such as a conference or trade show. Data Collection for Measuring Event ROI There are several data points that should be collected at each stage of the event. Many event marketing goals will be consistent regardless of industry and event type.

Social Media 62

Social Media Event Marketing Sponsorships Events 62

Event Marketer

MAY 24, 2023

Reimagined B-to-B Event Strategies: How Mohawk Flooring’s In-person Roadshow is Impacting How it Exhibits in the Future Hussmann Steps Back from Trade Shows and Leans into an Educational Mobile Tour CURATED EXPERIENCES IBM is placing a greater emphasis on understanding why attendees are coming to its events.

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2023 Conference Trade Shows Technology 83

Event Farm

MAY 2, 2017

Set the right metrics – The first step in a killer pre-show plan is to set accountability metrics. Your objective isn’t to have the best-looking booth or prize at the trade show; it’s to do business. Set accountability for business results first and foremost, before any other event-planning decisions.

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Trade Shows Marketing Event Marketing Events 144

Core-apps

SEPTEMBER 5, 2017

They changed their entire sponsorship approach , bundling booth sales with event app and digital packages that are a winning combination for organizers, exhibitors and sponsors. Event app sponsors are typically seen as innovative since they’re taking a multi-channel approach to their event marketing.

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Sponsorships Event Apps Trade Shows Events 102

Bizzabo

MARCH 25, 2021

It’s no secret that virtual events are here to stay. And as event marketers, being competent in virtual production is now a part of the job. Broadcasts can be live – such as the live shows we watch on TV – or pre-recorded. Concurrent sessions refer to two or more sessions that are live at the same time.

Social Media 73

Social Media Speakers Events Technology 73

Endless Events

FEBRUARY 11, 2022

How To Gamify Events? Include gamification in your event marketing strategy – event gamification works best when people know all about the challenge before the event kicks off. As mentioned, choosing one method of gamification for events over another depends on your specific event goals.

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Social Media Events Trade Shows 2016 127

Cvent: Event Marketing

NOVEMBER 28, 2018

A hot topic right now is gamification and trade shows. It was inspired by a mobile video game app built by Hanley Wood for their annual conference and talk soon turned to what the key elements are of a successful trade show game. Here’s a look at what each element is all about.

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Trade Shows Event Apps Conference Event Tech 60

Socio Events

MARCH 15, 2023

Here is a handful of examples, all of which could be considered a corporate event: Types of corporate events The term corporate event really refers to any type of event hosted, funded, or sponsored by a corporate entity. These events can range in size and include anywhere from 50 attendees to thousands.

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Corporate Events Event Planning 2023 Social Media 83

GEVME

NOVEMBER 10, 2020

Event managers who wish to fill this gap in knowledge and be prepared for hybrid events, may refer to portals such as Digital Events Academy for more insights and other resources. Tracking participation and assessing effectiveness can help answer questions such as what type of event content would draw in more people?

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Social Media Events Speakers Technology 156

Plan Your Meetings

DECEMBER 3, 2018

RELATED STORY: Event marketing strategies for tough economic times. Imagine a situation where a capital markets conference is confused with a conference for grocers. The search engine could see “market” and just assume it’s a retail store when in reality the capital markets refer to inter-bank lending and such.

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2019 Social Media Trade Shows Retail 58

Eventmobi

JUNE 16, 2023

Non dues revenue refers to the income generated by organizations through sources other than membership fees. Ongoing events Organize industry-specific events, networking events, and trade shows that cater to your member needs. It’s all connected. What Is Non Dues Revenue? Here’s fifteen.

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Event Industry News

JULY 23, 2019

At the recent trade show hosted in Manchester, Richard Waddington, chairman of Event Marketing Association, James Morgan, founder of Event Tech Lab, and Holly Moore, founder of Make Events, discussed the developments in advertising. and take the first step.”. Bottom line.

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Advertising Trade Shows Event Tech Tech 56

Socio Events

AUGUST 10, 2022

Maximize brand awareness at a virtual trade show. Normally, trade shows involve thousands of attendees moving from booth to booth in a convention center to learn about new industry trends and products. Enabled by a virtual event platform, even this type of event can be translated into an online format.

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Event Ideas 2022 Trade Shows Sponsorships 52

ePly

FEBRUARY 13, 2024

Event sponsorship levels represent the difference between a money-losing event and one with a positive ROI. Savvy event marketers take the time and try to build sponsorship packages that appeal to their prospects’ needs. Events with sponsorship levels are easy to spot.

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Sponsorships Financial Marketing Speakers 62

Eventmobi

JULY 5, 2023

Read on to learn about: The type of marketing your association should do The 8 steps you can take to build an actionable strategy How to use digital & community marketing to market your membership program How to use event marketing for your association And several association marketing tools to add to your arsenal!

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Marketing Social Media Sponsorships Advertising 195

EventMB

MAY 26, 2022

For details on financing terms, refer to our Skift Financing Cheat Sheet. Also part of future plans is a Series A round of funding and a further expansion into the US as well as what the company calls untapped, frontier markets. Cvent announced the release of Cvent Studio at its annual Cvent CONNECT® event on August 2.

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Social Tables

OCTOBER 6, 2018

The only thing I wish I could do on the software but can’t, is to show where each water bottle is to be placed on stage,” jokes Cathi Culbertson, VP of Event Marketing & Conferences for the company. So they’re boldly blending the two when they travel to exhibitions and trade shows.

Meetings 158

Meetings 2016 Trade Shows Social Media 158

Eventtia

FEBRUARY 22, 2023

From comprehensive live streaming services to easy-to-use webinar platforms, these five solutions are sure to make organizing your next virtual event fast and painless. What Is Virtual Event Software? It provides a variety of features that make it easy to host interactive, engaging, and entertaining virtual events.

2023 48

2023 Trade Shows Events Travel 48

Socio Events

FEBRUARY 15, 2023

For each one, we’ll give you a free pre-event email template to get you started. What is pre-event email marketing? In an ideal world, event marketers wouldn’t need to worry about promoting an event. That’s where pre-event email marketing comes into play. Okay—but does it really work?

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The Castle Group

SEPTEMBER 26, 2023

Inquire about the number and type of events produced, the tenure of employees, and project management style. Make sure the experience matches the type of event you are seeking to host. A good event management company also knows how to work creatively to make the most out of any budget. of past events.

Event Management 52

Event Management Management Sustainability Food and Beverage 52

Social Tables

SEPTEMBER 14, 2021

From pre-event to post-event , we’ll explain why engagement matters and what you can do to make it better. What is event engagement? Event engagement, also known as audience engagement, refers to an event’s ability to hold the attention of its audience as well as promote full participation from event attendees.

Social Media 176

Social Media B2B Tech Marketing 176

Eventtia

NOVEMBER 10, 2023

Event mobile apps offer many features, including event schedules, interactive maps, speaker information, and real-time updates. Attendees can access all the event details at their fingertips, making it convenient to navigate and get the most out of the event. What types of events does your company host?

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Grenadine

AUGUST 6, 2018

Technology is progressively changing the way events are planned and executed, what guests do on-site, and even how they are evaluated. Amidst the sea of music festivals, trade shows, and sporting events this season, event marketers have incorporated technology trends in some of the most unique ways to date.

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Event Technology Technology Food and Beverage Trade Shows 61