Sat.Sep 17, 2022 - Fri.Sep 23, 2022

The Benefits of Running a CSR Event


Corporate Social Responsibility (CSR) has become increasingly important to businesses large and small, across many different industries. .

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Swag Has New Swagger: Ecofriendly Giveaways for Meetings 


Read the Complete Story On Skift Meetings. Marketing Advertising Specialty Institute ASI premiums promotional products swag

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Our guide to picking the perfect vendors for your event.

Expo Pass

Vendors are essential. They provide the food. The coffee! The video content. And many of the things that make our events truly innovative and original. But how can organizers pick those perfect vendors that make their event so special? Also, what can they do to make negotiating with vendors a breeze?

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Pros and cons of consulting for large organizations

Conferences that Work

I’ve consulted for more than a thousand organizations. My clients include branches of the U.S. Government, large international agencies, and for-profit and non-profit companies.

Download 7 Exceptional Event Email Templates for Driving Attendee Engagement

Write winning event emails in minutes! Relying on decades of social science research and more recent behavioral data, we’ll show you the science-backed methods to creating a wildly successful event-marketing email campaign for almost any situation. Download the eBook today!

HCP engagement: emerging trends, success metrics, and omnichannel strategies

SpotMe Blog

There’s no doubt about it. HCP engagement is a top priority for all pharma enterprises due to a drastic change in HCP needs and expectations. How do we know? 50% of our event platform customers are from the life science industry.

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More Trending

One World Rental return as headline sponsor at the Event Technology Awards 2022

Event Industry News

One World Rental offers an event technology hire, staffing and logistics anywhere in the world and this year will return as headline sponsor at the 10 th anniversary edition of the Event Technology Awards (ETAs).

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How to Host a Memorable Experiential Marketing Event

Eventbrite UK

If you’re looking for a way to create connections with consumers that will stand the test of time, experiential marketing is the answer.

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Junk Kouture — Turning Trash Into Fashion Treasure

Convene by PCMA

Once Junk Kouture — a competition for students to create wearable fashion made from recycled materials — went on tour, team members realized they needed to create a world final, “an Olympics of creativity.”.

The Macroeconomic Trends Impacting Meetings and Events Today


Skift Take: Inflation and supply chain issues are nagging not only the meetings industry but travel in general, but optimism still reigns supreme. Andrea Doyle Read the Complete Story On Skift Meetings. Inspiration Glasshouse Marriott Skift Global Forum

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A Master's Guide to B2B: How Listening to Your Customers Can Grow Your Business

Speaker: Adam Dorfman, Head of Product Growth at Reputation & Michele Bettinazzi, Customer Experience Manager at PeakMade Real Estate

Improved marketing conversion, happy customers, and faster growth - that’s only three things that can be accomplished by just listening to your customers. Customer feedback is an extremely invaluable tool to keeping retention high, attracting new business, and improving the general operations of your business. The question is - how do you capture all this? Join Adam Dorfman, Head of Product Growth at Reputation & Michele Bettinazzi, Customer Experience Manager at PeakMade Real Estate, for this essential discussion on the ins and outs of brokering the optimal customer interaction.

#WeMakeEvents BikeFest London 2022 raises nearly £2,000 for industry charities

Event Industry News

On Saturday 3rd September, a team of entertainment technology industry professionals cycled from SFL in Reading to the Royal Albert Hall in time for PLASA Show in London.

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Watching Hurricane Fiona: What Can We Do?

Smart Meetings

Hurricane Fiona hit Puerto Rico yesterday and left the island devastated. Most of the island does not have power and almost 840,000 people are without running water.

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Pandemic-Caused Changes Strengthen Chicago Business Group

Convene by PCMA

A recent in-person Executives’ Club of Chicago event included a discussion around The No Club’s theme of women doing dead-end work. The award for speediest pivot to digital events after the COVID-19 lockdown should go to Executives’ Club of Chicago. “A

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6 Must-Know-Now Travel Incentive Trends


Skift Take: Are you ready for the return of incentive travel? Here are six data-based trends to help you plan ahead. — Sue Pelletier Read the Complete Story On Skift Meetings. Business News Fab at Incentives Incentive Research Foundation incentive travel incentives IRF

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Negative Reviews & Online Feedback Happens - But Where Do You Go From Here?

Speaker: Adam Dorfman, Head of Product Growth at Reputation and Jeremy Shubitz, Director of Marketing at Bosley

Responding to online negative feedback can be challenging. What should you say? What should you not say? Should you even respond? In today's, your customers will be not only your biggest advocates but also your biggest critics. However, negative feedback can offer actionable insights to build a stronger product and customer experience.

The 2022 It List: Recognizing the Top 100 Event Agencies

Event Marketer

Our annual special report on the Top 100 agencies serving the event marketing industry.

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Smart Moves in Chicago, Mexico and More

Smart Meetings

Rachel Thompson. Thompson is catering sales and event manager for The Westin Riverfront Resort & Spa, Avon, Vail Valley in Colorado. Thompson comes from Sonnenalp Hotel in Vail, where she worked in multiple roles, most recently as its concierge.

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Essential Event Marketing KPIs to Measure Success

Endless Events

With so many events vying for your attendees’ attention, an intentional, targeted event marketing strategy can be an essential way to help your event stand out from the crowd.

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The Value of Virtual Events for the Financial Services and Professional Investment Sector


Skift Take: The financial services and professional investment sector presents a valuable market for virtual event tech, provided vendors can support the sector's very specific needs. Skift Meetings Studio Team Read the Complete Story On Skift Meetings. Podcast

Dive Into Your Inventory Data (and Add Substantial Profits to Your Bottom Line)

Speaker: Ian Foster, Sculpture Hospitality Regional Director West Coast

In this seminar, Ian Foster will discuss the basics of inventory management, including tips on how to get inventory right and how to evaluate your food and pour costs. Ian will examine the best ordering practices from our clients. Finally, he’ll share some case studies showing how well designed inventory control can uncover hidden losses from over-pouring and lost sales that will result in several thousand dollars of extra profit every month.

Toronto Caterers Top Fall Food Trends 2022


Not too hot, not too cold, they say that fall is the goldilocks of all seasons. Okay, they don’t say that, but we can all agree that the crisper fall season brings with it the sweet motherload of warm, hearty comfort foods we’ve all come to crave.

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Meetings, Events Return with New Safety Protocols, Operation Standards 

Smart Meetings

The meetings and events industry is returning with a lot of confidence, and face-to-face gatherings are trending upward with the potential to surpass pre-pandemic numbers.

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Should Event Planners Boycott Destinations?

Endless Events

In 2019, the events industry had a $1,135.4 Billion valuation, making the events industry well positioned to make an economic impact should planners support social movements like boycotts. But should event planners boycott? .

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Chorus appoints six new staff members

Event Industry News

London-based creative agency, Chorus, has expanded its team with six new appointments and several new roles coming online in the next few months.

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Maximize Your Profit Margins

Speaker: Shawn Imbeault and Geoff Loukes, Sculpture Hospitality

In the past year, we've learned that maximizing margins can determine whether your restaurant stays afloat when times get hard. Join Shawn Limbeault and Geoff Loukes, in this master class that will take you through the best practices of maximizing your margins, From FOH to BOH.

How To Increase Your Attendees’ Engagement Rate


Engagement at your event is just as, if not arguably, even more important than simply attracting more attendees.

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JW Marriott’s Scented Supper Made Meeting Memories

Smart Meetings

Dinner pairings, featuring culinary sensations and wine that bring out the best in each other, have become a standard in fine dining. Bonus points if the chef and sommelier come out to explain the meal’s taste and the science behind why it works together.

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How to create an effective event marketing plan in 2022

Socio Events

Forward-thinking marketers are constantly looking for new, innovative ways to reach their target audience. Given that the event planning industry has evolved into a multi-billion dollar market , it’s no wonder why events are now an incredibly popular marketing channel.

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Leaderpass Partners with Marco Giberti on Business of Events Masterclass Program

Event Industry News

Leaderpass announced the opening of its Business of Events Masterclass (mBE). The self-paced, online course leverages decades of leadership experience to prepare executives, entrepreneurs, and investors for the future of events.

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Restaurant Management Masterclass

Speaker: Harlan Scott, Founder of Harlan Scott Hospitality and Industry Restaurant

Due first to necessary staffing cuts, extreme safety protocols, and now the need to rehire against outsized government stimulus, unemployment benefits and wage requirements, managing and staffing have become the most urgent conversation in restaurants today. This, adding on to the lynch-pin management style restaurants often have, has made restaurant cultures more vulnerable and volatile than ever. If your restaurant is suffering from cut staff, low morale, or ineffective training, you've come to the right place. Join Harlan Scott of Harlan Scott Hospitality, learn how to get back in control of your restaurant and your operation back on autopilot.

How To Build A Complete Marketing Strategy In 2022


Source. A marketing strategy is your overall game plan to reach your marketing goals. It entails the process involved in achieving your marketing objectives, including lead generation, sales conversion, customer retention, etc.

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Video Q & A with Gigi McDowell, Founder & CEO of Fêtefully

The Planner's Lounge

I had the absolute pleasure of chatting with GiGi McDowell, Founder and CEO of Fêtefully. GiGi shares how Fêtefully came into existence, how it helps couples and how wedding planners can use Fêtefully in their business. You can watch our conversation below.

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Jessica and Frankie’s Classically Luxurious Wedding at The Arlington Estate


You’re going to swoon over Jessica and Frankie’s luxurious wedding at the The Arlington Estate. With so many glamorous and delicate details, everything about their special day is breathtaking.

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