SmartMeetings

NOVEMBER 27, 2017

Gifts are an exciting part of the holiday season, but for planners, it is a year-round activity, since swag has become an integral part of meetings. Sustainable. OluKai, which makes sustainable, Hawaiian-inspired footwear, has been giving items to local communities since 2006, when it delivered its first pair of sandals.

Apparel 48

Apparel 2006 2017 Sustainability 48

Ins'Tent

JANUARY 13, 2020

The jewelry industry’s leading annual trade event brings together more than 30,000 industry professionals from all over the world. This magical experience provides a platform for women’s apparel and accessories. This event is open to the public, so make sure your business is there to show them what you got!

Trade Shows 69

Trade Shows 2020 Automotive Food and Beverage 69

Event Marketer

APRIL 27, 2021

The campaign was designed, in part, to meet a need for consumers. To solve for the pain point, LG is turning its tour footprints into clothing donation sites where consumers are encouraged to unload their used apparel. More From LG’s Event Portfolio: LG’s Complimentary Laundry Services Invite Bonnaroovians to #GetDirty.

Apparel 82

Apparel Trade Shows Fashion Marketing 82

Connect Your Meetings

NOVEMBER 15, 2018

New Avenues INK allows event planners looking to assist communities in need to wear it on their sleeves. Sports teams, corporate events and expos have already utilized the organization. How does the process work for events to get involved? Training includes creating promotional items, marketing and graphic design.

Apparel 41

Apparel Trade Shows Fashion Corporate Meetings 41

Event Marketer

OCTOBER 4, 2021

The strategy has been leveraged for decades by brands of every stripe, but a deluge of b-to-c mobile programs hit the road this year as marketers grappled with the ever-changing COVID regulations and consumer safety concerns associated with traditional events. At each stop, consumers can snag coupons and a free 2.3-ounce

Education 116

Education Marketing Retail Social Media 116

Event Marketer

OCTOBER 16, 2023

Fall is in full swing, but as an event marketer, you’re already on to the next season. More on Cold-weather Outdoor Activations: Monthly Pulse Survey Results: The State of Outdoor Events Five Steal-worthy Ideas for Cold Weather Outdoor Activations Theme the activation to the setting. Meet consumers on the slopes. Agency: Powdr.

Apparel 92

Apparel 2023 2022 Sports 92

Eventtia

MAY 29, 2023

In-store events are promotional activities within a physical retail space, such as a store or a shopping center, focused on creating an exciting shopping experience. In an age of cut-throat competition, retail events are a great way to engage with your customers and form relationships.

Retail 48

Retail Sustainability Education Entertainment 48

Hubilo Blog

DECEMBER 7, 2018

We have talked about it time and again, event technology has come a long way since its inception. Introduction to a Mobile Event App. Event planners are definitely abreast with the trend, stepping into the world of smart solutions themselves with a handy tool called a mobile event app. – Engaging Events.

Event Apps 85

Event Apps Social Media Tech Trade Shows 85

Attendify

DECEMBER 26, 2019

While their assembly may may make event pros across the world groan, there’s no doubt that swag bags breed excitement in attendees. But as the meetings and events industry embraces a new era of sustainability, the environmental impact of these branded goodies also must be considered. Now that’s brilliant!

Apparel 57

Apparel Banking Wireless Sustainability 57

Attendify

DECEMBER 26, 2019

While their assembly may may make event pros across the world groan, there’s no doubt that swag bags breed excitement in attendees. But as the meetings and events industry embraces a new era of sustainability, the environmental impact of these branded goodies also must be considered. Now that’s brilliant!

Apparel 41

Apparel Banking Wireless Sustainability 41

PCMA Convene

DECEMBER 7, 2018

When President Donald Trump announced that he would decrease the size of Bear Ears National Monument by 85 percent and Grand Staircase-Escalante National Monument by about half, the outdoor apparel company Patagonia filed a lawsuit. Forum, an event for corporate responsibility practitioners, which they re-branded as 3BL Forum. “We

Speakers 78

Speakers Apparel Sustainability Government 78