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Why Your Conference Should be Target-Audience Obsessed

Velvet Chainsaw

In order to design relevant education and networking experiences at our conferences, we need to be focused to the point of obsession with our target audience. Over the past 18 months, we’ve carefully scrubbed and analyzed the attendance of 20 major conferences. Who has the professional development budget to attend every year?

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The five keys to great conference content

Gallus Events

At the end of February we supported Practically Perfect PA to run their second “Assist Conference” They reached their target of 100 PAs just a few days before the date of the conference, and everyone was delighted to have sold out the event. The five keys to great conference content. And the reason?

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The five keys to great conference content

Gallus Events

At the end of February we supported Practically Perfect PA to run their second “Assist Conference” They reached their target of 100 PAs just a few days before the date of the conference, and everyone was delighted to have sold out the event. The five keys to great conference content. And the reason?

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Working with suppliers and practitioners at meetings

Conferences that Work

By “practitioners” I mean the folks who do what the meeting is about; e.g., doctors at a medical event or scientists at a conservation conference. Often, vendors meet with practitioners at a tradeshow, and sponsors (who are usually vendors too) get opportunities to address practitioners.

Meetings 296
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Venue Ventilation: Reasons for Planners to Pay Attention

MeetingsNet

A meeting designer used a carbon-dioxide meter in all the spaces he moved through while attending a recent conference. In late May, Adrian Segar attended a meeting-industry leadership summit in San Juan, Puerto Rico. With the meeting-room doors open, my meter typically showed readings between 500 and 600,” he noted.

Venues 105
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IRF Highlighted the Humanity in the ‘Incentiverse’

Smart Meetings

For meeting designers, ChatGPT can save the organizer time by answering mundane questions like, “What does business casual mean?” thereby freeing up time to design more meaningful, sustainable and motivating programs. Harris referred to the recent “ The Future of the Incentives Industry Workforce ” study.

Travel 98
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How OpenAI Has Misappropriated My Copyright: ChatGPT’s Land Grab

Conferences that Work

I am resigned to the fact that OpenAI ‘s Large Language Model ChatGPT has scraped every blog post I’ve written here (over 750 posts in the last 13 years—around half a million words) so it can parrot my thoughts about meeting design, facilitation, and other topics. ” It is more than likely that it did copy your work.