SpotMe Blog

JULY 25, 2021

With the world heading back to some sense of normalcy, many companies are anxious to include in-person components to their virtual events again, and vice versa, to create a hybrid event experience. Read on to learn more about hybrid events, examples to get you inspired, and tips to help you transition from virtual to hybrid. .

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Eventmobi

OCTOBER 19, 2023

After all, members are the lifeblood of your organization: they support your organization’s mission, attend events, and form your community! There are many strategies for attracting new members over time, but if you want to see a boost ASAP, the best thing you can do is start brainstorming membership drive ideas!

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SpotMe Blog

SEPTEMBER 15, 2022

How long does content marketing for events take you? And how much of your marketing budget do you spend? If you’re like most other enterprise event marketers, probably a long time and a ton of money. But there’s a way to significantly reduce the amount of time and money you spend producing event content.

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Attendease

JANUARY 25, 2024

One of the most effective ways to harness patients’ passion and engage them in healthcare fundraising is by hosting events. Events provide a unique opportunity to promote your cause, generate support from patients, and show appreciation for patient donors. Plan an inclusive event. Use multichannel marketing.

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Conferences that Work

DECEMBER 18, 2023

After COVID decimated the meeting industry, I focused on the design and facilitation of online meetings. But our industry still faces ongoing challenges, such as: high travel, F&B, and production costs; staffing shortages; tight client budgets; and the rise of last-minute event registrations. In 2023, in-person is back!

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Event Planning BluePrint

FEBRUARY 19, 2024

Since starting my event career in 2004, I’ve learned a thing or two about the transformative power of effective event marketing and promotion. Today, I’m thrilled to share some strategic insights that can elevate your events, regardless of your audience.

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Event Marketing Marketing Social Media 2004 71

GEVME

MAY 30, 2018

The content that you create before, during, and after an event should be a reflection of your event’s unique values. A working content strategy doesn’t simply showcase the assets of an event, it also helps you boost registrations, increase brand recognition, and define the way people interact at events.

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EventMB

MAY 16, 2022

In a recent podcast featuring Stephanie Cheung, director of strategy & insights at MarketID , Cheung said she believes “events are the business of inspiration.” ” But to create inspiring events, planners need to feel inspired themselves. Here, four event professionals share their event inspiration idea generators.

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Event Industry News

SEPTEMBER 21, 2020

During the peak of lockdown, brands and agencies in the event industry had to pivot and create ideas suitable for the times we were living in. But as we now finally find ourselves moving back to some sort of normal, we must make sure the ideas and experiences we are developing are future proof and not just fit for lockdown life.

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GEVME

OCTOBER 1, 2019

Event management podcasts can certainly come in handy. Why podcasts are becoming more popular than blogs. Podcasts for event planners are easy to use. They don’t demand time sitting at a table reading a blog or a book. They say that it’s also a more valuable and trustworthy way of presenting information than blogging.

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GEVME

DECEMBER 19, 2019

Is it fair to say that physical events are going through an existential crisis? . At the same time, not only do we find that conferences and exhibitions are still around, but these business events are actually a great contributor to the global economy, generating over 1 trillion USD in direct spending worldwide, and involving over 1.5

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Event Industry News

FEBRUARY 11, 2019

Have you caught on to the buzz surrounding event technology but not sure what all it entails? We can’t deny that our century is a digital one, and the event industry can’t be excused from entering the era of technology. Here’s an overview of what we’ll look at in this guide: A Short Introduction to Event Technology.

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Attendease

AUGUST 15, 2023

The Merriam-Webster dictionary defines a webinar as a live, online educational presentation during which participants can submit questions and comments. In this blog, we’ll explore the power of webinars and how you can incorporate them into your events strategy! Live webinar execution It’s showtime!

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MeetingsNet

MAY 9, 2024

To extend engagement and reinforce messaging, build a plan to connect with attendees before and after in-person events. As one event planner puts it: “Clients spend all this money on a three-day event and get everyone excited, then they leave and a week later no one remembers they were there.”

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Expo Pass

OCTOBER 19, 2022

But how important is branding for events? Events are experiences and communities – not just products or entertainment. This is true, but successful events also need a compelling message, a way to get that message out, and a plan to keep growing their audience year after year. Helps guide your marketing team.

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SpotMe Blog

AUGUST 25, 2022

New to hybrid event planning? A hybrid event can be a great investment for your company – in fact, 86% of B2B organizations that host one see a positive ROI within 7 months. But, to get to that ROI, you first have to know how to plan a hybrid event – and that’s where it gets tricky. What is a hybrid event? Let’s dig in!

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Endless Events

MAY 13, 2022

The events industry is exciting, ever-changing, and sociable. Being an event planner, event manager, or event marketer is a difficult job that demands a lot of energy and knowledge, but many of us are drawn to it because it is – above all else – rewarding. Event planning is an umbrella term.

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Velvet Chainsaw

JULY 23, 2018

Content marketing has grown by leaps and bounds during the past five years. Unfortunately, too few event organizers fully embrace the long-tail, pull benefits of content marketing. Likewise, many conference professionals have no idea what embracing the long-tail, pull benefits of content marketing even means.

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TicketBud

DECEMBER 10, 2015

As you’ll recall in my last post , content marketing is essential for positioning yourself as a leader within your industry. It is also a fantastic way to get people more interested in going to your event or using your event planning business. Stop right here - remember that you’re posting on somebody else’s blog.

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Eventmobi

SEPTEMBER 21, 2023

In this blog post, we’ll cover: How to increase membership retention The best member retention strategies Tips on creating an event strategy for member retention What Is Membership Retention and Why Does It Matter? Acquiring new members comes with upfront costs, especially those tied to marketing.

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Social Media Event Apps Management Marketing 195

Hubilo Blog

APRIL 30, 2019

Event industry constantly amazes the readers and its followers with unique event ideas and event tech implementations. Event planners and professionals work hard to improve the attendee experience. The month of April is a month of celebration for event professionals across the globe. Event Industry News?

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GEVME

APRIL 23, 2019

Every event planner should know how to market an event planning business. For many small things and important details that accompany the organisation of an event, special attention must be paid to marketing and advertising. As you continue to develop your event business, you may face various challenges.

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Event Planning Marketing Advertising Social Media 136

GEVME

AUGUST 12, 2020

Going digital with your next event might seem like a daunting task. The idea alone of having to plan your event online already looks like a longshot. How do you replace offline events? And what is online event planning software? Organising events online is not as difficult as you may think.

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SpotMe Blog

JUNE 2, 2021

All companies working in B2B sales can benefit from hosting events to generate more leads. It’s also helpful for more established companies looking to gain an advantage over their competitors and earn more market share. B2B lead generation is made simpler through online event platforms. How Do You Generate B2B Leads?

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Event Farm

SEPTEMBER 12, 2017

Marketers seem puzzled by how to effectively market to millennials—or, at the very least, people are telling them they should be confused. Forbes recently published an article with the headline: " Reaching the Unreachable: How Experiential Marketing Targets Brand-Savvy Millennials." Hosting just any event isn't enough.

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Marketing Speakers Event Marketing Social Media 219

GEVME

JANUARY 2, 2021

You may have heard somewhere or from someone that it will be a while until large live events could be a thing again. With so many restrictions and preventative measures to quell the effects of COVID-19 worldwide, virtual events became the new norm for the event industry. Why Should You Host a Hybrid Event?

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Event Industry News

OCTOBER 4, 2018

You’re a busy event organiser but you cannot afford to skimp on hiring the best contractors to manage vital aspects of your event! (Or There are so many different aspects to an event with so many different departments involved. Your event is precious to you, but those who you contract will make it or break it. Marketing.

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SpotMe Blog

SEPTEMBER 23, 2021

Event planning is no easy feat. The best events bring together thought leaders who can provide unique value to guests. Event sponsorship is a well-used tactic to help with both funding and value delivery for large and small events. . But how do event planners find sponsors, and is it worth it to host a sponsored event?

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Event Industry News

OCTOBER 3, 2018

Virtual events have come a long way, that’s obvious when you consider they are based on technology which by its nature is constantly evolving. Gavin Newman, Director at Ivent, a virtual event specialist, shares his views. A little longer than a decade ago, virtual events were set to revolutionise the event industry.

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Attendify

MARCH 2, 2021

Online, or virtual events have become more popular than ever since the world went into lockdown last year due to the COVID-19 pandemic, and in 2021, they’re set to become even bigger. Most virtual events, especially those which are monetized, need sponsors in order to reach their maximum potential. Source: Markletic.

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Planning Pod

OCTOBER 2, 2023

Plus, the idea of creating delicious dishes, serving them to clients at events, and seeing your culinary vision come to life is undoubtedly exciting. Will you cater to a niche market or provide wide-ranging catering services for larger events? Are you interested in corporate events, weddings, or intimate dinner parties?

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2024 Food and Beverage Contracts Management 88

Hubilo Blog

AUGUST 9, 2021

Promoting your digital event well makes a great deal of difference for your event’s success. It’s common knowledge by now that organizing a virtual event is no child’s play. A landing page is a one-stop destination for everything your attendees need to know about your event. Referral Marketing Program.

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Social Media Speakers Marketing Events 98

GEVME

JUNE 24, 2020

Are you looking for an online invitations maker ? Whatever online event you plan to have, you need an original way to invite your attendees to the event. And, today, creative online event invitations have become as popular as hand-made invitation cards. What You Need to Know About Virtual Online Invitations.

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Social Media Marketing Events Speakers 177

Caterease

OCTOBER 3, 2023

As a catering business, creating a solid online presence is crucial to gaining and retaining new customers. That’s why investing in professional food photography is an intelligent decision for caterers looking to increase their online exposure. Plus, it gives clients a better idea of what they can expect from your services.

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Social Media Marketing Events 52

Guidebook

MARCH 6, 2024

Congratulations if you just hosted your event or are about to host it! However, here’s something you must consider—the end of an event is just the beginning of a new marketing journey. Events are rarely a one-time done-and-dusted affair. What is Post-Event Marketing? Why is it Important?

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Event Apps Event Marketing Marketing Social Media 78

GEVME

NOVEMBER 23, 2020

Hybrid Events have slowly begun to gain hype after the event industry faced a huge downfall. The event managers were forced to think out of the box and come up with creative ideas with the resources at hand and make the best use. What are hybrid events? What are the benefits of hybrid events? Less Hassle: .

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Social Media Speakers Food and Beverage Events 156

Event Farm

OCTOBER 3, 2017

Digital marketing has drawn marketers into a cycle where we increasingly focus on quantity over quality. Here's what that cycle looks like: When a new digital channel emerges, a handful of marketers experiment with it and their audience often rewards them with attention. It's not the marketing tools. It's how we use them.

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