Event Marketer

SEPTEMBER 18, 2023

Wearing custom-tailored space suits, the astronauts stopped at nine celebrity hot spots around Los Angeles, like Runyon Canyon and Erewhon, to recruit “earthlings” to the Mars Bar experience. Photo credit: FOX The post FOX Hypes ‘Stars on Mars’ with a Tasting Experience on the ‘Red (Wine) Planet’ appeared first on Event Marketer.

Entertainment 102

Entertainment Transportation Marketing Event Marketing 102

Event Marketer

FEBRUARY 26, 2024

The first real-life WcDonald’s will be open March 9-10, offering fans in Los Angeles a multisensory dining experience. For years, anime creators have been incorporating McDonald’s-inspired WcDonald’s restaurants into movies and shows, and now the fast food giant is making the concept a reality.

Sponsorships 86

Sponsorships 2024 Banking Education 86

Event Marketer

FEBRUARY 13, 2023

You might say that attendees of the 2023 College Football Playoff National Championship weekend in Los Angeles were in good hands. Since the inception of the ESPN-backed tournament nine years ago, Allstate has served as title sponsor of the weekend’s biggest events—Party at the Playoff and the Championship Tailgate.

Sponsorships 80

Sponsorships Sports Transportation 2023 80

Smart Meetings

MARCH 9, 2023

Visit California’s annual conference, California Outlook Forum at SAFE Credit Union Convention Center in Sacramento this week embodied the upbeat, fun and adventurous spirit the organization’s research showed as core attributes believed about the state. “The California’s reputation as a destination drenched in food and fun is legendary.

Tourism 52

Tourism Sports Sustainability Entertainment 52

Event Marketer

DECEMBER 1, 2021

And while the personal appeal is evident, event marketers are beginning to capitalize on the platform for its variety of uses on-site at events. Cameo itself activated live Mother’s Day experiences in Los Angeles and New York City this year, but the strategy could easily be replicated by another brand.

Retail 99

Retail Social Media 2022 2021 99

Event Marketer

JUNE 1, 2022

Showtime evoked the Roosevelt era at The Ritz-Carlton New York, Central Park; the Ford era at The Ritz-Carlton, Los Angeles; the Obama era at The Ritz-Carlton, Chicago; and aptly celebrated all three leading ladies at The Ritz-Carlton, Washington, D.C.

Fashion 119

Fashion Entertainment Social Media Marketing 119

Bizzabo

APRIL 13, 2018

1) F8 - Facebook Developers Conference. Description: Facebook’s annual conference dedicated to developers and entrepreneurs who build products and services around the platform. Given the acquisition of Oculus, it is no surprise that there’s a large emphasis on both VR and AR technology at Facebook’s annual F8 conference.

2018 62

2018 Technology Conference B2B 62

Event Marketer

OCTOBER 16, 2023

And that makes the tech a valuable investment for event marketers in search of fresh avenues for audience engagement. The strategy allowed users to “raise” their dragon at home, thereby maintaining a connection with the event and the brand long after the show. Agencies: Infinity Marketing Team ; Zeno.

Fashion 101

Fashion 2023 Sponsorships Technology 101

Event Leadership Institute

DECEMBER 31, 2017

Event Producer | AlliedPRA | Los Angeles, CA. Events Specialist | Snap Inc. | Los Angeles, CA. Senior Events Manager | United Way of Greater Los Angeles | Los Angeles, CA. Event Producer | NVE Experience Agency | Los Angeles, CA. Westminster, CO.

2018 40

2018 Trade Shows Entertainment Event Management 40

Event Industry News

JUNE 15, 2021

Sessions were well attended and there were questions from quite literally everywhere, Los Angeles and Montreal to Geneva and Kuala Lumpur. My congratulations, again, to Canapii, Twigged and VII Events for taking the Start-Up Competition gold, silver and bronze awards respectively.

Event Tech 78

Event Tech Tech 2030 2022 78

Event Leadership Institute

JANUARY 31, 2018

Regional Lead, Technical Production | FIRST | Los Angeles, CA. Senior Events Manager | United Way of Greater Los Angeles | Los Angeles, CA. Event Producer | NVE Experience Agency | Los Angeles, CA. Event Producer – Freelance | NVE Experience Agency | Los Angeles, CA.

2018 40

2018 Hospitality Trade Shows Hotels 40

Bizzabo

SEPTEMBER 21, 2018

Knowing how to find the right event venue is critical to any event marketing campaign. One of the most challenging aspects of securing an event space is choosing the best one for your unique needs. However, the key to finding event venues is to carefully lay the foundation of your search. What is the event’s image?

Conference 67

Conference Venues Food and Beverage Events 67

Cvent: Event Marketing

NOVEMBER 13, 2018

At the epicenter of the creative economy and 12 miles north of downtown Los Angeles, Burbank boasts more than 1,000 media and entertainment companies, such as the Walt Disney Co., Special Events offers extraordinary locations within one of the largest working studios in the world. Warner Bros., Cartoon Network, and Nickelodeon.

Meetings 28

Meetings Hotels Entertainment Transportation 28

Event Leadership Institute

FEBRUARY 28, 2018

Event Designer | AlliedPRA | Los Angeles, CA. Event Producer | NVE Experience Agency | Los Angeles, CA. Event Producer – Freelance | NVE Experience Agency | Los Angeles, CA. Event Production Intern | NVE Experience Agency | Los Angeles, CA. Connecticut.

2018 40

2018 Hospitality Hotels Event Management 40

Event Marketer

FEBRUARY 27, 2024

At Crossover, two digital games— Dribble Town and Splashville —highlighted the NBA’s Eastern and Western Conferences, while a custom avatar of Los Angeles Clippers player Paul George acted as a guide and motivator, offering real-time feedback and commentary. Read the full case study here.

2024 104

2024 Sponsorships Sports Retail 104

Social Tables

JANUARY 21, 2017

With a second office in Los Angeles and also known as MKG Marketing, it was founded in 2003 by Maneesh K. As brand management goes hand in hand with corporate events, with more than 20 big names like Google, Delta and Ray Ban, product launches and marketing events are surely as grand. MKG – New York.

Event Planning 60

Event Planning 2003 2005 2010 60

Bizzabo

MARCH 31, 2020

Part of the Netflix content strategy includes numerous live, in-person event types and marketing activations. In this article, we'll take a look at 12 of them and pull out key takeaways you can use to improve your own conferences, training seminars, and trade expos. Source: Los Angeles Times. October 5, 2016.

Sponsorships 77

Sponsorships 2019 Entertainment Speakers 77

Event Leadership Institute

APRIL 2, 2018

Events | Huntington Beach, CA. Event Designer | AlliedPRA | Los Angeles, CA. Event Producer | NVE Experience Agency | Los Angeles, CA. Event Producer – Freelance | NVE Experience Agency | Los Angeles, CA. Event Production Intern | NVE Experience Agency | Los Angeles, CA.

2018 40

2018 Event Management Events Event Design 40

Event Marketer

MAY 31, 2023

The 28-year-old Electronic Entertainment Expo (E3) was facing an identity crisis well before this year’s show, slated for June 13-16 in Los Angeles, was canceled due to a lack of interest and “playable demos” from major exhibitors. I’m pretty sure there will be something exciting on the horizon.”

Trade Shows 52

Trade Shows Apparel 2017 Entertainment 52

Eventsforce

FEBRUARY 10, 2020

And while some event planners are still struggling with GDPR compliance , it seems the regulation has brought about a number of positive changes to our industry, especially with regards to event marketing, data management and data security. NEW eBook: The Event Planner’s Guide to Good Data Management.

Tech 94

Tech Event Tech Hotels Banking 94

Event Farm

OCTOBER 24, 2017

Businesses and organizations will, of course, always run experiential and event marketing campaigns in order to reach larger goals that drive business results. But regardless of the purpose, size, or scope of our events, there's something for all of us to learn from MoIC's success.

Marketing 150

Marketing Social Media 2017 Venues 150

Event Marketer

JULY 27, 2021

For the fans watching at home, it’s providing that inside look behind the scenes,” says Lexi Vonderlieth, vp-partnership marketing for the Los Angeles Rams. “We The post Five Ways the Sports Sponsorship Landscape Will Evolve for Brands—and Fans—This Year appeared first on Event Marketer.

Sponsorships 139

Sponsorships Sports Food and Beverage 2021 139

SmartMeetings

SEPTEMBER 6, 2017

He’ll be strategizing and executing business plans to grow revenue, oversee global sales and manage the education, events, marketing and communications departments. Photo Credit: Montage Craig Thomas Montage International has appointed Craig Thomas director of sales and marketing for Montage Deer Valley in Park City, Utah.

2014 40

2014 Food and Beverage Meetings 2012 40

Bizzabo

DECEMBER 20, 2019

Discover must-attend cannabis events that are shaping a fast-developing industry. The 20 conferences, seminars, and festivals listed below will help keep you informed and up to date on the all the latest trends, news, and laws. Event marketers of cannabis events are undeterred by regional restrictions. justaplant.

2020 92

2020 2019 Speakers Education 92

Bizzabo

JULY 3, 2019

It's also known for hosting incredible events and experiential marketing. In this article, we'll look at 12 imaginative event marketing examples from Salesforce (and its subsidiaries) and discuss the key takeaways we can learn from each. 12 Imaginative Events From Salesforce. Tableau Conference.

Sponsorships 49

Sponsorships 2018 Trade Shows Speakers 49

Cvent: Event Marketing

FEBRUARY 22, 2019

With over 2,600 rooms, new meeting spaces, and renovated hotels, Pasadena can accommodate a variety of conferences, meetings, and events.”. Located 10 miles from downtown Los Angeles, Pasadena offers an enticing combination of modern sophistication and charm.

Hotels 28

Hotels Food and Beverage 2018 Hospitality 28

Event Farm

OCTOBER 24, 2017

Businesses and organizations will, of course, always run experiential and event marketing campaigns in order to reach larger goals that drive business results. But regardless of the purpose, size, or scope of our events, there’s something for all of us to learn from MoIC’s success.

Marketing 100

Marketing Social Media 2017 Venues 100

Bizzabo

APRIL 28, 2020

Event technology is the plethora of digital tools that help event planners execute projects from start to finish. Event planners typically use a variety of event technology types (including event software , mobile apps, and event marketing software) to get the job done.

2020 83

2020 Event Technology Technology Tech 83

Endless Events

JULY 6, 2018

Why not grab some ideas from other conferences like E3? The exhibitors in these shows don’t just innovate in their products; they also introduce new concepts in their marketing via their booths. Understanding how to build structured data and use Google’s event tag can help you get more exposure. Click To Tweet.

Trade Shows 85

Trade Shows B2B Food and Beverage Social Media 85

SmartMeetings

OCTOBER 31, 2016

. “The creation of new ministry dedicated to international trade is a welcome sign that the Government remains internationally focused and that can only be a good thing for the meetings and events market.” visitor economy, including the meetings and events market.”

Travel 40

Travel 2016 Government Tourism 40

PCMA Convene

MAY 31, 2016

“If ever there was a technology made for travel, it’s virtual reality,” said Marc Battaglia, creative director for Marriott, speaking at the Collision technology conference in New Orleans in April. “It You’ve probably seen 3D projection mapping in action at a conference or trade show before. What about meeting organizers themselves?

Technology 75

Technology Meetings 2015 Hotels 75

Bizzabo

DECEMBER 26, 2018

Attending conferences is one of the best ways to stay ahead in the ever-changing marketing industry. At these events, you will learn from the top industry executives while networking with marketing professionals just like yourself. Summit - Similar to conferences but usually smaller and features higher-level executives.

2019 81

2019 Marketing Conference Social Media 81

Bizzabo

DECEMBER 15, 2020

Welcome to your guide for virtual conferences in 2021. Discover best practices for launching a virtual conference, engaging your audience, and more. As a result of the Coronavirus Pandemic in 2020, many event professionals found themselves in a place they never imagined. 2020 was the year of virtual conferences.

Conference 83

Conference 2021 Sponsorships 2020 83

Bizzabo

MAY 14, 2018

Discover how you can take your events strategy to new heights with these 25 innovative B2B event marketing ideas. How can we ensure our events are the talk of the town or at least buzzing amongst our prospects? We have compiled a list of 25 innovative B2B Event Marketing Ideas to inspire your events strategy.

B2B 48

B2B Event Marketing Marketing Social Media 48

SpotMe Blog

APRIL 27, 2022

Designed to accommodate both a live studio audience and offer live-streaming capabilities, hybrid event studios allow you to reimagine the future of events for your virtual and in-person attendees. . London-based Cavendish Venues specializes in hybrid conferences and events throughout London. Cavendish Venues. London, UK.

2022 130

2022 Wireless Venues Events 130

Bizzabo

MARCH 6, 2020

From tech to finance to media—here's a look at 30 of the best conferences for women in 2020. Many conferences have appeared in the last few years to help provide women with opportunities to build networks, share experiences, and learn in ways that traditional conferences can't quite match. Watermark Conference for Women.

2020 101

2020 Conference Tech Speakers 101

Bizzabo

DECEMBER 19, 2018

We've compiled the most comprehensive list of US event agencies on the internet for 2019. According to the Event Marketing 2019 Report , events are the single-most effective marketing channel. We've poured over the internet to discover the most reputable US event agencies in the world. Bolt Marketing Group.

2019 78

2019 Sports Entertainment Advertising 78