Attendease

JANUARY 17, 2020

In 2020, events are going to become an even stronger pillar of B2B and B2C marketing. Top B2B Chief Marketing Officers plan to allocate almost 30% of their marketing budget to event planning in 2020. Make sure the registration software offers on-site event registrations. Managing the Event.

2020 293

2020 Social Media B2B B2C 293

Bizzabo

JUNE 4, 2021

Instead, we'll walk through a variety of different solutions so that you can find the one that is best for your unique event marketing needs. 3 Stages of the Event Lifecycle. What to do (and tools to use) before the event. What to do (and tools to use) during the event. Building an On-Brand Event Website.

Tech 110

Tech Event Apps Event Management Social Media 110

Social Tables

SEPTEMBER 14, 2021

Engaging events are captivating and compelling; they capture the attention of their audience from the start and hold on tight. A 2020 Bizzabo report showed that over 80% of B2B marketing professionals ranked event engagement as an important KPI for determining an event’s success. Why does event engagement matter?

Social Media 176

Social Media B2B Tech Marketing 176

PCMA Convene

DECEMBER 7, 2018

Convene asked a handful of mdg’s in-house experts for resolutions to inspire your event marketing campaigns in the coming year. Data and tech tools make it easier than ever to collect and effectively use behavioral data.”. More on Marketing. Expert Advice on Launching New Events, Rethinking Existing Ones.

Event Marketing 102

Event Marketing Marketing 2019 B2B 102

Event Industry News

OCTOBER 24, 2019

About: 2heads Global Design is an experiential marketing agency that supports global show programmes for some of the world’s largest brands. As a market leader in B2B event marketing, 2heads currently powers more than 200 brand experiences in over 25 countries worldwide and operates from footholds in four international markets.

Event Tech 40

Event Tech Tech B2B Social Media 40

Endless Events

JUNE 20, 2023

They grew up in the age of 24/7 social media and COVID-19, which gives this generation a unique perspective on marketing—including live events. For event marketers, it can be tricky to understand this up-and-coming generation entering the workforce. How can you market to Gen Z?

Corporate Events 62

Corporate Events Social Media Food and Beverage Financial 62

Event Industry News

JULY 7, 2021

A series of ‘Buyer’s Guides’ focused on the news, kit, solutions and best practice across specific sections of the event model – exhibitions, festivals, conferences, venues and sustainability – all have their own annual EIN supplements. THE ROLE: Working with senior management to design and deliver a content marketing strategy.

Marketing 75

Marketing Management 2010 Social Media 75

Marketo Events

FEBRUARY 8, 2019

According to Event MB , 85% of event planners use event registration software, 61% use event marketing tools, and 54% use survey tools. While this is promising, these tech stacks can often lead to uncertain attribution models that fail to calculate the true ROI of events. Presence on social media.

Event Marketing 63

Event Marketing Marketing Social Media Event Apps 63

Hubilo Blog

MARCH 7, 2020

This International Women’s Day, we would like to raise a toast to the empowerment and diversity in our events industry. They may be event tech enthusiasts, event planners , event speakers , but all of them are influencers for event enthusiasts and followers. Liz launched Liz King Events.

Trade Shows 119

Trade Shows Social Media Consulting B2B 119

Eventmobi

JUNE 16, 2023

When a low budget is a big factor, associations can explore cost-effective alternatives, seek partnerships and sponsorships, and invest in low-cost marketing tactics (like organic social media or comarketing) to overcome budget limitations. Online fundraising Want the fundraising without the event?

Sponsorships 195

Sponsorships Financial Social Media Conference 195

Eventscase Blog

JULY 27, 2023

Successful events are the lifeblood of a thriving marketing strategy. Whether you’re an aspiring digital marketer behind a food startup or a B2B supplier based in the aerospace industry, event branding is exactly what you need to stand out among the competition.

Social Media 52

Social Media Marketing Events Trade Shows 52

Event Farm

JUNE 14, 2017

Keeping up with event marketing trends is difficult—but we've been lucky enough to work with some of the best in the industry to keep our content fresh and informative. We realize, however, that event marketers are busy, so we've compiled 10 of the best ideas from our content to share with you in the most efficient way possible.

Social Media 117

Social Media Speakers B2C Event Marketing 117

Eventmobi

MARCH 6, 2024

For example, nonprofits may prefer to use a specific fundraising event software while association leaders may look for an association event management software that complements their existing association technology. Social dashboard and media wall to maximize reach, connect attendees, and run social media analytics.

2024 195

2024 Event Management Management Trade Shows 195

Endless Events

MAY 14, 2018

That includes knowing what event tech to use, how to properly check-in attendees and marketing your event so it stands out. If all this planning is making you dizzy, it’s best you use our free event planning checklist to guide your way. Translating Emerging Tech To Live Events. Click To Tweet.

Marketing 80

Marketing Social Media Tech Event Tech 80

Stova

MARCH 20, 2023

April National Planning Conference April 1 - 4, 2023 – Philadelphia, PA The American Planning Association's National Planning Conference (NPC) is a superior event that brings together thousands of event professionals from all over the world. This conference will also take place on September 26 - 27, 2023.

2023 52

2023 Conference Healthcare B2B 52

Socio Events

FEBRUARY 23, 2023

In addition to engaging your audience, post-event communication can also drive further ROI for event sponsors by pushing event attendees to a piece of content on their website or to their social media profiles. Here are a handful of post-event strategies to consider: 1. Request a demo today.

Social Media 52

Social Media B2B Marketing Events 52

Bizzabo

DECEMBER 26, 2018

At these events, you will learn from the top industry executives while networking with marketing professionals just like yourself. We've compiled a list of 70+ marketing conferences, summits and other events that focus on a wide range of topics from SEO, to social media, to content marketing.

2019 81

2019 Marketing Conference Social Media 81

Endless Events

JUNE 8, 2018

Top-level corporate event planning requires a certain skill set to pull off. You need to get sponsors to foot part of the bill for the event. You also need to do enterprise event marketing and take your management, analytics, and execution to a higher level. A Primer to Enterprise Event Marketing.

Corporate Events 108

Corporate Events Event Planning Marketing Social Media 108

SpotMe Blog

JULY 1, 2021

What takes a B2B event to next-level greatness? While brainstorming your B2B event marketing ideas, these types of questions should be at the top of your mind. Your best B2B event marketing strategy can’t succeed without being seamlessly aligned with event objectives.

B2B 147

B2B Event Marketing Marketing Social Media 147

Plan Your Meetings

SEPTEMBER 3, 2018

Other examples of effectively designed event websites. RELATED STORY: 10 lessons for creating social media videos. Select the right social media channels. The goal of event marketing is to reach people where they are. And in 2018, people are on social media. Launch an email campaign.

Social Media 58

Social Media B2B Marketing Trade Shows 58

Bizzabo

AUGUST 22, 2018

We have a solution for you — this guide to awesome and free event planning resources. We’ve compiled a list of some of the most important conference planning resources that organizers can refer to for all their event planning and event marketing needs. For more information, check out our event resources home.

Event Planning 88

Event Planning Social Media Sponsorships Event Marketing 88

SpotMe Blog

JULY 21, 2023

The 12 Best Event Registration Software Event registration software helps organizers handle event registrations, payments, and management in one place. The best options are all-in-one solutions that provide the features you need for seamless event organization. #1 Reviews G2 Score: 4.9 (101 Eventbrite charges 2.5-5%

2023 130

2023 B2B Events Management 130

SpotMe Blog

AUGUST 25, 2022

New to hybrid event planning? A hybrid event can be a great investment for your company – in fact, 86% of B2B organizations that host one see a positive ROI within 7 months. But, to get to that ROI, you first have to know how to plan a hybrid event – and that’s where it gets tricky. Event tech. Technicians.

Event Planning 246

Event Planning Speakers Event Apps Venues 246

Bizzabo

JUNE 5, 2019

Learn how Facebook uses experiential marketing to produce impactful events that deepen connections. For the last fifteen years, Facebook has grown from a disruptive social networking service to a global tech brand. Workplace is Facebook’s B2B collaboration and communication tool. billion monthly active users.

Conference 61

Conference B2B Event Marketing Education 61

Regpack

DECEMBER 22, 2017

The world of event marketing is becoming increasingly competitive, as new expos, trade shows and industry fairs are being launched every year in the name of brand exposure – and whether you’re dipping your toe in the pool or looking to take your established event to the next level, you’ve come to the right place.

Event Marketing 20

Event Marketing Marketing Retail Social Media 20

Marketo Events

JUNE 8, 2017

To stay relevant to this unique group, particularly one so incredibly tech-savvy and explorative, yet fickle about brand loyalty, brands must employ varied marketing approaches. Enter the hybrid event, an evolving brand experience solution that may be the perfect fit for this demanding demographic.

Social Media 114

Social Media Marketing Education Tech 114

Bizzabo

JANUARY 17, 2019

In this guide we will take a look at everything you need to know about event branding in 2019 and beyond. What Is Event Branding? Event branding is capturing the essence of your organization's brand and giving it its proper due in your event marketing campaigns. Email Marketing: Design. Streamlined.

2019 77

2019 Social Media Event Apps Marketing 77

Hubilo Blog

MAY 30, 2019

Her company connects the MICE industry with the right social media influencer, to tell the story of the suppliers in an authentic and fun way within the right target audience. Mariska has gained a pool of knowledge on influencer marketing and has also previously explained it in a featured interview.

B2B 40

B2B Social Media Marketing Tourism 40

Bizzabo

JANUARY 15, 2019

Values-based events. Intimate events. Event apps. For the more information and expert advice, download the Event Marketing 2019: Benchmarks and Trends Report. Kimber Lancaster, Senior Global Event and Field Marketing Manager, Split. Aleksandra Panyukhina, Head of Event Marketing, SEMrush.

2019 102

2019 B2B B2C Events 102

Social Tables

FEBRUARY 17, 2022

Event promotion and social media have always been a match made in heaven. Event marketing on TikTok is no different. From event ticket sales to drumming up new event clients, event professionals can take advantage of this creative and far-reaching platform to capture the right audiences.

Event Marketing 179

Event Marketing Marketing Social Media Advertising 179

Eventory

DECEMBER 20, 2018

At the very end of the year, every marketing manager takes a closer look at what the upcoming 12 months will bring. 2019 will offer lots of events of all kinds but it will be especially rich in advertising conferences and marketing related events. 9 B2B Marketing Exchange. 19 Social Media Marketing World.

Advertising 77

Advertising 2019 Conference Social Media 77

Bizzabo

OCTOBER 12, 2018

From optimizing your event website to ordering premium merchandise to automating your social media, you’ll find just about everything you’ll need to plan your next big event. Websites for Event Planning and Management. Bizzabo is the world’s most loved event software, and for good reason. Source: Bizzabo.

Social Media 59

Social Media Trade Shows Event Marketing B2B 59

Bizzabo

SEPTEMBER 28, 2018

Event tickets are the lifeblood of your strategy. And now, events are more relevant than ever. A survey shows that 67% of event professionals in the U.S. view event marketing as their most effective strategy. One of the best methods for increasing registrations is using an event marketing software.

B2B 74

B2B Social Media Marketing Event Marketing 74

Bizzabo

DECEMBER 11, 2018

Brand activation is a relatively new term in the marketing world, becoming popular within the last few years. It plays a crucial role in any multi-touch event marketing plan. We live in a social media-driven world. Make Your Event Exclusive - Radius. Radius knows a thing or two about B2B event marketing.

Social Media 76

Social Media Food and Beverage B2B Sports 76

Bizzabo

OCTOBER 17, 2018

Many event promotion strategies like digital ads can be very effective, but can also take a serious bite into your budge. On the other hand, many event marketers are employing innovative promotion ideas that are able to squeeze more juice out of marketing efforts with less cost. 3) Retargeting. Source: Zapier.

Social Media 70

Social Media Marketing Event Marketing Events 70

Bizzabo

DECEMBER 5, 2019

Learn how the PTC events team implements its winning event strategy through these top 12 conferences, trainings, and experiential marketing initiatives. Since that time, the tech organization has amassed an impressive resume that includes over 6,000 employees, 1,150 technology partners, and more than $1 billion in revenue.

Conference 62

Conference Social Media 2019 Education 62

Bizzabo

APRIL 4, 2019

Take a look at the 10 events listed below and learn valuable tips to supercharge the get-togethers your brand hosts. event marketing. Fortunately, event marketing stats show that hosting events is a great promotional strategy. The 10 events listed below are proof. 10 ROI-Mazing Events.

2017 58

2017 Social Media 2019 2018 58