SpotMe Blog

JULY 25, 2021

With the world heading back to some sense of normalcy, many companies are anxious to include in-person components to their virtual events again, and vice versa, to create a hybrid event experience. Those attending in person can go to workshops, engage with each other, interact with speakers, and ask questions.

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Social Media 2021 Trade Shows Marketing 279

Attendease

FEBRUARY 7, 2022

Whether you’ve gawked at the lineups outside an Apple Store for the newest iPhone the week after an Apple Event, stumbled upon a unique pop-up during your lunch break, or waded through the crowds around your local convention centre after an auto show, one thing is for certain: experiential marketing is more popular and more effective than ever.

Trade Shows 363

Trade Shows Social Media Automotive Fashion 363

ePly

FEBRUARY 18, 2024

Types of Corporate Events If you think corporate events are only conferences and trade shows, think again. Corporate events encompass all the events a company might plan and execute to further its objectives. Think about how your theme flows throughout the event, from the signage to the swag.

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Corporate Events Event Planning Trade Shows Speakers 62

Endless Events

JULY 12, 2018

But, with the ability today to measure metrics and pinpoint specific results, it’s essential to be able to show how event marketing efforts were successful. After all, marketing is allocated a considerable portion of the budget, and we need to be able to show evidence that marketing investments are worth the money spent.

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Event Marketing Marketing Social Media Event Apps 108

Eventmobi

MAY 27, 2019

Over 25,000 attendees were treated to a star-studded speaker line-up, keynotes, panel discussions, innovative sessions, expert workshops, and networking galore! Collision had a massive space allocated for media to host press releases, product releases, and important company announcements – all on the tradeshow floor!

2019 170

2019 Trade Shows Sponsorships Event Apps 170

Smart Meetings

APRIL 14, 2022

Predictions are that 40% of 2022 events are projected to happen online, there will be a 37% increase in companies’ virtual event spending, and 20% of trade shows will remain virtual. Plus visitors and speakers want a different way to engage with the event.”.

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Trade Shows Tech Event Tech 2022 98

Hubilo Blog

AUGUST 5, 2020

Tired of searching for the best virtual event management companies for your events? Struggling to make the right decision to partner with the most suitable virtual event planners & organizers? What are virtual event management companies (now)?

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Event Management 2020 Management Consulting 105

Ins'Tent

JUNE 19, 2019

When it comes to marketing and staying ahead of the curve, companies everywhere are expanding their marketing budgets to take advantage of the plethora of technology at our fingertips. One space that is taking a huge leap in terms of technology is in event marketing. Branded Apps. Focus on Social Media.

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Event Marketing Tech Marketing Social Media 72

PCMA Convene

AUGUST 31, 2020

Despite lively faux convention-center environments, virtual solutions don’t quite meet the standards or ROI of in-person trade shows. 3D-like virtual solutions — complete with avatars and faux convention-center environments — are probably the closest we can get to replicating the physical trade-show environment.

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Trade Shows Sponsorships Advertising Consulting 105

Social Tables

FEBRUARY 24, 2021

Our fabulous lineup of speakers include [name], [name], [name], and a few surprise guests you won’t want to miss! Body: Hey [name], I am honored to announce that [our company] will be speaking at [conference name] this year! Announce your trade show. Share information about a trade show you’re sponsoring.

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Corporate Events Trade Shows Conference Events 142

Smart Meetings

AUGUST 23, 2023

Learning tracks cover challenges that keep meeting professionals up at night When what is expected to be the largest crowd ever for an events industry trade show arrives at Mandalay Bay Convention Center in Las Vegas in October for IMEX America 2023 , the focus will squarely be on connecting people in new, effective ways.

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2023 Trade Shows Sustainability Education 98

Hubilo Blog

MARCH 7, 2020

They may be event tech enthusiasts, event planners , event speakers , but all of them are influencers for event enthusiasts and followers. With more than a decade of experience as a professional speaker, Dahlia founded The Meeting Pool , a great source of information for event professionals.

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Trade Shows Social Media Consulting B2B 119

Expo Pass

AUGUST 23, 2022

For more, this is why event software is a must for corporate event planners. How to Plan a Corporate Event. Corporate events are all about strengthening business relationships. There may be a lot of tasks to get done (venues, speakers, marketing, etc.) Which is the goal of all events. Know the Why?

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Corporate Events Event Apps Speakers Marketing 141

Socio Events

JANUARY 26, 2023

How to reimagine successful in-person events Discover how the American Med Spa Association paved the way for a new era of in-person events that prioritizes safety, engagement, and immersive brand experiences. Download the case study In-person events Many people prefer to attend a trade show, conference, seminar, or workshop in person.

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Trade Shows Event Apps Conference Events 96

CadmiumCD

OCTOBER 16, 2019

Written by Kevin Gardner, freelance writer for the events and trade show industries. Marketing is the most important thing that any business can engage in. It is all about having the right tactics in place to make people recognize the business and get people to attend your business’ events.

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Event Marketing Marketing Social Media Conference 40

Endless Events

JUNE 15, 2022

This is great news for event marketers and planners who can plan experiential events – events that aim to evoke positive emotions in attendees and resonate with their values. Any event can be experiential: conferences, meetings, exhibitions, trade shows, and corporate events.

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Marketing Social Media Trade Shows Event Marketing 118

Event Industry News

APRIL 6, 2021

Host/tech evangelist Dahlia El Gazzar discusses the true essence of trade shows in the new world with Informa’s director of event marketing, Kathryn Frankson, while Anthony Kennada, chief marketing officer at extraordinary virtual event platform Hopin, talks learning from lockdown and best practice for organisers post-pandemic.

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Event Tech Tech Trade Shows Technology 87

GEVME

JULY 23, 2019

Do you know how to plan a trade show? Use our guide to trade show planning and achieve memorable exhibitions that are organised in a highly successful way. About trade shows & exhibitions. Trade shows are a time-honored tradition among business-to-business (B2B) marketers and event organisers.

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Trade Shows B2B Social Media Advertising 136

Endless Events

MAY 13, 2022

The events industry is exciting, ever-changing, and sociable. Being an event planner, event manager, or event marketer is a difficult job that demands a lot of energy and knowledge, but many of us are drawn to it because it is – above all else – rewarding. Pursue A Degree In Relevant Fields.

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Event Planning Government Event Management 2014 133

Event Geek

FEBRUARY 18, 2018

Sponsoring industry conferences and exhibiting at trade shows can be great marketing strategies when done right. But every industry has hundreds of events per year and you have a limited marketing budget. So how do you choose which events to sponsor? 1) "Does this event align with my company's goals?"

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Conference Sponsorships Trade Shows Travel 90

Socio Events

OCTOBER 19, 2022

The prospect of planning a business event can trigger a lot of anxiety in an event planner. After all, it’s easy to get overwhelmed by the many different types of events you can choose from. And yet, each event type plays an important role in a company’s event marketing strategy. Trade shows.

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Trade Shows Corporate Events Event Apps Fashion 52

Event Leadership Institute

MAY 26, 2021

Born out of dozens of focus groups and interviews with leaders of event teams from every sector of the industry, during the inaugural Business, Design & Strategy Summit, we’re tackling all the top issues, including health pass legalities, boycotts, experience marketplace disruptions, and more.

Trade Shows 98

Trade Shows Sponsorships Travel Corporate Events 98

Nunify

FEBRUARY 16, 2024

Networking Events Theme: Professional engagement opportunities designed to build connections. These events are structured to maximize interaction among strangers. Activities: Mixers, speed networking, panel discussions, guest speakers, casual meet-and-greets and other fun networking event ideas. Open spaces to interact.

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2024 B2B Trade Shows Education 52

Event Marketer

MARCH 15, 2024

Both of those are true—sometimes—but as companies of all sizes adopt the 2050 net zero climate goals to cut greenhouse gas emissions, they’re starting to take real steps across their events and exhibits. Events Industry Council offers certification and sustainable event standards that cover every aspect from destination to materials.

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Trade Shows Sustainability 2024 Transportation 93

SpotMe Blog

JULY 28, 2023

Selecting the right in-person event platform to manage your onsite events is critical to their success. Especially because 95% of marketers believe that in-person events help achieve business goals (American-based event technology company). American event technology company).

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2023 B2B Event Apps Technology 130

Floktu

SEPTEMBER 15, 2020

The revised program consisted of videos featuring individual speakers as well as sessions led by multiple speakers. This marketing playlist is a great example of how Salesforce used digital graphics and technology to adapt their live event to a virtual format. Fitbit’s Trade Show Booth. Event Marketer ].

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Eventscase Blog

MARCH 19, 2024

We exhibited at major trade shows, participated in networking events, and even managed our own events. All of these activities were an opportunity to keep in touch with event organisers like you who have brought the industry back to pre-pandemic numbers. And that’s a win we must celebrate!

2024 59

2024 Trade Shows B2B Sponsorships 59

Expo Pass

FEBRUARY 1, 2023

Not only will it save you money by cutting down on all the logistics of hosting trade shows, but it comes with other benefits too. Personalization creates greater engagement by providing time for your attendees to engage with the speakers , and to speak directly to their needs. It’s a win-win!

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2023 2001 Sustainability Trade Shows 135

Expo Pass

JANUARY 3, 2024

IMEX America: It’s the largest international conference and trade show in the United States, uniting planners from France to the UK and beyond. Across four days in Las Vegas, you’ll participate in 150+ sessions with topics including Event Marketing, Business Practices, and Technology.

2023 90

2023 2024 Sustainability Sponsorships 90

Eventsforce

MARCH 26, 2019

So it’s only fitting that SXSW is where the company unveiled its new camera feature earlier this month. Say your attendee is at an event; their app camera knows they’re there and suggests the event’s hashtag when they take a photo. Event Marketer: The Dos and Don’ts of AR in EventTech. They’re quick to set-up too.

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Event Marketing Tech Marketing 2007 61

EventBank Insights

SEPTEMBER 4, 2019

Events marketing can be used for brands as a powerful tool to connect with the audience. According to Bizzabo’s 2019 Event Marketing Bench-marking and Trends Report marketers believe events marketing is the most effective channel for achieving business goals. What is Events Marketing?

Marketing 79

Marketing Trade Shows Event Marketing Education 79

SpotMe Blog

AUGUST 30, 2021

One of the trends to emerge from the COVID-19 pandemic is the increased popularity and prevalence of global events. Virtual events became the norm when people were no longer able to meet in person for conferences, trade shows, and other events. It’s a stellar content marketing opportunity.

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Global Events Event Planning Social Media Event Apps 130

Eventscase Blog

APRIL 5, 2024

Recorded sessions, highlights and interviews can be shared on social media, extending the reach of the event to a global audience and increasing its shelf life well beyond the event date. This not only enhances the visibility of the event but also contributes to the content marketing strategy of the organising brand or company.

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Social Media Sports Trade Shows Technology 59

Socio Events

AUGUST 29, 2022

Find the right event sponsors. What companies do you conduct business with outside of your organization? Those are the people who want to support you, your business, and your events. ” Joanna Johnson Event Marketing Manager, Webex Events (formerly Socio).

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Sponsorships Social Media Financial Speakers 52

SpotMe Blog

JUNE 2, 2021

Lead generation is the engine that fuels and drives your company’s revenue. Without leads, your company wouldn’t be able to expand or reach its sales quotas. For your company to thrive and become more profitable, you have to feed your sales team with valuable, high-quality leads that will convert into paying customers.

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B2B Social Media Marketing Events 130

Event Marketer

APRIL 17, 2023

Trade shows are the perfect place to inadvertently get yourself over-exhausted because you just stay out—going out with clients, talking all day and then going out to dinner. Following industry hashtags like #events, #tradeshows, #activations and #eventmarketing can bring pertinent news and thought leaders into your newsfeed.

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Trade Shows Consulting 2009 Meetings 95

Socio Events

FEBRUARY 15, 2023

For each one, we’ll give you a free pre-event email template to get you started. What is pre-event email marketing? In an ideal world, event marketers wouldn’t need to worry about promoting an event. That’s where pre-event email marketing comes into play. Okay—but does it really work?

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Marketing Speakers Event Apps Events 97