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Event Marketing Strategy: The Best Recipe For Event Success

Endless Events

A Splash study shows that it might be the most powerful tool in the marketer’s arsenal! Like any other marketing effort, events need a comprehensive event marketing strategy to get the best results. There is no one-size-all approach in a world of diverse and versatile events. WHAT IS EVENT MARKETING?

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Case Study: LEO Events

Event Marketer

VIRTUAL PLATFORMS INDEX 2023 CAMPAIGN: 2022 AutoZone National Sales Meeting CLIENT: AutoZone AGENCY: LEO Events AutoZone’s National Sales Meeting (NSM) is an annual event that brings together thousands of employees and store managers from around the world.

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Survey: Many Event Marketers Say Orgs Not Effective at Virtual Events

Smart Meetings

The last two years served as a chance to learn the ins and outs of virtual events. So why have 64 percent of surveyed event marketers said they’re only “moderately” or “not effective at all” at creating virtual events that provide value? Read More : Survey Shows Increased Plans for Face-to-Face Meetings in Australia.

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Case Study: BlueJeans by Verizon

Event Marketer

THE SOLUTION Choosing a virtual event platform was straightforward, according to Technology Director Mike Morris. BlueJeans offered a unified platform for our events and in-house meetings — and it easily integrated with our existing IT infrastructure,” he says. We plan to use BlueJeans Events and Studio again in the future.”

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Case Study – UAKON 2020

e2m.live

e2m OnAir Meeting module was used during these sessions helping the attendees to schedule 1:1 meetings with one another or with one of the speakers. Again a big shout out to Ergo for cooperating with us throughout the event. Let us get on a call and give you a live demo on how e2m OnAir can make your event engaging.

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Why do Event Marketers Receive More Credit and Respect Than Event Planners?

Endless Events

She asked, “Why do event marketers receive more credit and respect than event planners?” . Event marketers and event planners do, in fact, often receive credit, financial support, and recognition differently, which makes this an excellent question. Defining the Roles: Event Marketer vs. Event Planner.

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Virtual Platforms Index 2023: LEO Events Case Study

Event Marketer

CAMPAIGN: 2022 AutoZone National Sales Meeting CLIENT: AutoZone AGENCY: LEO Events AutoZone’s National Sales Meeting (NSM) is an annual event that brings together thousands of employees and store managers from around the world.

2023 52