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In-Kind Sponsorships for Events: How to Create a Win-Win Situation

Endless Events

As event professionals, we’re constantly striving to create meaningful experiences for attendees and stakeholders while working within limited resources and a budget. In-kind sponsorships are relationships where a business sponsors an event by providing free goods or services rather than a financial contribution. Let’s dive in!

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Lessons learned from online meetings during the COVID-19 pandemic

Conferences that Work

The Association for the Sciences of Limnology and Oceanography (ASLO) has published some useful lessons learned from organizing six online scientific meetings during the COVID-19 pandemic. Online meetings improve access and attendance. Online events make it easier for them to attend. Check it out for full details!

Meetings 295
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How Manny’s Moved Its People-Powered Meeting Place Online

Picatic by Eventbrite

Emanuel Yekutiel envisioned a people-powered meeting place with a rich social activism component. A combination restaurant, political bookshop, and civic events space, Manny’s brings in all sorts of individuals […]. Then he built it.

Meetings 370
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Go Beyond Event Sponsorship Packages: Forge Long-Term Event Partnerships

Endless Events

We all know the stress of creating event sponsorship packages for each event we plan. It’s time to start forging event partnerships that go beyond one-off events. On top of that, I’m sure you want to hit a positive event ROI for your events to go with that new partnership. Click To Tweet.

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Tools for Making Sponsorships Work

PCMA Convene

In “Sponsorship Marketing,” the latest video for The Intersection , presented by PCMA and PSAV, host Jamie Muro gets down to sponsorship brass tacks with Kati S. “[Sponsors] really want to match sponsorship opportunities to their goals and objectives.” Make sponsorship activity a touchpoint for attendees.

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Webinar: UBIT: How US Tax Rules Impact Virtual Exhibits and Sponsorships

PCMA Convene

Attorney Paula Goedert will break down the current IRS regulation UBIT (unrelated business income tax) and how it applies to forced virtualization of exhibits and whether sponsorship rules offer a path forward to tax exempt revenue. Learning Outcomes: Recognize the tax complications when going from F2F events to digital.

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How Exhibition Sponsorships Are Evolving

PCMA Convene

“This is important, especially within events, because people consume the world very differently than they did 10 years ago, where everybody gathered in front of the TV on Friday night at 8 p.m. Too often, sponsorships don’t follow that mantra. Honesty is important when it comes to sponsorships. for ‘Ally McBeal.’ Great question.