at-the-core 
Endless Events
NOVEMBER 24, 2021
While the way forward might have been uncertain a year ago, the path is now becoming very clear: event technology should be at the core of your event strategy. We’ve said time and time again that the events industry is changed forever. The pandemic normalized virtual events and accelerated the adoption of various event tech solutions.
Conferences that Work
SEPTEMBER 25, 2023
Satisfying wants and what Abraham Maslow called growth needs are core goals of any event. I use the phrase “wants and needs” a lot when talking about participant-driven and participation-rich conferences. It even appears in the title of my third book ! But whose wants and needs are we talking about ? Whom is your event for?
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Attendease
OCTOBER 12, 2022
In this guide, we’ll look at the following: Core Elements of an Event Data Marketing Strategy Lifecycle of a Data Marketing Strategy for Events. Before we dive into the value of data marketing across an event’s lifecycle, it’s important to first break down the common core elements across event data marketing strategies.
EventMB
NOVEMBER 7, 2023
Skift Take: Data, paired with insights, is at the core of successful event marketing decisions and is more critical than ever. It helps meeting professionals design events that appeal to the audience they are hoping to attract. Andrea Doyle Read the Complete Story On Skift Meetings
Speaker: Harlan Scott, Founder of Harlan Scott Hospitality and Industry Restaurant
How establishing company Core Values gives your team purpose and decreases turnover. Due first to necessary staffing cuts, extreme safety protocols, and now the need to rehire against outsized government stimulus, unemployment benefits and wage requirements, managing and staffing have become the most urgent conversation in restaurants today.
Conferences that Work
FEBRUARY 14, 2022
I think core motivations to attend events remain fixed over time. I’m a longtime proponent of more engaging activities , participation , and connection around relevant content at events. Sometimes, I feel like I’m whistling in the wind. In case you were wondering, interviewees could choose more than one option.). (In
Conferences that Work
MAY 1, 2023
I’m a big fan of the core facilitation technique pair share. After pairing up participants and providing a short time for thinking about a topic or question, each pair member takes a minute or so, in turn, to share their thoughts with their partner. But there’s always more for me to learn.
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