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How a Dairy Producers Conference Doubled Its Reach With Virtual

PCMA Convene

Speakers for a Professional Dairy Producers of Wisconsin conference film their presentations at the Monona Terrace Community and Convention Center in Madison. As Cassandra Strupp, program manager for the Professional Dairy Producers of Wisconsin (PDPW), watched the evening news on March 11, she knew she had a problem.

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Meeting in a Pandemic, Part Two: Back to Face-to-Face

PCMA Convene

A year after converting their annual business conference to an online event, the Professional Dairy Producers of Wisconsin (PDPW) returned to an in-person event in March, 2021. Strupp spoke with Convene about PDPW’s conference and how it fits into its overall education program. Cassandra Strupp. Face-to-Face + On-Demand.

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Melbourne’s Medical Conference Reputation Shines Brightly

Smart Meetings

Melbourne’s star as a top global destination for medical conferences shines brightly, with a massive 48 medical conferences set to take place within the next five years, attracting around 38,000 delegates. This non-profit healthcare association blazed trails in sustainability at their global conference in Melbourne.

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Embracing the Digital Opportunity

PCMA Convene

In March, despite the fact that the Professional Dairy Producers of Wisconsin (PDPW) had never before offered an online education component to their annual meeting, the association converted a face-to-face meeting to a virtual one in just seven days. Illustrations by Celyn Brazier).

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Energize Attendees with New Approaches to Breaks

SmartMeetings

Planners have been introducing many new approaches recently to meet an event’s objectives and goals , but one aspect of meetings that is still ripe for more changes is the refreshment break. At one session she attended, each changeover to a new speaker came with a five-minute break.

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How Jacuzzi Mixes Business With Bubbles at Its International Dealer Conference

PCMA Convene

Thomas three years ago, Jacuzzi’s then-new president and CEO had a question about the hot-tub company’s annual International Dealer Conference: Is that all there is? It was January 2014, and by every measure the conference had been a success — well attended and well received. Thomas, that began to change. “We

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Tarsus’ Operations Manager Tricia Barglof Thinks Big

Connect Your Meetings

An Eddie Bauer co-worker helped Barglof net a job interview with Tarsus Group , an international business-to-business media group known for its conferences, exhibitions, massive trade shows and publishing. Barglof’s job relocated her to Wisconsin, where she lives in Milwaukee and works in the western suburb of Brookfield.