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Secrets for Engaging Platform-agnostic Association Meetings

Smart Meetings

The good news is that the associations are returning to in-person events in great numbers. The challenge is designing events that speak to the needs of an audience that changed over the last three years. Most of our larger events have gone to face-to-face, especially when there’s that B2B trade show component.

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MEET THE CHANGE: How Germany’s First Hybrid Event Achieved Success

Eventmobi

With their first hybrid event MEET THE CHANGE, the German meetings industry association MEET GERMANY needed to deliver an innovative event format. With this one-day event, which took place on August 27, 2020 in Berlin and online, the organizers proved that courage pays off. MEET THE CHANGE in Numbers.

Meetings 345
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Scottish cities account for 24% of all major association meetings in the UK

Event Industry News

Scotland is bucking the trend with the number of major association events held in 2018 up 5% from 2017, despite the UK dropping two places in the latest ICCA Country and City Statistics report for total number of international association meetings. Where ideas become legend”.

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22 Types of Networking Events You Can Organize in 2023

Eventmobi

Networking events are the lifeblood of professional growth and relationship-building. Hosting different types of networking events benefits not just your attendees but also your organization! According to the 2023 Membership Marketing Benchmarking Report, 64% of associations believe members join to network with others in the field.

2023 195
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Concerns about using facial analysis at events: part two

Conferences that Work

My January 15, 2024 article “ Concerns about using facial analysis at events ” generated much discussion. Because, as I explained in my original post, combining Zenus facial analysis data with other attendee identification technology allows event owners to associate Zenus data with individual attendees.

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Something is rotten in the state of meeting industry education

Conferences that Work

Over the last five years I’ve heard increasing concern from the meeting professionals community about the deterioration of the quality of our national industry conferences. I’ll illustrate with the area where I have most experience: providing education at these meetings.

Education 185
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28th Annual Meetings Market Survey: Who Responded?

PCMA Convene

Each year, meeting planners who are members of PCMA and an additional group of Convene meeting planner subscribers receive an extensive Meetings Market Survey, which requests proprietary information and budget projections for their organizations. More Meetings Market Survey. Small Meetings.