PCMA Convene

JUNE 28, 2019

Business event organizers know full well the power of live events — it’s like preaching to the choir. Events that provide unique experiences for — and emotionally engage — attendees have become crucial for building relationships with both business and consumer audiences. Agency EA broke it down for Convene. STAGES THAT SHINE.

Marketing 74

Marketing 2019 B2B Advertising 74

Event Farm

OCTOBER 27, 2016

Securing sponsorship for a conference is sales. You have to think what would be in it for the prospective sponsor--everything from how the audience fits with their targeted audience, what they most care about as a deliverable, and how they will judge whether a sponsorship is a success or not. Develop flexible sponsorship levels.

Conference 100

Conference Sponsorships 2016 2017 100

PCMA Convene

JUNE 28, 2019

Based on an industry-wide research study, Agency EA ’s “2019 Experiential Marketing Trends Report” uncovered a number of emerging trends and traditional tactics that are being approached in new ways. It’s becoming increasingly popular to integrate local talent, cuisine, and characteristics into your B2B events. Location integration.

B2B 94

B2B B2C 2019 Social Media 94

Cvent: Event Marketing

MARCH 26, 2019

There are seemingly a million ways to go about event marketing. In fact, depending on your role in your organization, event marketing can take quite a few forms. When it comes to events, promotion is key. What is Event Marketing. That’s why event marketing is critical. Email Marketing.

Event Marketing 55

Event Marketing Marketing 2019 Social Media 55

Event Industry News

APRIL 29, 2020

.’ The live entertainment industry is one of the greatest and most exciting industries in the world, with a market size of more than $25bn per year. Festival culture will prosper again and event experiences will continue to be the key feature of millennial’s social and cultural life. But it is currently under immense pressure.

B2C 72

B2C Entertainment Insurance B2B 72

SmartMeetings

MAY 28, 2020

How are you handling the shift to virtual events? McNeel Keena, vice president of product management at Cvent, talked about the implications for planners of this and much more in the latest Smart Meetings Accelerator, “ Best Practices to Accelerate Your Pivot to Virtual Events.”. Keena notes that the event cycle hasn’t changed. “A

B2C 112

B2C Conference Sponsorships Speakers 112

GEVME

NOVEMBER 17, 2020

In the fifth episode of GEVME’s Digital Event Series , we went hybrid. This episode was organised in a truly hybrid sense, which means the event was hosted in a hybrid venue, with a hybrid panel of speakers curated for our hybrid audience. . Whether you are organizing/attending a physically or virtually event, the content is key.

Food and Beverage 120

Food and Beverage Sports B2C B2B 120

Event Industry News

FEBRUARY 25, 2019

Downes has over 15 years’ experience across both B2B and B2C in a mix of client and agency side roles, covering the UK & Ireland, Western Europe & Australia. They are part of FIRST | Global Events Agency who also have offices in London, New York, Los Angeles and Singapore.

B2C 54

B2C B2B Sponsorships Corporate Events 54

Bizzabo

MARCH 31, 2020

Learn how to host a must-attend event like industry titan, Netflix. What started in 1997 as a convenient video rental alternative quickly turned into a powerhouse company that (as of this writing) has a larger market cap than Disney. Unfortunately, the event has been postponed due to the novel coronavirus. How could it not be?

Sponsorships 77

Sponsorships 2019 Entertainment Speakers 77

ePly

JANUARY 14, 2024

And not just a success, but a spectacular event that people will be talking about for years to come. Consumer Exhibitions Consumer exhibitions, also known as expos, are for a B2C target audience. The CEM designation reflects the highest possible professional standard in the exhibition and events management field.

Management 62

Management Social Media B2C Insurance 62

Event Industry News

OCTOBER 4, 2018

Agency Spotlight, the latest addition to the Event Industry News site, profiles the top of the pyramid, the design and creativity behind brand activations, experiences, exhibition USPs and the greater live event model. Annual Events: 450. Live experiences are at the heart of what we do – both B2C and B2B. Agency: TRO.

Automotive 75

Automotive B2C 2008 Sponsorships 75

Bizzabo

SEPTEMBER 26, 2019

Learn about Intuit’s event strategy and how you can improve your company's in-person and digital gatherings through these great examples. They also create some pretty amazing experiential marketing moments, some of which we'll dissect in this article. 12 Imaginative Events from Intuit. Quickbooks Connect. We think so!

Financial 48

Financial 2019 Speakers Sponsorships 48

Bizzabo

AUGUST 1, 2019

There's a lot to learn from these 12 highly influential IBM events! But did you know it's also an events powerhouse? In this article, we'll look at a collection of 12 events, brand activations, and experiential marketing campaigns from IBM. Instead, they partner with the event by renting a booth. Source: YouTube.

Speakers 56

Speakers B2B 2019 Technology 56

Bizzabo

NOVEMBER 13, 2019

Learn how the New York Times hosts amazing events that always keep audiences coming back for more! It's also a world-class event host. In this article, we'll explore 12 imaginative events from the New York Times and identify key takeaways from each. Key Takeaway: Consider making technology a focal point of your event.

Speakers 48

Speakers Travel 2019 Fashion 48

SpotMe Blog

SEPTEMBER 1, 2022

Event planning terms are nothing new. But throw in event tech terms like ‘breakout rooms’, ‘RTMP’, and ‘VOD’ that are crucial to know for hybrid and virtual event planning. Feeling unsure about common hybrid and virtual event terms? Event planning terms: A. The agenda is your event itinerary. Accessibility.

Event Planning 246

Event Planning B2C Event Apps Speakers 246

Socio Events

SEPTEMBER 1, 2022

Picture this: you’ve spent the last six to twelve months organizing an event, coordinating logistics, and scheduling your content. A situation like this is a doomsday scenario for an event planner. However, it’s one that can be avoided if you have a well-defined event marketing strategy on your side. The good news?

Event Marketing 52

Event Marketing Marketing 2022 Social Media 52

Endless Events

APRIL 21, 2023

That event was a fantastic PLX conference focused on event partner marketing. Event partner marketing is a strategic relationship between two entities that aim to accomplish common goals, like increasing event attendance, building brand awareness, or marketing your products.

Marketing 77

Marketing Conference B2B Speakers 77

Bizzabo

DECEMBER 13, 2018

Welcome to your guide to event marketing in 2019 and beyond. Below you'll find best practices on selling out your event, leveraging event data and more. What Is Event Marketing? Event marketing is the promotion of a product, brand, or service through in-person interactions. By 2020, 3.2M

Event Marketing 97

Event Marketing 2019 Marketing Social Media 97

Attendease

JANUARY 17, 2020

In 2020, events are going to become an even stronger pillar of B2B and B2C marketing. Top B2B Chief Marketing Officers plan to allocate almost 30% of their marketing budget to event planning in 2020. Adopting a clear event strategy will be critical to seize this great opportunity. Planning the Event.

2020 293

2020 Social Media B2B B2C 293

Bizzabo

AUGUST 22, 2018

If you're responsible for event organizing or marketing, you are probably over-stressed, constantly busy and lacking the resources you need to learn and grow as a professional. We have a solution for you — this guide to awesome and free event planning resources. For more information, check out our event resources home.

Event Planning 88

Event Planning Social Media Sponsorships Event Marketing 88

Bizzabo

JANUARY 15, 2019

Learn about the biggest event trends that will dominate the space in 2019 from experienced industry professionals. A recent report on 2019 event trends shows that events are more effective for achieving business goals than ever before. Plus, organizations are investing more in events this year than they did last year.

2019 102

2019 B2B B2C Events 102

Bizzabo

MAY 2, 2019

Check out these 10 incredible event roadshow ideas with real examples you can use to supercharge your traveling get-together. Event roadshows are growing in popularity in 2019. They're amazing event marketing tools. In this article, we'll explore what an event roadshow is and why it can be so beneficial for your company.

Financial 51

Financial Sponsorships 2015 Travel 51

Bizzabo

NOVEMBER 6, 2019

Learn how the Chinese tech giant, Baidu, uses different event types and experiential marketing campaigns to promote its web-based products and services. Like Google, Baidu's offerings include a popular search engine, a mapping service, mobile apps, translation services, and a stellar event marketing strategy. Create 2019.

2019 49

2019 Entertainment Marketing Conference 49

Bizzabo

DECEMBER 15, 2020

As a result of the Coronavirus Pandemic in 2020, many event professionals found themselves in a place they never imagined. Event professionals pivoted learning about virtual events and safety. It was an incredibly hard time but the events industry is resilient. Choosing the Right Virtual Event Solution.

Conference 83

Conference 2021 Sponsorships 2020 83

Bizzabo

JUNE 20, 2018

Each month we interview an events professional that is doing something remarkable. This month we spoke with Dayna Rothman, CRO at SaaStr, about multi-channel event promotion, the differences and similarities between B2B and B2C events, and what it takes to scale a rapidly growing event.

Conference 55

Conference B2B B2C Sponsorships 55

Bizzabo

OCTOBER 12, 2018

Find amazing event venues, create dazzling event swag, better manage and market your event strategy, and more with theses these 31 websites for event planners. Looking for the best event tools but tired of sifting through seemingly endless options? Websites for Event Planning and Management.

Social Media 59

Social Media Trade Shows Event Marketing B2B 59

Bizzabo

DECEMBER 17, 2018

Get ready for the most comprehensive list of event marketing statistics, event management statistics and event planning statistics on the internet for 2019 and beyond! There is no doubting the power of live events. Plus, we've added industry-specific insights into live event marketing for 2019.

Event Marketing 98

Event Marketing 2019 Marketing 2014 98

Bizzabo

JANUARY 9, 2020

USA Today knows a thing or two about hosting successful events. Learn the top tricks and best practices they use and how to apply them to your own event strategy. It also hosts numerous events throughout the year. All in all, the Wine and Food Experience is an excellent annual event. That's quite the daily reach!

Sports 62

Sports 2016 B2C Entertainment 62

Bizzabo

AUGUST 30, 2019

Did you know that Forbes, the respected publishing company, hosts many stellar events? But in its 102 year history, the publishing company has also branched out and started offering content in other formats — most notably, live events. Today, Forbes hosts many different gatherings and event types. Forbes Under 30 Summit.

Healthcare 48

Healthcare 2019 Speakers Conference 48

Bizzabo

OCTOBER 8, 2018

Looking to drive more attendance at your next event? Welcome to the most comprehensive guide to increasing event ticket sales on the web. No where is that more evident than when it comes to trying to sell out an event. We're all too aware of this challenge that event marketers and professionals face. Pricing Tips.

Social Media 74

Social Media Marketing Event Technology Speakers 74