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Producing In-person Events Post-COVID: Nine Resources for Event Marketers

Event Marketer

As the number of Americans vaccinated for COVID-19 increases and the country begins to reopen businesses, more marketers are beginning to consider producing live, in-person events again. But in terms of logistics, budgets, technology and safety, events post-COVID will differ in key ways from those held before the pandemic.

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New Year, New Approach: Four Ways AT&T is Upgrading its Event Marketing Tactics in 2022

Event Marketer

The new year offers organizations a chance to reset and reevaluate, and AT&T has wasted no time in reshaping its approach to experiential marketing to meet the needs of the modern COVID-era consumer. What we’ve seen is every market that we’ve gone in, there’s a different expectation,” says Ward.

2022 123
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Top 2020 Event Conferences

Attendease

The events industry has been behind some of the most innovative tech conferences in the past decade. Needless to say, 2020 is set to be another bar-raising year for event management professionals. Needless to say, 2020 is set to be another bar-raising year for event management professionals. Event Planner Expo.

2020 293
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Luggage Brand BÉIS Activates a Shoppable Three-city Hotel Pop-up Tour

Event Marketer

For more than just packing travel essentials, luggage has become its own fashion statement, with the features and tech to match. The BÉIS Hotel tour touched down for several weeks in each market, kicking off in L.A. It will wrap in Dallas this month on Sept. and Dallas. in July and then heading to Vancouver in August.

Hotels 103
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For These Brick-and-Mortar Retailers, Experiential Marketing is a Path Forward

Event Marketer

Concept-store visitors can also scale a 32-foot-tall rock-climbing wall, take swings in a batting cage featuring HitTrax technology, hit balls in tech-simulated golf hitting bays and putting greens, and test out and repair gear within a designated service area. Saks Fifth Avenue. Featured Photo Credit: Dick’s Sporting Goods.

Retail 131
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2019 Marketing Conferences: The #1 Marketing Events Guide

Bizzabo

Attending conferences is one of the best ways to stay ahead in the ever-changing marketing industry. At these events, you will learn from the top industry executives while networking with marketing professionals just like yourself. Expo - A global event that strives to promote progress and foster cooperation.

2019 81
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Smart Moves in Quebec, Baja California and More

Smart Meetings

Melis joined snöball event marketing, headquartered in Montreal, Quebec, as head of growth. Melis has previously been director of North American operations at key4events, a French hybrid event and digital tech company, vice president of business development at Showcare event services and more. Tony Melis.

Tourism 52