Velvet Chainsaw

MARCH 2, 2018

There are two primary segments that leverage the traditional exhibit business model — conferences with an expo and expos with a conference. Many of these conferences still have high deal-making value. Many of these conferences still have high deal-making value. Marketing: From Push to Pull.

B2B 244

B2B Food and Beverage Trade Shows Education 244

Smart Meetings

APRIL 13, 2022

In the face of doubt, however, business travel has emerged with critical and pivotal strategies for recovery in its pocket and a renaissance of travel in its sights, as evidenced by American Express Global Business Travel (GBT)’s white paper, “ Why Business Travel Is the Center of the New Company Culture.”

Travel 105

Travel 2026 Sustainability Management 105

Event Industry News

SEPTEMBER 28, 2023

The annual survey and white paper are produced by You Search & Select, in association with Cvent, DRPG and You Exclusive and is supported by the MIA. The Annual Events Industry Salary Survey 2023 has announced a deadline extension to the 4th October 2023.

2023 58

2023 Events Event Design Event Marketing 58

Event Industry News

JULY 16, 2021

We are looking for a strategic and passionate marketer to lead our content-driven marketing function as we enter our next exciting phase of growth. This person will be responsible for setting and leading the execution of our marketing strategy across a range of event industry sectors, globally. .

Marketing 68

Marketing Travel Financial Corporate Events 68

MeetingsNet

MARCH 27, 2023

At a recent conference for event planners, meetings guru Will Curran addressed several factors that are reshaping business events in the near future. His central message: The post-pandemic business landscape that’s been shaped by technological and social changes requires planners to reimagine both the marketing and execution of their events.

Meetings 59

Meetings Food and Beverage Technology Education 59

PCMA Convene

AUGUST 29, 2019

Brexit popped up as both a threat and opportunity for the events industry in the new “Europe as a Destination for Meetings and Conferences” study. Therefore, the study advises destinations to fine-tune their marketing to particular segments in which they excel. Photo courtesy of London & Partners).

Tourism 76

Tourism Site Selections Sustainability Tech 76

Prestige Events Magazine

DECEMBER 11, 2023

CHANGING THE CONFERENCE NARRATIVE With the voice of the delegate more and more prevalent at events; one-way learning is waning in favour of conversation and experience-based practices that shape understanding and deepen knowledge. WHITE PAPER LINK

2010 59

2010 Meetings Negotiating Banking 59

Smart Meetings

OCTOBER 13, 2022

Always keep your circles open,” he says, noting the tendency of attendees to gather in small cliques following presentations and activities during conferences and events. Download “Pathways to Clarity” a joint IMEX, Smart Meetings White Paper outlining the state of the meetings industry.

Tourism 83

Tourism 2022 Travel Fashion 83

Endless Events

JANUARY 29, 2019

Instagram acoount for Go West 2019 – Largest Gathering Event Profs in Western Showcasing Event Trends, Design, Marketing, Technology,Experiential Meet-ups. Timewise Event Management Inc. – A proud producer of GO WEST Canada. TSI’s Bandwidth Calculator – Plan your event bandwidth.

Telecommunications 73

Telecommunications 2019 Wireless Negotiating 73

PCMA Convene

APRIL 13, 2021

It also further proves a point made by Pete Riddell, executive creative director, customer experience and storytelling at the marketing agency Derse, in a recent white paper: Hybrid can be delivered in many iterations. All participants can interact via the conference app.”.

Meetings 104

Meetings Financial 2020 Conference 104

ePly

FEBRUARY 13, 2024

While conferences and annual get-togethers are common events organizations use for these purposes, many different types are also effective. That investment can be anything from real estate to a marketing campaign or conference. Many event marketing goals will be consistent regardless of industry and event type.

Social Media 62

Social Media Event Marketing Sponsorships Events 62

EncoreAPAC

APRIL 16, 2023

Ask the Expert Click to download our Event Staging white paper today. In this edition we sit down with Katherine Pfahl, Director of Strategic Partnerships as she tackles the decisive question of what it means to bring a production expert on board, serving new needs and expectations in the events market.

2022 52

2022 Venues Technology Events 52

Smart Meetings

OCTOBER 13, 2022

Always keep your circles open,” he says, noting the tendency of attendees to gather in small cliques following presentations and activities during conferences and events. Download “Pathways to Clarity” a joint IMEX, Smart Meetings White Paper outlining the state of the meetings industry.

Tourism 52

Tourism 2022 Fashion Travel 52

MeetingsNet

DECEMBER 21, 2023

While conference teams often have diversity, equity, and inclusion initiatives in their sights, belonging is the next step forward. She and her team amped up the amount of information about the conference in pre-con communications. “As Make it authentic, not just a marketing ploy.” APA 2023’s theme is ‘You belong here.’”

2023 52

2023 2024 Conference Meetings 52

Stova

OCTOBER 26, 2023

With in-person conferences back in full force, demand for full-day online business events is down. The virtual event market is expected to grow more than 20% annually, reaching $617 billion by 2030. Pro Tips For big annual trade shows and conferences, facilitate pre-event networking online.

2024 52

2024 Social Media Event Apps 2030 52

SmartMeetings

APRIL 8, 2019

As the business world continues to grow, with multi-national companies opening offices in diverse countries, meetings and industry conferences will require more international travel than ever. How can meeting and conference organizers put business travelers’ minds at ease when attending international conferences?

Food and Beverage 76

Food and Beverage Travel Transportation Conference 76

Smart Meetings

MAY 26, 2023

Our team has its eye on Collision , a high-growth technology conference from Web Summit that has become a can’t-miss industry event. Event marketers and planners are uniquely trusted among stakeholders to understand human behavior; to try new things, guide new opportunities and generate demand for innovation that delivers results.

Healthcare 81

Healthcare 2024 Tech Technology 81

PCMA Convene

AUGUST 29, 2019

Since Snapchat and Instagram Stories are shared with only a select group of people and exist temporarily, that makes it much harder for marketers to see users’ online behavior and to target them. What feedback do we hear most often from students who attend conferences? on Facebook. Create Hands-on Experiences.

Social Media 65

Social Media 2018 Event Apps Events 65

Smart Meetings

OCTOBER 14, 2022

Download “Pathways to Clarity” a joint IMEX, Smart Meetings White Paper outlining the state of the meetings industry. Additionally, MPI Foundation raised $400,000 through Caesars Entertainment-sponsored Rendezvous and a silent auction.

2022 106

2022 Sustainability Trade Shows 2025 106

Smart Meetings

OCTOBER 12, 2022

Download “Pathways to Clarity” a joint IMEX, Smart Meetings White Paper outlining the state of the meetings industry. Events Industry Council (EIC) in partnership with its global EIC Equity Task Force, released the results of its 2022 Equity Benchmarking Study at an IMEX press conference. at the iconic resort. “At

2022 116

2022 Airlines Hotels Tourism 116

PCMA Convene

MARCH 25, 2019

“And if they’re writing scripts, we don’t necessarily know whether it was because of our conference or another conference or direct-to-consumer advertising.”. In a recent ATS survey, McManus found that 80 percent of ATS’s exhibitors participate in the conference to make physicians aware of their product or company.

Medical Meetings 89

Medical Meetings Meetings Education Consulting 89

Event Industry News

MAY 13, 2021

A number of bodies have endorsed the courses; Priya Narain, General Manager of the Event Marketing Association (EMA) shares, “I’m absolutely thrilled that the unique pressures that people in our industry face is being addressed in such an accessible format.

Management 52

Management Events Event Marketing Venues 52

MeetingsNet

MAY 25, 2018

Check out these seven free ebooks, white papers, and other resources you can download now. It’s all in there, from initial ideation and market research, through budgeting and sponsorship, site selection, and marketing. Peer Conference Resources. Download here. Printer-friendly version. Download here.

Sponsorships 60

Sponsorships Site Selections Risk Management Event Apps 60

PCMA Convene

FEBRUARY 1, 2018

In the B2B space there are two primary segments that leverage the traditional exhibit business model — conferences with an expo and expos with a conference. Many of these conferences still have high deal-making value. Many of these conferences still have high deal-making value. Five Realities of Today’s B2B Buyer.

B2B 56

B2B Food and Beverage Trade Shows Retail 56

Eved

JULY 3, 2017

The Event Nerd is a passionate advocate for bringing new technology into event experience, and covers everything from conference coverage to event marketing to everyday tech and words of wisdom. One of the leading industry publications chock full of resources for planners, marketers and techies alike. RECENT TWEETS: .

Consulting 40

Consulting Tech Event Tech Social Media 40

Eventory

JULY 12, 2018

You can also include data such as, for example, the purchasing behavior of a given group of participants (use statistic data, white papers published by companies that study customer behavior and so on). This information will be valuable for the further use – it pre-segment the leads and suggests what to do with them next.

Trade Shows 113

Trade Shows Social Media Advertising Events 113

Capterra Event Management

JULY 19, 2016

It has a slight focus on conferences and corporate events, but contains lots of helpful content for everyone. Conferences that Work. Its entries cover technology, social media, marketing, and more. Event Marketer. Event Marketing Institute. Event Manager Blog. The Social Tables Blog. Membership Groups. PlannersPod.

Trade Shows 40

Trade Shows Consulting Social Media 2007 40

Social Tables

OCTOBER 21, 2016

Ask most Chief Marketing Officers if they could confidently make a connection between event budget and leads, let alone sales, and you will often be met with an uncomfortable shrug. For example, a sales conference is designed to motivate your sales team, while a sales training meeting centers around knowledge transfer.

Meetings 60

Meetings Corporate Meetings Event Apps Events 60

PCMA Convene

FEBRUARY 28, 2017

As people have grown accustomed to these personalized suggestions at home, Chris Cavanaugh, chief marketing officer at Freeman, believes they will come to expect similar intuitive, one-size-fits-you-only suggestions from conferences and trade shows they attend. Personalized marketing can pay big dividends, too.

Meetings 40

Meetings 2016 Trade Shows Technology 40

PCMA Convene

FEBRUARY 1, 2021

Witt, who is a partner and board member at jwc, a Germany-based management consultancy firm specializing in the trade fair and conference business, emphasized during the all-virtual Web Summit session that while conference after conference has migrated online during COVID-19, the nature of trade shows has made digitization a trickier proposition. “We

Trade Shows 96

Trade Shows 2020 2021 Education 96

Smart Meetings

OCTOBER 14, 2022

Download “Pathways to Clarity” a joint IMEX, Smart Meetings White Paper outlining the state of the meetings industry. Additionally, MPI Foundation raised $400,000 through Caesars Entertainment-sponsored Rendezvous and a silent auction.

2022 52

2022 Sustainability Trade Shows 2025 52

Smart Meetings

OCTOBER 12, 2022

Download “Pathways to Clarity” a joint IMEX, Smart Meetings White Paper outlining the state of the meetings industry. Events Industry Council (EIC) in partnership with its global EIC Equity Task Force, released the results of its 2022 Equity Benchmarking Study at an IMEX press conference. at the iconic resort. “At

2022 52

2022 Airlines Hotels Tourism 52

Certain

AUGUST 17, 2017

We’re heading into that time of the year again, the Fall tech event season, when people from all over the world descend upon the Bay Area for the biggest tech conferences in the world. Over 70% of B2B Marketers Lack Automation. Listen: “ How National Instruments Automated Marketing for 1,700 Events”. Hungry for More?

B2B 26

B2B Tech 2017 Marketing 26

Eventtia

JULY 24, 2023

From product launches and trade shows to customer appreciation events and industry conferences, events serve as powerful touchpoints to connect with customers and prospects alike. A scalable event tech solution empowers retail companies to adapt swiftly to changing market demands and business needs.

Event Tech 62

Event Tech Tech Retail Event Management 62

Hubilo Blog

FEBRUARY 25, 2020

The sole idea of organizing any business event or a conference is to engage with your audience and build a strong brand by providing value by the means of sharing knowledge, insights or present compelling stories. This where you need keynote speakers at your event or conference. Keynote speakers in Marketing and Sales.

Speakers 101

Speakers Consulting Healthcare Financial 101

Hubilo Blog

FEBRUARY 25, 2020

The sole idea of organizing any business event or a conference is to engage with your audience and build a strong brand by providing value by the means of sharing knowledge, insights or present compelling stories. This where you need keynote speakers at your event or conference. Keynote speakers in Marketing and Sales.

Speakers 98

Speakers Healthcare Consulting Financial 98

Converve

NOVEMBER 28, 2018

52% of trade fair, conference, and B2B event organisers consider B2B matchmaking to be a crucial success factor for their event. This was revealed by a survey that we recently published in a Converve white paper. Understand the decision-making and power structures on the market and arrange matchmaking accordingly.

B2B 40

B2B Marketing Events Management 40