The Castle Group

OCTOBER 10, 2023

Every marketer has a story to tell—and a host of marketing channel options to tell it: website, email marketing, social media, public relations, events, video, advertising, sponsorships, blogs, whitepapers, podcasts, webinars, speaking engagements, proposal and presentations, listings and directories, etc.

Marketing 52

Marketing Social Media Sponsorships Advertising 52

Skiddle

MARCH 17, 2023

Whether it’s generating videos, brainstorming ideas, writing content for social platforms or retouching images, there is a whole host of software that can assist you with event promotion. The AI generates blog posts, marketing angles and images. Why not ask it to assist you with blog post titles or event descriptions?

Banking 52

Banking Events Marketing Technology 52

Nunify

SEPTEMBER 28, 2022

With more and more noise, marketers are having to rethink how to stand out and engage. In this new digital era webinars have led the way – they can shift the growth trajectory of your business. But poor webinar promotion is the root cause of poor webinar attendance rates. Table of contents.

Marketing 52

Marketing 2022 Social Media Speakers 52

Eventtia

SEPTEMBER 9, 2022

Use services proposal software to write the perfect press pitch, detailing how the event fits the publication’s focus and why their readership would be interested. Cultivate lasting relationships with press contacts for future events by offering exclusive content. Otherwise, you’ll end up wasting time and resources. Think local.

Social Media 62

Social Media Speakers Marketing 2022 62

Endless Events

APRIL 23, 2021

Keeping the hype alive in this day and age isn’t the easiest thing, but repurposing the content of your event and using it as an external marketing tool goes a long way to keep your name on everyone’s lips. Not to mention how much of an asset it can be for the organization internally! And we don’t blame you!

Social Media 126

Social Media Events Speakers Marketing 126

Nunify

AUGUST 10, 2022

Did you know 95% of businesses say webinars are an essential part of marketing strategy. Webinars are here to stay. But a key challenge webinar hosts face is to come up with new webinar ideas. Today webinars have proven themselves to the best format to. Networking makes webinars become virtual events.

2022 52

2022 Social Media Marketing B2B 52

The Castle Group

NOVEMBER 7, 2023

You could help your thought leaders write blogs, pitch them to media on specific topics, look for speaking engagements, and more. How will you stay relevant and become top of mind for current or potential clients? Who are thought leaders? Thought leaders are experts on a particular subject or within a specific industry.

Social Media 52

Social Media Consulting Marketing Speakers 52

MeetingsNet

NOVEMBER 1, 2017

Content marketing is a key tactic for transforming a one-off event into the year-round, content-rich, relevant, and reliable brand your attendees crave. Laudenslager IV, MBA, president of Charge Ahead Marketing, during a recent MeetingsNet webinar. Create more content. Now think about your event. Nurture via automation.

Marketing 76

Marketing Meetings 2013 Education 76

Bizzabo

APRIL 15, 2019

Discover how Traffic and Conversion Summit scaled to 6000+ attendees by programming personalized content that speaks to the interests of attendees in this webinar recap. Along the way we discussed: Creating Valuable Online and Offline Content. Scaling Events with Content. Repurposing Event Content.

Speakers 48

Speakers Airlines Events Marketing 48

Event Age by Swapcard

MARCH 18, 2021

Table of Contents. Host a pre-event fireside chat on your platform, run Clubhouse rooms or LinkedIn live streams , schedule a webinar or a Q&A session - it doesn’t matter the medium, as long as you gather your community in the lead up to the event. Virtual: More than a webinar but not the same as in-person. Want more ideas?

Event Ideas 148

Event Ideas 2021 Social Media Speakers 148

Event Age by Swapcard

MARCH 18, 2021

Table of Contents. Host a pre-event fireside chat on your platform, run Clubhouse rooms or LinkedIn live streams , schedule a webinar or a Q&A session - it doesn’t matter the medium, as long as you gather your community in the lead up to the event. Virtual: More than a webinar but not the same as in-person. Want more ideas?

Event Ideas 148

Event Ideas 2021 Social Media Speakers 148

Socio Events

MARCH 27, 2023

We all experienced the transformation of hybrid work over the last few years, influencing not just how we approach our jobs, but how we connect and engage with one another. Under the theme “Beyond,” WebexOne explored strategies to take hybrid work and customer experiences to a new level.

Tech 52

Tech Event Tech Speakers Event Management 52

Nunify

DECEMBER 3, 2021

Virtual events have shifted the way we view and engage and how we approach strategizing events. Some of the critical benefitting factors include: expanded reach, saving on cost, repurposing content, in-depth analysis, etc. Repurpose Content for Marketing. Consider how much you spend on marketing content.

Social Media 52

Social Media 2020 Travel B2B 52

Expo Logic

FEBRUARY 27, 2020

Help attendees navigate all your events big (like your annual conference) and small (like your webinars and training sessions). How to Keep the Good Energy of the Event Going. So how do you keep that feeling going. Curate the Best Content. Create content around one or more of your best speaker topics. So much more.

Social Media 36

Social Media Sponsorships Speakers Events 36

Socio Events

AUGUST 23, 2021

As virtual events became a mainstay, event managers were pleasantly surprised by how well they performed. The pandemic forced organizations to re-imagine their coveted in-person events in a digital world. In-person events are still valuable and will occur regularly. 7 Proven Benefits of Virtual Events. Reduce Your Event Costs.

Sponsorships 52

Sponsorships Speakers Travel Event Management 52

Bizzabo

SEPTEMBER 10, 2020

Virtual events are surging in popularity, but virtual events are more than just webinars or live Q&As. Event goal: Virtual summits are beneficial for lead generation, brand building and creating long-tail content. Here are some different virtual event use cases depending on your business goals. Virtual Summit. Source: Looker.com.

Trade Shows 72

Trade Shows Speakers Conference Financial 72

Bizzabo

MARCH 27, 2019

Companies can easily learn which sessions were the most popular, how many people attended, where those attendees live, how they paid for their tickets, and much more. Interested in hosting a virtual event? Virtual events are on the rise. This has led to many benefits for both event planners and attendees alike. Let's dive in!

Event Ideas 107

Event Ideas 2018 Marketing Events 107

Eventsforce

OCTOBER 23, 2019

We also have a cool new wearable device that promises to accurately predict an attendee’s attention and emotional engagement around an event. We look at new technology that bring 3D holograms to live events and a whole set of new transcribing and conference call tools that are ideal for today’s busy event planner.

Tech 83

Tech Event Tech Speakers Technology 83

Event Farm

OCTOBER 18, 2017

Either way, we’re using our tech to build an event marketing campaign, and we want to share our process and give some insight into how we’re thinking about our own events. ( PS—we’d love to hear how you’re thinking about yours. ). PS—we’d love to hear how you’re thinking about yours. ).

Marketing 100

Marketing Event Marketing Events Tech 100

Event Leadership Institute

MAY 24, 2018

Event audience engagement can reflect how effective your methods are and influence future events in positive ways. Here’s how to measure (and increase) audience engagement at your event. Planning an event requires more than ordering supplies and securing a guest list. Track Event Leads. Track Event Leads. Start a Hashtag.

Social Media 40

Social Media Advertising Fashion Marketing 40

SpotMe Blog

DECEMBER 20, 2021

On any scale, webinars have begun to dominate as an effective way to streamline real time communications, and provide evergreen materials for all types of businesses. Even though webinars have been around for a while, virtual and hybrid events are now more common, and easier than ever to host. Webinar/Webcast Best Practices.

2021 130

2021 Tech Fashion Social Media 130

SpotMe Blog

SEPTEMBER 22, 2022

How do we know? How has HCP engagement changed? Did you know that 50% of HCPs who sign up for a life science webinar don’t even show up? That’s because doctors and healthcare professionals prefer receiving content in different ways. 50% of our event platform customers are from the life science industry. Channel affinity.

Education 147

Education Healthcare Technology Event Apps 147

SpotMe Blog

JULY 13, 2023

And if you’re an enterprise decision-maker, you’re under pressure to find a scalable solution that prioritizes optimized digital and content experiences that engage audiences and gather valuable customer insights. In this way, it provides others with direct, valuable information about how buyers make decisions in the business world.

2023 130

2023 Event Management Marketing Management 130

SpotMe Blog

SEPTEMBER 1, 2022

An event app menu usually contains icons to access different functions and content. . But throw in event tech terms like ‘breakout rooms’, ‘RTMP’, and ‘VOD’ that are crucial to know for hybrid and virtual event planning. And suddenly, it can all become a bit confusing. Feeling unsure about common hybrid and virtual event terms?

Event Planning 246

Event Planning B2C Event Apps Speakers 246

SpotMe Blog

NOVEMBER 3, 2022

In this must-read blog post, we’ll explain why having a detailed event budget template is key to running successful events. Plus, we’ll give you top tips direct from our leading customers in the life science, professional services, and technology industries about how to optimize your event budget to secure buy-in from leadership.

Speakers 130

Speakers Event Apps Travel Events 130

SpotMe Blog

JULY 1, 2021

This includes how your B2B lead generation ideas are going to connect to the bigger picture — and result in the highest amount of conversions. How can you best target and attract your leads? How are you planning to engage with your customers before, during, and after the event to boost lead conversion?

B2B 147

B2B Event Marketing Marketing Social Media 147

Planning Pod

MARCH 12, 2024

Does your content marketing strategy feel suspiciously like throwing spaghetti at the wall and hoping it sticks? Creating an effective content strategy to market your events business can take up a massive amount of your valuable time. You’re not alone. Use surveys or interviews to delve deeper into their motivations and preferences.

Marketing 88

Marketing Social Media Management Sustainability 88

Planning Pod

APRIL 29, 2020

Many virtual events or online events take the shape of webinars for online courses, training and workshops; online meetings like small conferences and symposiums; and online broadcasts of speeches, performances, interviews and tours. What are virtual events? What are the benefits of virtual events?

Event Ideas 180

Event Ideas Food and Beverage Social Media Technology 180