Velvet Chainsaw
FEBRUARY 27, 2023
Credit: iStock Event organizers are feeling the pinch as industry suppliers, venues and transportation companies rebound from the pandemic. Travel costs are rising due to strong demand (led by the leisure sector). Following are considerations gathered from industry media, meetings market surveys and anecdotal reports from Velvet Chainsaw Consulting clients.
Event Farm
MARCH 2, 2023
Event tech plays a significant role in shaping how events are planned and executed. But with so many options available, it can be hard to choose the right tools that help you deliver an engaging experience, understand your attendees, and most importantly, get the ROI you need. Fortunately, during Crafting the Event Experience Part 6, Ryan Costello, Event Farm co-founder, and Chief Strategy Officer at MemberSuite discussed the world of event tech including what event planners need to consider and
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EventMB
MARCH 1, 2023
Skift Take: President Joe Biden recently signed the Food Donation Improvement Act into law. This legislation makes donating food easier than ever, welcome news for the meetings industry.
Conferences that Work
FEBRUARY 27, 2023
Philosophers and scientists have long defined cognition as something done by a single mind. But in January 2023, twenty-eight scientists published a letter to the editor of Cognitive Science that challenges this view of cognition. Rather, they say, “ interaction co-constitutes cognition as a process involving interacting minds. In other words, they believe that interaction is at the heart of cognition.
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The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.
Attendease
FEBRUARY 27, 2023
Higher education events (including classes as an event type) come in all shapes and sizes, from public to private; virtual, to in-person or hybrid; large or small…the list goes on. And while the process to plan an event or a class may be similar, the needs of each may greatly differ, making a flexible event management software for universities and other higher education organizations a must for those with a large portfolio of events and classes.
Event Pro Update brings together the best content for event, conference, and meeting planning professionals from the widest variety of industry thought leaders.
EventMB
FEBRUARY 27, 2023
Skift Take: Pollution, morality, cultural genocide — Destination Canada’s partnership with TED featured authentic presentations on uncomfortable topics. They spurred vulnerable conversations among guests. Openness was on tap, with no room for PR spin.
Expo Pass
FEBRUARY 28, 2023
Mark your calendars! March 8th is almost here, and it’s time to grab your team and celebrate International Women’s Day! Let’s take a moment to appreciate and recognize all the incredible social, cultural, economic, and political contributions made by women. It’s time to give credit where credit is due, and this year’s theme is all about #EmbraceEquity.
Event Farm
MARCH 2, 2023
Event tech plays a significant role in shaping how events are planned and executed. But with so many options available, it can be hard to choose the right tools that help you deliver an engaging experience, understand your attendees, and most importantly, get the ROI you need. Fortunately, during Crafting the Event Experience Part 6, Ryan Costello, Event Farm co-founder, and Chief Strategy Officer at MemberSuite discussed the world of event tech including what event planners need to consider and
Event Industry News
FEBRUARY 27, 2023
As Greta once said, “You are never too small to make a difference.” We are pleased to bring you this fourth edition of the Sustainable Events Buyer’s Guide which looks at the latest innovations, tools, tactics and talent helping to make our industry more sustainable.
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In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret
EventMB
MARCH 2, 2023
Skift Take: Corporate planners are building new centers of event excellence in new and collaborative ways. Some aim to inspire the entire meetings industry, while others focus on standardizing their event design and procurement processes.
Smart Meetings
FEBRUARY 27, 2023
Do you need to find new monetary sources for conferences, conventions and trade shows? While sponsorships have been prevalent for a long time, further information about the popularity of digital and print options might surprise you. This blog won’t only address revenue initiatives but also cost-cutting measures. Research Finds Sponsorships Are Still Relevant According to a 2019 report from the Center for Exhibition Industry Research ( CEIR ) of 200 show executives and 728 exhibitors, spons
Event Smart
FEBRUARY 28, 2023
Trends come and trends go like a fleeting fad or a craze. However, when it comes to events and event planning (events require so much work), trends stay longer than most. As event planners, it’s very important not only to be up to date with event trends but also to adapt to these event trends.
Event Industry News
MARCH 2, 2023
hivr.ai, a travel technology start-up that automates meeting and group sales processes for conference hotels, today announced an integration partnership with Cvent, a market-leading meetings, events and hospitality technology provider. The new integration will allow hivr.
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Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!
EventMB
FEBRUARY 28, 2023
Skift Take: Increased business travel from Asia is good news for global trade shows. MWC Barcelona 2023 is seeing a solid increase in overall attendance, but it is still far from 2019 levels. Meanwhile, IMEX reports strong buyer demand from Korea and China.
Smart Meetings
FEBRUARY 27, 2023
Have the rules for business networking changed post-Covid? Jacqueline Whitmore As the frequency of business events continues to expand, many meeting professionals may find themselves in an uncertain social limbo navigating what is now acceptable to do at a cocktail party. To handshake, or not to handshake? How soon is too soon to reach out after an event ends?
EventSource
FEBRUARY 28, 2023
Lucy and Ekeng’s lush and opulent wedding, captured by Mango Studios , will truly have your heart swooning. Planned by the creative minds at Celebration Events , their big day at the Hotel X Toronto has everything from decadent floral arrangements to an elegant colour palette and other whimsical details. Of course the bride was as glamorous as the wedding’s ambiance, thanks to her stunning makeup by Yong Faces and her beautiful hair by Diva Designs Hair Studio.
Event Industry News
FEBRUARY 27, 2023
Ahead of its May trade show, taking place 23 – 25 May, the IMEX Group has published its first ever externally-verified Sustainability Report for IMEX Frankfurt. The IMEX Group has tracked and published the environmental performance of its American show, IMEX America, since 2012 but today’s report represents a significant achievement for its German counterpart.
Speaker: Adam Dorfman, Lindsay Harrison, and Erin O'Brien
Did you know that 4 out of 5 consumers use local search and 88% use smartphones for those searches? With that in mind, I think it's safe to say your online presence is the silver bullet of your business. Think about the revenue you could be missing by not prioritizing local search optimization. Fortunately, there are a handful of steps you can take right now that will immediately impact your business's pace in local search, and we're happy to share them.
EventMB
MARCH 2, 2023
Skift Take: In the age of Zoom fatigue and hybrid work, outdoor activities are an ideal solution for team-building exercises that re-energize participants and build company culture. Discover eleven inspiring ideas grounded in real-world Arizona adventures, and download the accompanying free planner checklist to make sure your outdoor event goes off without a hitch.
Smart Meetings
MARCH 3, 2023
Switching careers to discover your passion There is a near endless list of jobs in the world but some people were just born for events and hospitality. While others discover this as children or adolescents and take it all the way through college and, land into the world of events and hospitality, others work in other industries for a while to later find out that it was about hospitality all along.
Tigris Events
FEBRUARY 26, 2023
[…] The post Event Marketing Elements That Affect Attendee Experience appeared first on Leading the Canadian Industry in Dynamic Event Staffing, Event Planning & Experiential Marketing.
Socio Events
FEBRUARY 27, 2023
In 2023, continuous audience engagement is a major priority for modern event planners. Crafting a personalized attendee journey with multiple points of engagement on every event stage is essential to creating an immersive, memorable event experience. Attendees who start interacting early and continue to do so during the event are more likely to participate in different activities, ask questions, actively connect with other professionals, and, later on, advocate for your events and community thro
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Get ahead of the curve and stay informed with Zuddl's industry report on the future of B2B events in 2023. Stay up-to-date on the latest trends and insights from leading experts in the field. Make informed decisions and stay ahead of the competition.
EventMB
MARCH 1, 2023
Skift Take: Despite positive financial results, Eventbrite is laying off eight percent of its staff. Its restructuring plan involves relocating development, customer support and operations roles away from the U.S. as well as cuts to real estate.
Smart Meetings
MARCH 1, 2023
Meet the ‘Smart Women’ of Encore What if the push to restaff event technology roles is actually an opportunity to bring more diverse points of view to the field? Encore, the world’s largest event solutions provider, has just launched Women in Audio Visual Technology (WAVE), a program focused on generating career opportunities for women in the event production industry.
EventSource
MARCH 1, 2023
Located in the heart of trendy Queen West Toronto, we were thrilled to be back at the Twist Gallery for their 2023 wedding open house, hobnobbing among dozens of eager couples all anxious to check out this stunningly unique event space for their upcoming wedding! With its charming exposed wood beams, French arch windows, dazzling skylights, and rustic-meets-modern sensibilities, the afternoon brought with it a steady stream of newly engaged couples all looking to acquaint themselves with the spa
Event Marketer
FEBRUARY 27, 2023
EYE CAR E by SYLVANIA experts replaced participating cars’ headlight bulbs and guided attendees through the DIY process. Car headlights illuminate roads at night or in bad weather, but if they become dim or foggy, it can create a safety issue. So just like eyes get routine health checkups, headlights need regular maintenance to preserve visibility. Automotive lighting brand SYLVANIA ran with this analogy to educate drivers by launching an “eye exam” pop-up experience one evening in January for c
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People are itching to get back into the world. 54% of consumers say they plan to dine out at a restaurant at least once a week this year. As COVID-19 restrictions ease, the competition for their business is stronger than ever. Download this eBook today to learn how your restaurant can be prepared!
EventMB
MARCH 3, 2023
Skift Take: Julie Coker, CEO and President of the San Diego Tourism Authority, discusses community; mentorship; destination boycotts; and diversity, equity and inclusion.
Smart Meetings
MARCH 1, 2023
Where to celebrate March 17 on the Las Vegas Strip Green Beers and Guinness, corned beef and cabbage (not actually an Irish dish, but we love it anyways) and the festive spirits of partyers drenched in green set to extreme are just a few of the details that make St. Patty’s Day a joyous occasion. So, lift up a pint of the black stuff and yell “slainte” (which means cheers in Gaelic pronounced slawn-cha)!
Event Industry News
MARCH 3, 2023
Nicola Shaw, head of growth at Tag Digital, has been in/around digital marketing for most of her career. In this episode, having detailed Tag’s mission – how it works exclusively with organisers around the world helping to grow their events – with host James Dickson putting the questions, Nicola looks at new model marketing.
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