article thumbnail

17 Event Marketing Strategies to Boost Engagement & Drive Sales

Eventmobi

It all comes down to the event marketing strategies behind them! A strong event marketing strategy isn’t just about getting the word out about your conference, expo, trade show, or event; it’s about compelling your audience to take notice and take action by registering and attending.

article thumbnail

Top 5 Event Planning Courses for Planners

Event Planning BluePrint

There’s just one thing left – making your career as an event planner official “on paper.” . But what are the top event planning courses for planners? So, if you want to secure a job, get more gigs, and have a successful career, taking an event planning course might be the right path for you. Both courses come with.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

35 Event Marketing Ideas that Work

Social Tables

Professional event planners and marketers know that there is no one-size-fits all strategy for successful event marketing. Marketers are tasked with reaching members of their target audience, enticing them to register for an event, and continuing communications all the way up to the event to encourage attendance.

article thumbnail

How to Create an Event Marketing Plan

GEVME

The right marketing plan for an event usually identifies your target audience and how you will attract new customers and keep them organising events with you over and over again. Event marketing plan definition & examples. What is an event marketing plan? Why d o you need an event marketing plan?

article thumbnail

How to Measure Event Marketing Success

GEVME

Knowing how to measure event marketing success has long been a key factor in determining the degree of success of any event or enterprise. The development of event technology has led to new and more effective ways to monitor ROI. Reasons to measure event marketing success. Measuring event ROI.

article thumbnail

Vendor and Venue Selection: A Guide for Aspiring Event Planners

Event Planning BluePrint

Today, I am sharing some of those insights, particularly focusing on the aspects of vendor and venue selection, negotiation strategies, and understanding contracts—key components that can make or break an event. The Foundation of Memorable Events: Vendors and Venues Selecting the Perfect Venue The venue is the heartbeat of any event.

Venues 62
article thumbnail

How to Measure Event Marketing Performance and ROI

Marketo Events

According to Event MB , 85% of event planners use event registration software, 61% use event marketing tools, and 54% use survey tools. While this is promising, these tech stacks can often lead to uncertain attribution models that fail to calculate the true ROI of events. Mentions of your event name.